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Sri Lankan hair extension specialist benefits from export order surge

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Kaveesha Bethmage

Says SL should be part of the billion-dollar industry

By Sanath Nanayakkare

One may often hear panelists at business forums waxing eloquent about domestic value additions to imported raw materials for re-export and earning valuable foreign exchange for the country.

But one would rarely hear about a self-made Sri Lankan woman entrepreneur who is slowly but steadily attracting global attention towards Sri Lanka — for transforming imported human hair supply into stylish hair solutions for women — who face loss of hair and suffer from low esteem.

The Island Financial Review recently had an interview with the presidential award-winning hair extension specialist, Dr. Kaveesha Bethmage who is the owner /CEO of Salon Kaveesha International (Pvt) Ltd in Dematagoda where 30-hair extension artisans are employed.

“No matter which country we are from and what our differences may be, we all have a strong view of hair. Hair is a subject that is very important to women and their self-esteem. We often see our hair as a reflection of our identity because it is both personal and public. The positive or negative view of hair can greatly affect a woman. Hair, its length, texture and colour, all affect how a person looks and how they will be perceived. Lack of hair is not only directly associated with the appearance of a woman, but it also can significantly contribute to a loss of confidence resulting in many other negative personal implications. This is especially important for women with medical conditions that result in receding hairline. Needless to say more, hair is one of the assets for women”, says Kaveesha.

“Salon Kaveesha’s hair extensions are a quick fix for length and volume. Our products make our clients feel more confident as they blend with their own hair. This is always custom work, and my team is well-trained to adapt the extensions to the client’s hair structure, texture, colour and style preferences”, she says.

Delving into the pig picture of the industry she says,” Only a very few people know that the hair extension industry is more or less like the jewellery industry because the raw materials of both industries are valuable and hard to find. However, there is a distinct difference between the two supplies. A woman with the right volume of hair can look stunning without any jewellery. But the other way round is never true. This is why the hair extension industry is a billion-dollar industry in the world.

Sri Lanka can claim a sizable market share in this industry as many foreigners wouldn’t mind travelling to Sri Lanka to get this service and enjoy a short stay here,” “We already have a lot of expats coming to get our products and services. Our newly launched website has paved the way for us to receive an increasing number of orders from the USA, Canada, UK, Italy, Germany, Australia, the Middle East etc. Our AI-driven online platform enables virtual hair extension try-on for potential clients. So, they can see themselves virtually with their preferred hair extensions and place their orders. Usually, the lead time for delivery of an export order is about two weeks, and the prices vary according to the type and style of the chosen extension,” Kaveesha says.

“We have a range of hair extensions for those who can visit Sri Lanka as well as who can’t physically be here, but love to use our products after virtually experiencing it. I am glad that we have seen an increase in the number of online orders since we started exporting in 2020, on a small scale during covid-19 pandemic. The salon was founded in 2003, and our hard work has paid off with our export footprint. I think it’s high time we expanded our business to make it more industrial and globally competitive, and be more visible to the global audiences,” she says.

Kaveesha’s local clientele comprises celebrities, professionals, businesspeople, academics, politicians among other clients.

“Now we want to sell our hair products to the entire world. With this objective in mind, I am planning to establish a new hair products factory including the salon near the Katunayake International Airport to provide easy access to my clients. Then they can have their desired hair extensions within minutes of leaving the arrivals terminal. I know from experience that is how fast they want this critical service.” she says.

According to her, the new eco-friendly facility will cost about Rs. 45 million and it will create at least 60 jobs for industry veterans and novices.

“Our vision is to take Salon Kaveesha to international prominence as a leading provider in the hair and beauty industry. I am confident that the banks I deal with, will support me in financing the new project given the establishment’s proven track record, and my industry experience of more than 20 years.” she says.

Kaveesha points out that one challenge for her business is getting the right equipment and accessories for her trade.

“Hair extensions, hair-to-hair transplants and making innovative hair products from finest human hair is a specialized trade. But we can hardly find the sophisticated tools in Sri Lanka for it. We have to go abroad from time to time to purchase them,” she says.

Buddini Jayanika, manager at Salon Kaveesha said that they have donated many hair wigs to women in marginalized groups who faced hair-loss due to medical conditions and couldn’t afford to buy one. She also mentioned that her CEO believes in giving back to society, and therefore, Salon Kaveesha supports several CSR activities.

The embellishment annually donates hair extensions to cancer patients and underprivileged individuals to boost their confidence and self-esteem. It also provides stationery to students of disabled army soldiers every year to support their education.

Kaveesha’s husband, Lasantha Bethmage is an investor cum director of the establishment.



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Business

Resilient banks, nervous markets

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‘Market participants appear to be focusing more on underlying vulnerabilities’

Sri Lanka’s banking system continues to show resilience despite mounting domestic and global economic pressures, but developments across financial markets tell a more cautious story, with foreign investors retreating, market volatility rising, and the rupee remaining under pressure despite a major IMF-related inflow.

According to the Central Bank’s latest Financial Sector Performance report, banks and finance companies entered 2026 with strong credit growth, healthy capital buffers, and improving asset quality. Yet the same report points to growing strains in equity, bond, and foreign exchange markets, suggesting investors remain unconvinced that the country’s recovery is firmly on track.

The contrast between financial institutions and financial markets has become increasingly pronounced.

Licensed banks expanded credit by 24.4% year-on-year during the first quarter, while finance companies recorded even stronger growth of 52.4%. Despite this, foreign investors continued to reduce exposure to Sri Lankan assets. Net foreign outflows from the Colombo Stock Exchange reached US$103.4 million during the first five months of the year, extending a trend that has persisted since 2024.

