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SLIM signs a Memorandum of Understanding with SLASSCOM (Guarantee) Limited

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The Sri Lanka Institute of Marketing (SLIM) recently signed a Memorandum of Understanding (MoU) with the Sri Lanka Association for Software Services Companies (SLASSCOM), the national chamber for the knowledge and innovation industry in Sri Lanka. The MoU was signed to facilitate internship opportunities for SLIM undergraduates within the SLASSCOM landscape.

Signed on the 21st of September 2021, this partnership will enable undergraduates of SLIM to expand their horizons through internship opportunities within SLASSCOM member companies. This collaboration would create new pathways and development opportunities for students to further their education, familiarise themselves with the IT/BPM industry and advance their career prospects. In addition, SLIM members would be able to engage in mentor programmes organised by the SLASSCOM Forums and Centres of Excellence.

Together, SLIM and SLASSCOM would be able to formulate learning and development initiatives for both organizations through mutually shared resources that would enhance competencies, skills, training, and other avenues for development. Furthermore, as per the agreement, both organizations would be able to share resources for events, facilitate access to events for both memberships and organize collaborative events to support both organizations.

Speaking on this mutually beneficial understanding between SLIM and SLASSCOM, the President of SLIM, Thilanka Abeywardena said, “The mutual understanding between the two companies is beneficial to both the parties. SLIM aims at providing a knowledgeable workforce to the country through marketing education. This objective aligns with SLASSCOM’s forums of Marketing, Capacity, Regional Development, Entrepreneurship, Technology, Quality, Business Process Management, Innovation, and Human Resources. Together, we hope to facilitate a well-rounded group of business leaders that are “Future-Ready” and ready to face the challenges of the business landscape of Sri Lanka.”

The Vice President for Education at SLIM, Nuwan Gamage further elaborated, “This partnership will enhance the overall quality of the workforce of SLASSCOM as our bright and innovative undergraduates would add to their organization. Likewise, this opportunity presents great promise for our undergraduates as they would be presented with the chance to explore their career options, obtain real-life experience in the business industry and more. As one of the best marketing faculties in the country, we aim to continue to produce highly trained professionals and excellent marketers for our nation.”

Sandra de Zoysa, the Chairperson of SLASSCOM, in her address explained the importance of talent development and upskilling at this critical juncture as the nation recovers from the effects of COVID-19. She went on to discuss the synergies that SLASSCOM could leverage in order to expand SLASSCOM’s marketing efforts. Speaking on the need that SLASSCOM has to expand its marketing efforts she emphasised, “There’s a lot to be done on how IT/BPM companies incorporate the Island of Ingenuity branding and this is an area in which our industry can gain a lot, with the help of this monumental partnership between SLASSCOM and SLIM.”

With over 350 member companies and an employee base of over 30,000, SLASSCOM drives the Imagination Economy: Sri Lanka’s Industry of the future, with the potential to become the #1 export revenue earner for Sri Lanka. Coupled with the expertise of SLIM, as the national body for marketing in Sri Lanka, the aspiring young marketers will be nurtured and given the necessary guidance on the road to becoming Future-Ready marketers with entrepreneurial mindsets, ready to pave the way for a better tomorrow for Sri Lanka.



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Britain has opened a door: Sri Lanka’s SME apparel exporters need help walking through it

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Trade preferences are often spoken of as though tariff cuts alone can remake an industry. They cannot. Preferences matter only when firms are able to use them. That is what makes the United Kingdom’s revised Developing Countries Trading Scheme (DCTS), effective from January 1, 2026, important for Sri Lanka’s apparel sector. It offers more than continued market access. It offers a more usable route into one of Sri Lanka’s key export markets. For large exporters, that is beneficial. For small and medium-sized firms, it could be pivotal.

The real significance lies in the rules of origin. Earlier preference regimes imposed conditions that often constrained smaller exporters, especially those without vertically integrated operations. The revised DCTS eases those constraints by allowing greater sourcing flexibility. For Sri Lankan apparel SMEs, that matters more than the headline concession. Smaller exporters rarely struggle because they cannot manufacture. More often, they struggle because they cannot source inputs competitively, price with enough agility, or meet delivery timelines reliably enough to retain buyer confidence. The DCTS begins to ease those commercial pressures.

