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Embodee showcases cutting-edge fashion technology in Sri Lanka

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Ben Sosinski, Vice President of Product & Technology Operations- Embodee

Embodee, a trailblazer in 3D software for fashion, recently unveiled its latest technological advancements at an exclusive event in Sri Lanka. Headquartered in Florida, USA, Embodee has played an active role in shaping the Sri Lankan apparel business over the past four years, solidifying its position as a key player in the global fashion market

The highlight of Embodee’s journey was marked by the official launch of its ground-breaking 3D web platform in 2021. This platform seamlessly integrated digital product creation and development, with a strategic focus on boosting collaboration, boosting cost efficiency and elevating sales within the fashion industry.

Founded in 2008, Embodee proved to be a seasoned player in the realm of 3D software for fashion. Its transformative impact on the apparel industry was underscored by notable achievements, including patents for virtual try-on technology and successful collaborations with major brands like Nike and Adidas.

Embodee Sri Lanka emerged as a pivotal hub, driving sales and providing essential customer support in the dynamic Asian market. This regional presence showcased Embodee’s commitment to global expansion and catering to diverse industry needs.

Over the past three months, Embodee marked significant milestones. The journey culminated in the successful launch of the 3D web platform, complemented by a strategic partnership with the Pantone® Color System. Noteworthy features were also developed to enhance the efficiency of customer design workflows, positioning Embodee as an industry leader in innovation.

Looking ahead, Embodee’s immediate feature roadmap includes streamlined componentization, higher quality renderings, generative all-over prints (AOPs) and placement prints, product annotations, modular costing, and plans for expanding its reach deeper into Asia.

The highlight of the event in Sri Lanka was the presence of Ben Sosinski, Vice President of Product & Technology Operations. His participation underscored Embodee’s commitment to advancing technology and fostering collaboration in the global fashion market. Sosinski’s visit was specifically geared towards engaging with new and emerging customers/brands within Sri Lanka, highlighting the company’s dedication to building meaningful relationships in the region.

In reflection of the showcase event, Chandi Rambukpotha, Managing Director, Embodee Asia expressed, “Embodee’s journey in Asia has been marked by continuous innovation and collaboration. The event in Sri Lanka signifies our commitment to providing cutting-edge solutions to the fashion industry in the region.” Rambukpotha thanked Dr Prabhoda Munasinghe, from the Department of Textile & Apparel Engineering, of University of Moratuwa who initiated Embodee to be part of the lectures for students, S. N. Niles – Head of Department of Textile and Apparel Engineering and Dr. Jayamali De Silva of the Department of Textile & Apparel Engineering for the assistance granted and their involvement in making Embodee as part of their continuous lectures for the students throughout their academic programme at the university.”



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Sri Lankan leaders urged to balance historical wisdom with modern innovation

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Prof. Patrick Mendis

By Ifham Nizam

Prof. Patrick Mendis, a Sri Lankan-born U.S. diplomat and presidential advisor to the U.S. Department of Defense issued a call to action for Sri Lanka’s leaders, urging them to adopt a pragmatic vision that balances historical wisdom with modern innovation.

Speaking on the topic, `The Power of Geopolitics and Its Implications for Sri Lanka’s National Development’, at a seminar organized by the National Chamber of Commerce last Friday, he said: “Commerce and connectivity have always been the lifeblood of nations. Sri Lanka must harness its strategic position and unique assets to chart a path of sustainable growth and prosperity.”

Mendis provided to the audience at the National Chamber Auditorium deep insights into how global political dynamics shape Sri Lanka’s economic and strategic future.

Drawing from his extensive experience across over 140 countries, Mendis highlighted key opportunities and challenges facing the nation. The event served as a vital platform for engaging discussions among policymakers, academics and industry leaders.

Professor Mendis of the University of Warsaw drew connections between history, trade, and modern geopolitics. His analysis highlighted how nations leverage their geographic and economic strengths to navigate global power dynamics. He outlined the opportunities and challenges for Sri Lanka amidst the shifting tides of international trade and diplomacy.

Opening with a historical lens, Mendis emphasized the role of commerce in shaping global alliances. Quoting Thomas Jefferson, he reiterated the timeless motto: “Commerce with all nations, alliance with none.” This principle, rooted in America’s founding vision, underscores the idea that peaceful trade can serve as a cornerstone for national prosperity. Jefferson’s vision for “practicable water communication across the continent for commerce” resonates even today as countries explore trade routes that minimize conflict while maximizing economic benefits.

Mendis also reflected on historical instances of Sri Lanka’s strategic connectivity. From King Bhatika Abhaya’s diplomatic exchanges with Rome and China in the Anuradhapura Kingdom to the maritime strategies of Parakramabahu I during the Polonnaruwa era, Sri Lanka has long been a hub for trade and cultural exchange. Such historical precedents underscore the island’s potential as a pivotal player in contemporary global trade.

Transitioning to modern geopolitics, Mendis focused on China’s Belt and Road Initiative (BRI). He described it as a transformative project aimed at fostering “a peaceful world built on trade.” By connecting Asia, Europe, and Africa through infrastructure investments, China seeks to rejuvenate the historical Silk Road and assert its economic dominance. For Sri Lanka, this presents both opportunities and challenges.