Reflecting this caution, the All Share Price Index fell 1.4% by end-May, while the benchmark S&P SL20 Index managed only a marginal gain of 0.03%. The Central Bank attributed the subdued performance to heightened sensitivity to global risk sentiment, rising domestic inflation expectations, and external shocks, including geopolitical tensions in the Middle East.

An independent analyst told The Island Financial Review that despite Sri Lanka receiving a fresh US$695 million IMF disbursement in late May, the rupee has continued to face volatility and depreciation pressures.

“Market participants appear to be focusing less on short-term inflows and more on underlying vulnerabilities, including a widening trade deficit, higher energy import costs, geopolitical uncertainties, and concerns about the sustainability of external sector gains,” he said.

The analyst noted that the Central Bank itself acknowledged continued volatility in the foreign exchange market amid increasing external pressures. Meanwhile, government securities have also come under strain, with yields rising from March and increasing further after the Central Bank raised policy interest rates in May.

“Such developments indicate that markets are demanding higher returns to compensate for perceived risks, even as macroeconomic indicators show signs of improvement,” he said.

The contrast is particularly striking when viewed against the banking sector’s performance. Non-performing loans continued to decline, with the Stage 3 loan ratio falling to 9.4% from 12.7% a year earlier. Liquidity and capital levels remain comfortably above regulatory requirements, while lending activity has strengthened, pushing the credit-to-deposit ratio above 70% for the first time in three years.

However, the analyst argued that risks may now be migrating elsewhere within the financial system and broader economy. He pointed to the credit-to-GDP gap moving further into positive territory, a development often viewed as an early warning signal of excessive credit expansion and future vulnerabilities. The Central Bank has already tightened lending standards for vehicle financing and gold-backed loans, two segments that have recorded rapid growth.

“While banks remain profitable and well-capitalised, market signals suggest investors are increasingly focused on inflation risks, exchange-rate instability, geopolitical tensions, and the prospect of tighter financial conditions. The banks appear comfortable. Investors, however, are not yet fully convinced,” he said.

By Sanath Nanayakkare

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SLYCAN calls for stronger climate risk protection mechanisms

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Panel discussion. From left: Sashisni Withana, Assistant Director, ERD, Ministry of Finance; Vidarsha Dharmasena, Head of Sustainability, DFCC Bank; Dennis Mombauer, Director: Research and Knowledge Management, SLYCAN Trust and Indika Sakalasooriya, Communications and Outreach Manager, SLYCAN Trust (Moderator)

Sri Lanka must strengthen its financial and social protection systems to better withstand climate-related disasters, according to experts and stakeholders who gathered at a climate risk finance event organized by SLYCAN Trust in Colombo.

The Lighthouse Event on Climate and Disaster Risk Finance and the Multi-Actor Partnership (MAP), held on 21 May, brought together representatives from government, the financial sector, development agencies, academia, civil society, and international experts to discuss ways of improving the country’s preparedness and resilience against growing climate threats.

Participants emphasized the urgent need for financial protection mechanisms that can support vulnerable communities, small businesses, workers, and public institutions before and after disasters such as floods, droughts, landslides, cyclones, and extreme weather events. Recent impacts from Cyclone Ditwah were cited as a reminder of the financial strain climate shocks can place on households, businesses, and government agencies.

The event also marked six years of the Multi-Actor Partnership on Climate and Disaster Risk Finance in Sri Lanka, a platform established by SLYCAN Trust under a global programme supported by Germany’s Federal Ministry for Economic Cooperation and Development (BMZ).

Dennis Mombauer, Director of Research and Knowledge Management at SLYCAN Trust, highlighted the importance of improving risk and finance literacy, building trust, strengthening institutional capacity, and addressing gaps in data and coordination. He stressed the need for financial instruments that can protect people not only after disasters occur but also in anticipation of future risks.

CARE Germany’s Programme and Contract Manager for International Programmes, Hanna Bartels, underscored the importance of collaboration among governments, financial institutions, businesses, civil society, and communities. She noted that similar initiatives are being pursued in several countries worldwide.

Discussions also focused on sector-specific vulnerabilities, including heat stress in the apparel industry, climate-related disruptions in tourism, and the need for stronger insurance and financial support mechanisms for farmers and rural communities.

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Commercial Bank extends its operations to Port City Colombo

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The Commercial Bank branch at Port City Colombo.

Commercial Bank of Ceylon PLC’s new branch in Port City Colombo is poised to bring world-class banking services to Sri Lanka’s emerging international financial hub.

Located at Building 04 in Area 02 of the Port City Business Centre – Commercial Hub, Commercial Bank’s Port City Colombo branch will function as a fully-fledged banking operation, strengthening the Bank’s presence in one of Sri Lanka’s most strategically significant emerging economic zones. Designed to serve the evolving financial requirements of corporates, investors, businesses, professionals and retail customers within the Port City Colombo ecosystem, the branch offers access to Commercial Bank’s comprehensive portfolio of financial solutions. These include current and savings accounts, fixed deposits, personal and business lending, housing and leasing facilities, credit and debit card services, inward and outward remittances, foreign currency accounts and transactions, trade finance solutions, import and export services, corporate banking, treasury and foreign exchange services, cash management solutions and digital banking facilities.

By combining full-service branch banking with digital capabilities and uninterrupted self-service access, the new branch reflects Commercial Bank’s commitment to delivering future-ready, accessible and internationally aligned financial services in support of Port City Colombo’s growth as a dynamic hub for commerce, investment and innovation.

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