That is the theory. The more important question is what it means in practice.

Joe Jayawardena, an exporter to the UK speaking from the perspective of a UK-linked buying and manufacturing business sourcing from Sri Lanka and other apparel-producing countries, put it plainly: the DCTS is a duty concession for developing countries. But its real value lies in how it changes the commercial conversation. If exporters can source from a wider pool of inputs without losing preferential access, they gain more room to negotiate on price, lead time, and fabric choice. In apparel, that is not a marginal gain. It can determine whether a supplier is shortlisted or ignored.

That matters particularly for Sri Lankan SMEs because they operate with structural disadvantages. They typically have less working capital, narrower supplier networks, and weaker bargaining power than larger manufacturers. They cannot absorb long delays. They cannot tie up cash in excessive inventory. And they rarely enjoy the upstream integration that allows major firms to manage both cost and compliance. When rules are rigid, smaller firms feel the pressure first. When rules become more flexible, they stand to benefit disproportionately.

That is why the DCTS should be viewed not merely as a customs adjustment, but as a competitiveness instrument.

Yet preferential access on paper does not automatically become export orders. Here, the exporters’ comments point to a harder truth. Jayawardena’s sharper criticism was not of the scheme itself, but of Sri Lanka’s failure, so far, to exploit it properly. The opportunity exists, he argued, but the connectivity does not. Better access means little if buyers are not being brought closer to suppliers, if exporters remain insufficiently visible in the market, and if the state treats market access as a passive entitlement rather than something to be actively commercialised.

That critique deserves attention. Sri Lanka has too often assumed that preferential access will somehow speak for itself. It does not. Trade schemes reward countries that organise around them. That means stronger participation in trade fairs, more direct buyer outreach, easier commercial engagement, and a more deliberate effort to market Sri Lanka’s value proposition. It also means helping SMEs turn regulatory change into business decisions. Which products are best placed under the new rules? How should firms restructure sourcing? What level of documentation is enough to avoid customs disputes? How should mixed shipments be managed? These are practical questions, and SMEs need practical answers.

Amindra Wimalasena, another exporter to the UK, pointed to the second half of the problem. Better market access alone will not allow firms to scale if they lack the means to modernise. His point was straightforward: with the right support for automation, and financing mechanisms designed around how the industry actually operates, output could rise materially without a proportional increase in labour. Productivity gains are possible, but only if investment reaches the factory floor rather than being trapped by wider financial constraints.

This is where the DCTS debate becomes more strategic. The scheme creates external opportunity. But Sri Lanka’s SME exporters still face internal constraints, especially in finance, systems, and market connection. Many smaller firms do not need another seminar on trade policy. They need inventory-backed lending, grace periods for machinery investment, stronger production planning, and better access to buyers. Without that, the gains from DCTS will flow mainly to firms already large enough to move quickly.

That would be a missed opportunity.

Sri Lanka’s apparel sector has long been anchored by a small number of established players. But the next phase of growth will require a broader base. SMEs can provide that, particularly in segments where flexibility, specialisation, and shorter production runs matter. Britain’s revised scheme could support exactly this part of the industry, if used properly. Greater sourcing freedom allows smaller firms to become more responsive. It lets them choose inputs on commercial merit rather than regulatory necessity. It can improve pricing, shorten lead times, and make them more attractive to UK buyers seeking agile sourcing partners.

But that outcome will not happen on its own. It requires an ecosystem response. Government and industry bodies need to treat DCTS as a commercial opening, not just a policy achievement. Support for SMEs must become more operational, not merely informational. And policymakers should link DCTS directly to productivity finance, so that smaller exporters can invest in efficiency and automation rather than simply admire improved market access from a distance.

The broader lesson is simple. Trade preferences create potential only when domestic institutions convert that potential into capability. The UK has widened the opening. Sri Lanka must now decide whether to merely welcome the gesture or make full commercial use of it.

For SME apparel exporters, the stakes are considerable. If the DCTS is properly leveraged, it could improve competitiveness, widen buyer access, and bring smaller firms closer to the centre of Sri Lanka’s export economy. If it is not, Sri Lanka risks repeating a familiar pattern: favourable terms, but limited results.