Sri Lanka’s strategic position in the Indian Ocean has made it a critical node in China’s maritime ambitions. Mendis referred to Sri Lanka as China’s “unsinkable aircraft carrier,” highlighting major investments like the Hambantota Port and Colombo Port City. While these projects promise economic growth, they also raise concerns about sovereignty and debt dependency.

Mendis likened China’s approach to a modern “MIDLIFE Strategy,” where military, intelligence, diplomacy, legal, identity, financial, and economic tools are employed to win battles without war. For example, Chinese survey missions in the Indian Ocean, ostensibly for fiber-optic cable laying and resource mapping, underline its dual-use strategy, blending commercial and strategic interests.

In the face of growing U.S.-China competition, Professor Mendis urged Sri Lanka to adopt a pragmatic and balanced approach. He discussed the implications of key U.S.-India agreements, including the General Security of Military Information Agreement (GSOMIA) and the Basic Exchange and Cooperation Agreement (BECA). These alignments, aimed at enhancing defense cooperation, have significant implications for the Indo-Pacific and Sri Lanka’s positioning.

Quoting Winston Churchill, Mendis reminded the audience: “We have no lasting friends, no lasting enemies, only lasting interests.” He emphasized that Sri Lanka must prioritize its national interests over allegiances, ensuring sustainable development while avoiding entanglements in power rivalries.

Mendis urged businesses to focus on sectors where Sri Lanka holds a comparative advantage, such as tourism, agriculture, and technology. By capitalizing on its rich cultural heritage and skilled workforce, the nation can attract investments that align with sustainable development goals.

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Customer service to new heights with Digitalized Contact Centre for Union Bank

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Marking a significant milestone in the advancement of digital customer service in the banking sector, Dialog Enterprise, the corporate ICT solutions arm of Dialog Axiata PLC., announces the implementation of a state-of-the-art, cloud-based contact centre solution for Union Bank of Colombo PLC. The cloud-hosted platform offers a unified communication solution that integrates voice, video, unified messaging, VoIP, and automated call flows, reinstating the existing outmoded contact centre system at Union Bank.

Union Bank as part of its digital transformation agenda continues to leverage technology for growth and the upgrade of its existing contact centre infrastructure to a more advanced, scalable, and compliant solution is yet another step towards enhancing customer experience. With the new cloud-based system, the bank aims to improve customer engagement and streamline operations, while adhering to central bank regulations and compliance requirements.

“We are excited to collaborate with Dialog Enterprise to elevate our customer service capabilities,” stated Malinda Perera, Vice President – Head of Cards, Asset Products, Service Quality & Contact Centre of Union Bank. “Our decision to move to a cloud-based contact centre was driven by our commitment to enhance customer engagement and operational efficiency. The new system will allow us to offer more personalized service through various channels, including voice, chat, and social media, ensuring that we can meet our customers’ needs wherever they are. Additionally, the platform’s robust security features will help us comply with regulatory standards, protecting our customers’ data and maintaining their trust,” he explained further.

The new cloud-hosted contact centre will enable Union Bank to achieve greater scalability, reduce operational costs, and increase flexibility for its workforce. With features such as integrated CRM, real-time wallboards, reporting tools, and mobile applications, the solution ensures that agents can provide exceptional customer service from any location, whether working remotely or from the office.

“We are thrilled to present this latest communication interface for Union Bank,” exclaimed Navin Pieris, Group Chief Officer of Dialog Enterprise. “As pioneers in bringing the latest technology to the country, our goal is to provide local enterprises with access to world-class digital solutions at affordable prices. The cloud-based contact centre we are implementing for Union Bank will enhance their operational efficiency while also significantly improving the customer experience through a more responsive, multi-channel communication platform,” he pointed out.

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United Kingdom tea importers visit Sri Lankan tea producers, exploring trade opportunities

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A delegation of experts and specialists from the UK tea industry is in Sri Lanka this week to strengthen connections with the country’s specialty tea producers and explore business opportunities.

The trade mission – organized under the UK Government- funded Trade Partnerships (UKTP) programme and implemented by the International Trade Centre and– will connect 12 UK tea companies with specialty tea producers and processors across Sri Lanka’s low, mid and upcountry regions, to explore the unique flavours and variations influenced by diverse climatic conditions.

Buyers will experience firsthand the artisanal tea harvesting methods and the distinctive processing techniques used to craft premium, curated teas. They will also gain insights into the environmental, ethical and social practices of each tea producer.

‘This trade mission provides a valuable opportunity for United Kingdom tea buyers to directly engage with high-quality Sri Lankan tea producers. By fostering these direct connections, we aim to strengthen trade relationships and contribute to the sustainable growth of both the United Kingdom and Sri Lankan tea sectors,’ said Jarmila Sarda, UKTP programme manager.

A tea reception hosted by the British High Commission in Colombo will provide a platform for UK buyers and Sri Lankan stakeholders, including the Ceylon Artisanal Tea Association (CATA), to engage, exchange ideas and expand their networks.

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