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Peter Hill back in Sri Lanka to run privately-owned airline profitably

By Sanath Nanayakkare
Peter Murray Hill, who was CEO at SriLankan Airlines when it was under Emirates management and ran the now loss-making airline profitably from March 1998 to December 2007, is now back in Sri Lanka to propel FITSAir – a truly Sri Lankan Airline owned by Sri Lanka’s Aberdeen Holdings Group.
Announcing FITSAir’s starting with Colombo- Dubai journey – three times a week from 5th of October- the Airline has already scheduled its flights to the Maldives and Trichy also, and has plans to expand its services in a sustainable way as the demand evolves, taking one step at a time.
Speaking at a press briefing to announce the Airline’s plans, what it offers and its goals, Hill said, “FITS is not a new airline. Sri Lanka’s Expo Aviation which was founded 25 years ago as a privately owned carrier is the beginning of this story. They operated international cargo charters to the Maldives, Pakistan, Thailand and a number of other places. They were pretty successful at that. It was a small operation which was profitable. During the northern conflict, it was difficult to get to places like Jaffna and FITSAir came along and they provided a unique link between the North of the country and Colombo. Expo Aviation gave way to a rebranded operation under the name of FITS Aviation Pvt. Ltd in March 2013 and that’s where FITS Air came to be as part of Aberdeen Holdings Group which operates unique businesses within the group.
“FITSAir continued to operate successful cargo operations during the Covid period which provided a vital link predominantly between Colombo and the region. They catered to their export markets and also brought in medical supplies from countries such as Hong Kong and Thailand. They are still doing that today.”
“In fact, we spent last 12 months developing a regional scheduled passenger airline. We are aiming to provide affordable travel between SAARC nations, the Gulf Council Countries (GCC) and South East Asia, all based here in Colombo. Our mission is to provide sustainable, affordable air travel on a no-frills basis to customers wanting to travel, within the region for work, for pleasure, leisure, business, education and the list goes on. Today everybody is looking for affordable air travel. The key driver here is affordable fares. We will make sure that we provide reliable schedules to destinations which have constant demand that enable us to sustain our services throughout the year. We won’t be going to one-off places on seasonal demand. That is not our focus. Our team today comprises a rare breed of seasoned professionals working alongside a new generation of fresh faces. They are fully qualified, ambitious newcomers. One key thing I want to stress here is; all on the team are Sri Lankans with two exceptions including myself and another one who has been in Sri Lanka even longer than me. And he will be running the engineering department. We are both pretty well-known in the industry. FITS Air is a truly Sri Lankan company and a true Lankan product because the key market for us is the local market; Sri Lankans travelling to regions and people coming to visit Sri Lanka within the region. We want to show that in these very challenging and difficult times, the private enterprises in Sri Lanka are still capable of achieving remarkable results by dint of honest, hard work, proper resources and exceptional team work. Anybody who has known me over the years would know that I am very good at developing passionate and hardworking teams. That will drive this airline too. I am very confident about that. When you travel with us you will see the efficiency of our team work. There is nobody special on our team. I am also an ordinary member of the team.”
“We are starting with Dubai three times a week which begins on 5th of October. We are travelling to the Maldives three times a week- starting on 10th of October. Later in October we will be starting our first flight to Southern India. We have decided on Trichy three times a week from 28th of October.
“Our main line flights will be operated by Airbus A 320, which will offer economy class seating. And for a few people who want to have a little bit better comfort, we offer a small cabin which is called Economy Plus. Anyway Economy is the word here. We are not going for business class. We will be offering a no-frills product at very competitive prices. We are restricting ourselves to basically SAARC, GCC and South East Asia. We are not looking to fly to exotic destinations outside of the region. The airline is 100% privately-owned, and no funding from the government whatsoever.”
Latest News
2024 Grade 5 Scholarship Examination cut-off marks released

The cut-off marks for the admission of students to Grade 06 of the schools based on the results of the 2024 Grade 5 Scholarship Examination have been released by the Ministry of Education and can be viewed by clicking on the following link.
https://g6application.moe.gov.lk/
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President focuses on streamlining, integrating and developing the manufacturing sector for greater efficiency