Britain has opened a door. Sri Lanka’s SMEs now need the systems, capital, and market access to walk through it.

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CSE & NSEIX enter strategic partnership to expand capital market access

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Parties to the MoU signed at GIFT IFSC Global Securities Markets Conclave 2.0: Chetan Shah, Head of Capital Markets - Axis Bank Neeraj Kulshrestha, MD & CEO – NSE International Clearing Corporation; Balasubramaniam Venkataramani, MD & CEO – NSEIX; Kosala Gamage, Director – CSE; Rajeeva Bandaranaike, CEO – CSE; Ms. Punyamali Saparamadu, SVP – CSE; Ms. Hetal Kotak, Head of Listings – NSEIX.

The Colombo Stock Exchange (CSE) and NSE IFSC LIMITED (NSEIX), an international multi-asset exchange and wholly owned subsidiary of the National Stock Exchange of India Limited, signed a Memorandum of Understanding (MoU) recently to strengthen capital market cooperation between Sri Lanka and India. Bringing together the senior leadership of both exchanges to formalise a strategic partnership, the occasion underscored the shared commitment of both institutions to building a more integrated regional financial ecosystem that benefits companies and investors in both exchanges.

Under this arrangement, both institutions will work towards introducing dual listings and cross listings, which will enable companies to list the same shares on both exchanges simultaneously, or to establish a presence on both markets through separate listings. Dual listings and cross listings offer listed companies a greater opportunity to increase liquidity through a broader and more diverse investor base and significantly enhance visibility among institutional and retail investors in both Sri Lanka and India. For companies in particular, access to India’s vast and deep capital markets could prove transformative in terms of growth financing and brand recognition.

Beyond listings, both the CSE and NSEIX have committed to working together to develop new financial products tailored to the needs of cross-border investors, reflecting the evolving sophistication of both markets.

The MoU also aims to enable bidirectional trading opportunities, giving investors in Sri Lanka and India access to each other’s markets. Furthermore, the Exchanges have agreed to undertake joint research initiatives, training programs, capacity building exercises, and outreach efforts for the mutual benefit of both institutions and the wider investment communities they serve.

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Ceylinco Life chairman R. Renganathan honoured by CMA

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Ceylinco Life Executive Chairman Mr R. Renganathan receives the award.

Receives ‘Distinguished Recognition in the Profession of Management Accounting’ award for excellence in management accounting and financial stewardshipThe Executive Chairman of Ceylinco Life Insurance Ltd., R. Renganathan, has been conferred the prestigious ‘Distinguished Recognition in the Profession of Management Accounting’ award by the Institute of Certified Management Accountants (CMA) of Sri Lanka, in recognition of his outstanding contribution to financial discipline, governance, and sustainable value creation.

The accolade was presented at the inauguration of a workshop on Integrated Reporting and Sustainability Accounting Standards, underscoring the growing importance of integrated reporting frameworks and Environmental, Social and Governance (ESG) principles in modern corporate management.

A Chartered Accountant by profession, Renganathan has been instrumental in shaping Ceylinco Life’s financial and governance framework since joining the company at its inception. Having led the organisation from the commencement of its life insurance operations in 1988, following the privatisation of the industry, he has consistently championed the principles of transparency, accountability, and long-term value creation, aligning the company with evolving global best practices in reporting and sustainability.

Under his stewardship, Ceylinco Life has strengthened its position as the market leader in Sri Lanka’s life insurance sector, a distinction it has retained for 22 consecutive years. His financial acumen and strategic foresight have contributed to the growth of the company’s Life Fund to over Rs. 200 billion, while innovative product development has enabled the organisation to extend life insurance protection to over one million breadwinners across the country.

The recognition also reflects Renganathan’s broader contribution as a thought leader in financial stewardship and sustainability, to elevating standards within the insurance industry, particularly in embedding strong governance practices and ethical conduct, while driving resilience and sustainable growth.

Ceylinco Life’s continued alignment with integrated reporting principles and sustainability standards reinforces its position as a responsible corporate leader committed to transparency, stakeholder value, and long-term financial stability. The honour bestowed on its Executive Chairman further underscores the company’s commitment to financial stewardship and its role in advancing best practices in corporate reporting and governance in Sri Lanka.

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