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The Coca-Cola Foundation and Sri Lanka Red Cross Society come together to uplift over 1,800 waste-collectors

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Reiterating its commitment to uplifting the well-being of local communities and honouring waste-collecting communities in Sri Lanka this World Recycling Day, The Coca-Cola Foundation (TCCF) has come together with the Sri Lanka Red Cross Society (SLRCS) to provide immediate assistance to address food insecurity among marginalized waste-collectors. Accordingly, TCCF and SLRCS is providing much-needed essential food packages, which includes dry rations and medicine, to over 1,800 families for whom waste collection is the primary source of income in 10 selected districts.

With the World Bank estimating a 25% increase in Sri Lanka’s poverty level in 2022, countless families, in the country have been forced to reduce the number of meals consumed per day. The nutritional value of meals had also been compromised due to high prices, and those below the poverty line were further burdened.

Therefore, at this critical juncture, TCCF and SLRCS extended the former’s ‘Say We Care’ programme to identify and provide relief packages to vulnerable waste-collector families from over 10 districts. Notably, the aforementioned districts had reported high numbers of communities negatively impacted by the economic conditions, including waste collectors. Over 1,800 food packages, which will help a family of 4 to 5 members sustain for 2 months approximately, will be distributed among waste-collectors with women/single-headed households, low-income families (daily wage earners), households without a permanent residence, a household with members who are terminally ill or physically or mentally challenged, households with children under the age of 5 or pregnant or lactating mothers with nutrition deficiencies, households with elderly without permanent income in the targeted community. The food packages, each weighing approximately 45Kg, consisted of dry rations such as rice, dhal, wheat flour, sprats, canned fish, nutritional grains such as chick-pea, and other household necessities such as soap, disinfectant, toothpaste, etc. By supporting these families and easing their economic struggles to put a meal on the table, TCCF is able to enhance the waste-collection and recycling ecosystem in the country.

The initiative is a relief to many who have been unable to keep up with spiking food costs. Thilaka Rohini, the head of her family of three from Homagama, shared her gratitude to TCCF and SLRCS, stating, “My family and I are thankful for the relief packages we received today. I have been working as a waste-collector for over 10 years, and this economic crisis is one of the hardest we’ve had to face. We do not receive any assistance, hence we are quite helpless. I am thankful for the support given by The Coca-Cola Foundation and Sri Lanka Red Cross Society for their timely support.’

Commenting on the reach of this project and the next phase of the ‘Say We Care’ initiative, Saadia Madsbjerg, President of The Coca-Cola Foundation shared, ‘In Sri Lanka, TCCF has taken remarkable strides to uplift communities adversely impacted by many crises. We are grateful for our long- partnership with the Sri Lanka Red Cross Society, a non-profit organization that has enabled us to successfully implement many supportive initiatives in the country.’

Additionally, Sri Lanka Red Cross Society Director General, Dr. Mahesh Gunasekara, stated, “It gives us great pleasure to see a global entity like The Coca-Cola Foundation take a genuine interest in the wellbeing of our country and its communities. Every partnership with the TCCF thus far has been fruitful, and we have seen the lives they have changed for the better. This instance of the partnership is unique—it is intended to address the food security needs of a group of individuals who provide a crucial service to the society but have not been duly recognized. We thank TCCF for the opportunity to collaborate and make a difference again, and we look forward to more collaborations to give back to our communities.”

Notably, TCCF and the SLRCS had partnered previously to execute emergency response initiatives in the country, especially during COVID-19. The collaboration enabled the successful completion of national-level programmes such as distributing 6000+ essential packs to vulnerable communities, 16,800 PCR test kits and VTM to the Ministry of Health, and PPE for 250,000+ frontline workers through the ‘Stop the Spread’ fund. Overall, The Coca-Cola Foundation provided LKR 110 million to the national response combating COVID-19 in the island.



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Ogilvy Group tops award tally at Dragons of Sri Lanka 2026

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The Ogilvy team with the Gold and Silver awards at the Dragons of Sri Lanka 2026

Nine awards, including two Golds, across disciplines recognise business-driven creativity

Ogilvy Group Sri Lanka delivered a standout performance at the recently concluded Dragons of Sri Lanka 2026 Awards, securing a total of nine awards comprising two Gold Dragons, one Silver Dragon and six Black Dragons, among the festival’s highest overall award tallies, a company news release said.

Gold Dragon wins for Phoenix Ogilvy and Ogilvy Digital, together with the seven additional recognitions across multiple categories, highlighted Ogilvy’s ability to combine creativity, strategic thinking and commercial effectiveness to deliver business results.

Organised by the 4As Sri Lanka, the third edition of Dragons of Sri Lanka shortlisted more than 50 agencies and corporates, making it one of the country’s most competitive marketing communications awards. These local awards, along with the chapters in Malaysia and Pakistan are part of the Dragons of Asia platform, one of the region’s leading programmes for marketing communications effectiveness, with entries being judged on strategy, originality, execution and measurable results.