A meeting between President Anura Kumara Disanayake and officials of the Ministry of Industry and Entrepreneurship Development was held today (14) at the Presidential Secretariat.
Discussions focused on enhancing the efficiency, integration and development of the manufacturing sector to strengthen the national economy, as well as addressing the challenges associated with these efforts.
Key topics included government-led initial investments and proper regulation to empower small and medium-scale entrepreneurs, the establishment of local small-scale industries within investment zones and challenges related to business loans faced by small and medium-scale enterprises.
The President directed officials to expedite the release of lands allocated to the Ministry of Industry that have not been released so far.
Further discussions were held on maintaining and regulating import restrictions to strengthen local industries, prioritizing local suppliers in construction industry procurement and resolving issues in the gem and jewellery sector to ensure its full contribution to the national economy.
The President also instructed officials to swiftly implement tax exemptions for tourists to boost the gem and jewelry industry.
Minister of Industry and Entrepreneurship Development Sunil Handunnetti, Deputy Minister of Industry and Entrepreneurship Development Chathuranga Abeysinghe, Secretary to the President Dr. Nandika Sanath Kumanayake, Secretary to the Ministry of Industry and Entrepreneurship Development Thilaka Jayasundara and several other ministry officials attended the meeting.
[PMD]
News
Massive TN fishing fleet poaching in SL waters: Only India’s Central Govt. can halt it – Minister Chandrasekar

By Shamindra Ferdinando
Fisheries, Aquatic and Ocean Resources Minister Ramalingam Chandrasekar yesterday (13) emphasised that only the Central Government of India could prevent the Tamil Nadu fishing fleet from poaching in Sri Lankan waters.
The Minister said that the Central Government of India in consultation with Tamil Nadu should without further delay deploy the Indian Navy and Coast Guard to prevent large-scale organised crossing of the Indo-Lanka maritime boundary.
The JVPer said so when The Island asked him what he intended to do to curb poaching and the destructive fishing practice known as bottom trawling practised by the Tamil Nadu fishing fleet in our waters. “Our Navy and Coast Guard regularly conduct operations in the northern waters to deter the TN fishing fleet. But only India got the wherewithal to stop this menace,” Chandrasekar said.
Responding to another query, the lawmaker stressed that the NPP government would not hesitate to take a firm stand on the issue. “We believe that India should prevent TN fishing fleet from crossing the maritime boundary,” Minister Chandrasekar said, adding that during his interactions with relevant Indian authorities and diplomatic staff, including High Commissioner Santosh Jha, he had taken up the issue.
The Minister said that he had explained the difficulties experienced by the northern fishing community due to the Indian fishers stealing their catch, when Charles Callanan, Director, UNOPS South Asia paid a courtesy call on him recently. They may not intervene or comment on this matter but there was no harm in briefing them of the actual situation on the northern seas, the Minister said.
The people of the northern and eastern regions, too, overwhelmingly voted for the NPP, the lawmaker said, adding that therefore the problems faced by the northern and eastern fishers should be addressed.
Minister Chandrasekar said that President Anura Kumara Dissanayake had, during his three-day official visit to New Delhi in January, raised the issue at the highest level.
Asked whether he was aware of the protests that had been directed at Tamil National Alliance (TNA) leader S. Sritharan, MP, over his recent visit to see Tamil Nadu fishermen held at the Jaffna prison, Minister Chandrasekar said an NPP lawmaker too visited them. “We never sought media coverage for our visit to Jaffna prison,” Minister Chandrasekar said, adding that the government was determined to push for tangible solutions for recurring issues.
Acknowledging that various interested parties both here and in India sought political mileage at the expense of poaching by the Tamil Nadu fishing fleet, Minister Chandrasekar said that Sri Lanka had no option but to continue naval operations to deter encroachments.
Quoting northern fishers, Minister Chandrasekar alleged that at the rate Tamil Nadu fishing fleet stole Sri Lanka’s fisheries resources nothing would remain in 15 to 20 years’ time. The minister appreciated the efforts made by the navy to protect the interests of Sri Lankan fishermen.
Tamil Nadu poaching can be an issue at the forthcoming Local Government polls. There had been several incidents involving the navy and Tamil Nadu fishing vessels during the past couple of years. One incident claimed the life of a Special Boat Squadron man while two Indian fishers were shot and wounded in another. The second incident prompted India to summon Sri Lanka’s Acting HC in New Delhi to the Foreign Office where a warning was issued over the incident.
Minister Chandrasekar said that India should take meaningful measures to stop illegal fishing, thereby avoiding unnecessary incidents. The minister acknowledged that in spite of quite a number of arrests over the years, the Tamil Nadu fishing fleet seemed bent on continuing with the lucrative practice.
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