Union Bank continued to focus on its prudent cost and portfolio management strategy to remain resilient amidst a volatile macro-economic landscape that prevailed through the third quarter of the year, a bank press release said.
It adds – ‘The Covid-19 outbreak weakened the country outlook substantially and affected the overall business landscape of the country. Amidst a challenging economic landscape, the Average Prime Lending Rate (AWPLR) dropped by approximately 400bps YoY while the Treasury Bill rates continued on a downward trend during the period under review. In line with directives of the Central Bank, Union Bank implemented a downward revision of interest rates on its various lending products including credit cards. The Bank took measures to provide loans at concessionary rates for Working Capital requirements of SMEs and exporters by participating in the CBSL credit schemes including the Saubhagya Covid-19 Renaissance Facility.
‘In a backdrop where the negative impacts of Covid-19 on the economy, businesses and consumers continued to weigh down on the banking industry, the Bank focused on continuing the Covid-19 related benefits schemes granted to its customers in a bid to support their financial recovery while focusing on maintaining business operations in compliance with health safety guidelines set by health officials to ensure safety of staff, customers and other stakeholders.
‘Amidst mounting challenges, Union Bank increased its liquidity buffers on a prudent basis and has been able to maintain a strong excess liquidity position. During the period under review average fixed deposits remained stable whereas average CASA ended at Rs.23,805 Mn, with an increase of 18% over the comparative period.
As a consequence of the Bank’s policy to support its customers during these tough times and a decline in interest rates, its Net Interest Margin (NIM) declined from 3.8% to 3.3% over the comparative period.
Late payment fee and other fee waivers provided in line with the CBSL guidelines aimed at supporting the customers affected by the pandemic, alongside a decline in economic activity, caused a reduction of the overall fee income by 25% over the comparative period.
‘The Treasury performed notably within the period under review, recording impressive trading profit/capital gains with a significant YoY increase of 108%. Other Operating Income of the Bank increased on the back of exchange rate deflation during the said period.
‘Amidst the challenging environment, the Operating Income of the Bank for the quarter was Rs. 1,692 Mn, and reduced by 3% over the comparative quarter. The Total Operating Expenses were prudently managed through bank-wide cost management initiatives and reduced by 5% QoQ to Rs. 941 Mn.
‘Consequently, Pre-impairment profits of the Bank were Rs. 751 Mn for the quarter and was similar to that of the comparative quarter. While the Bank’s actual credit losses were low, the Bank recorded significant provisions through management overlays to account for the deteriorating environment, leading to a 31% QoQ increase in impairment charges. The entire day one loss on account of Covid-19 moratoriums was recorded under the impairment charge as per the non-substantial modification method which is in line with the Sri Lanka Accounting Standard – 9 (SLFRS 9).’
Seylan Bank offers amazing discounts for Avurudu
With Avurudu just around the corner, Seylan Bank PLC is offering amazing discounts to customers purchasing daily essentials, electronics, clothing, gifts, and more. The bank with a heart will celebrate the New Year with “Ratatama Super, Avurudu Offers with Seylan Cards” and “Seylan Tikiri – Season of Gifts and Laughter”.
The bank with a heart, commenced these exciting offers and promotions to provide the best Avurudu experience to its customers young and old, and to reward them for their continued loyalty to the bank, in the spirit of festivity.
“At Seylan Bank, we want to make your Avurudu an unforgettable experience,” said Gamika De Silva, Assistant General Manager, Marketing and Sales at Seylan Bank. “These two promotions underscore our customer-centric approach which focuses on providing products and services that enhance the overall customer experience and convenience, adding value to your experience with the Bank with a Heart.”
The Bank has partnered with leading supermarket chains on selected promotions; with Keells offering 30% off on fresh meat during the weekends, Cargills providing 20% off on total bills during selected weekends, Glomark offering 20% off on the total bill on every Sunday for a limited time, Laugfs Super providing 20% off on a range of goods on every Monday for a limited time, and Premasiri Supermarket offering 20% off on vegetables & 10% off on fruits on every Wednesday & Thursday during the promotion period.
OPPO launches Avurudu song to spread seasonal cheer
OPPO recently launched an Avurudu jingle ahead of the Sinhalese & Tamil New year. Sung by OPPO brand ambassador & The Voice coach Umaria Sinhawamsa, the song also features popular personalities including actor& singer Gayan Gunawardena and choreographer Ramod Malaka& his dance troupe, Cool Steps.
The visual for the song has been shot in a scenic village atmosphere & features a host of New Year traditions of great cultural significance. The video also features the newly launched fan-favorite OPPO F19 Pro which is on offer during the season. On the first day of sales alone, the F19 Pro recorded a 200% increase in sales compared to its predecessor F17 Pro.
CEO of OPPO Sri Lanka Bob Li said: “This project helped us to immerse into Sri Lankan culture better. In keeping with the spirit of the season, evolving & upgrading, OPPO has launched two concurrent promotions: ERABADU WASI from 2-13 April & OPPO SERVICE WASI from 5 – 18 April.”
SLIM elects new president and EXCO at 51st AGM
The Sri Lanka Institute of Marketing (SLIM) held its 51st AGM, which saw the induction of its new President Thilanka Abeywardena, who will spearhead the Institute as its 43rd president. This appointment is a milestone in the history of the Institute as Ms. Abeywardena became the first ever female to hold the position of President.
The AGM was held on 7th April, 2021 at Marino Beach Hotel, Colombo. Both a new Council of Management as well as an Executive Committee were appointed during the meeting.
Thilanka currently holds the position of the CMO Lead, South East Asia Emerging Markets at Microsoft Sri Lanka (Pvt) Ltd. and leads marketing and communications across nine Asian countries; Bangladesh, Bhutan, Brunei, Cambodia, Laos, the Maldives, Myanmar, Nepal and Sri Lanka.
The newly appointed Executive Committee comprises ten experienced marketing professionals:
SLIM is the apex body for Marketing in Sri Lanka and has been promoting marketing excellence and elevating the status of marketing since 1970.
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