Ogilvy Digital accounted for eight awards in total, including a Gold Dragon in the Business & Trade Marketing category, and a Silver Dragon in the Innovative Idea or Concept category. The Agency additionally received six Black Dragons across the categories of Innovative Idea or Concept, Business & Trade Marketing, Content Creation, Small Budget, Event or Experiential, and Brand Trial or Sales Generation.

Commenting on the achievement, Sajith Weerasinghe, Chief Operating Officer of Ogilvy Digital, said, “These recognitions reflect the breadth of capabilities we’ve built across strategy, creative, content, experience design, technology and performance marketing. The fact that the work was recognised across so many different disciplines demonstrates our ability to apply creativity to a wide range of business challenges and objectives. We’re proud that this achievement spans multiple clients, categories and types of work, reflecting both the versatility of our people and our commitment to delivering results.”

The Ogilvy Group’s second Gold Dragon win was Phoenix Ogilvy’s recognition in the Product Launch or Re-Launch category for the relaunch of American Premium Water. It was a multi-dimensional campaign which refreshed the identity and rejuvenated the positioning of one of Sri Lanka’s pioneering bottled drinking water brands, bolstering its 30-year heritage while connecting with a new generation of consumers.

Commenting on the win, Siddhartha Roy, Chief Operating Officer at Phoenix Ogilvy, said, “There’s always something special about reimagining a brand with a rich heritage. American Premium Water has been a trusted name in Sri Lanka for more than three decades, but the challenge was to make it relevant and compelling for a new generation of consumers. We created a new blueprint for growth for the brand’s positioning, proposition and visual identity, and manifested it through design, packaging and storytelling. To see that transformation recognised with a Gold Dragon, and more importantly reflected in the brand’s renewed momentum in the market, makes this a particularly rewarding achievement.”

The Ogilvy Group Sri Lanka operates across multiple marketing communication disciplines and comprises over 290 staff in creative, strategy, digital, media, public relations and integrated communications. As part of the global Ogilvy network, the Group partners with leading local and international brands to create integrated campaigns that build brands, influence behaviour and drive business growth.

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Musical tribute to Fr. Marcelline Jayakody held in California

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Rev. Fr. Rashmi M. Fernando with the performers at the event

A musical tribute celebrating the life and legacy of Rev. Fr. Marcelline Jayakody, OMI, renowned for his contribution to Sri Lankan arts, music, culture and religious harmony, was held in California with the participation of a large gathering of Sri Lankans.

Titled “Sri Lanka Rani Maniye,” the event was organised by the Sri Lankan Catholic Community in California (SLCCC) under the guidance of Rev. Fr. Rashmi M. Fernando, S.J.

Shalika Perera singing at the event

The programme honoured Fr. Jayakody, affectionately known as “Pansale Piyathuma” (The Priest of the Temple), for his efforts to promote Buddhist-Catholic understanding, interfaith dialogue and a shared Sri Lankan identity.

The event brought together members of the Maha Sangha, the Consul General of Sri Lanka in Los Angeles, musicians, singers, donors, parents, children and members of the Sri Lankan community from Los Angeles and other parts of Southern California.

Music, song and Sri Lankan cultural traditions featured prominently, with organisers placing particular emphasis on introducing the country’s artistic and cultural heritage to younger generations of Sri Lankans growing up overseas.

The programme also highlighted the importance of community unity, religious harmony and mutual respect among Sri Lankans living abroad.

Rev. Fr. Fernando told the gathering that the event marked only the beginning of efforts that could achieve more through unity “for the pride and greater good of our motherland, Sri Lanka.”

The organisers thanked the performers, volunteers, donors and well-wishers who contributed to the event, which concluded as a celebration of Fr. Jayakody’s enduring cultural legacy and the Sri Lankan diaspora’s continuing connection with its homeland.

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Hayleys Fentons completes Rs. 1 bn manufacturing facility in Wathupitiwala

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Hayleys Fentons Limited has completed construction of a state-of-the-art manufacturing facility for Shield Restraint Systems (Pvt) Ltd at the Wathupitiwala Export Processing Zone, with the project completed on schedule within approximately 14 months.

The project, valued at more than Rs. 1 billion, commenced with the laying of the foundation stone on January 7, 2025. It was undertaken by the project arm of Hayleys Fentons, with Design Consortium International (Pvt) Ltd serving as the principal design consultant.

The facility has been designed to meet international industry standards and incorporates advanced safety and energy-efficiency features. A pre-engineered building structural system was used to facilitate faster construction and optimise project costs.

The new facility will manufacture safety restraint systems for the international automotive industry through Shield Restraint Systems.

Hayleys Fentons Deputy Managing Director – Projects Sujith De Alwis said the timely completion of the project demonstrated the company’s engineering and project management capabilities and the ability of Sri Lankan construction expertise to meet stringent international standards.

Hayleys Mobility Executive Director Roshani Dharmaratne said the project required detailed planning, quality management and coordination across multiple disciplines.

Sujith De Alwis, Deputy Managing Director – Projects of Hayleys Fentons Limited and Roshani Dharmaratne, Executive Director of Hayleys Mobility Limited

Chairman Design Consortium Migara Alwis said the project further strengthens its portfolio in specialised industrial construction and supports investment linked to Sri Lanka’s participation in the global automotive supply chain.

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