Life style
Bold new vision for Sri Lankan’s tourism
Sri Lanka is rising on the world’s travel radar – a jewel of the sun, drenched beaches, misty tea estates, and hidden waterfalls. Although Thailand dazzles with scale neon lights, bustling party islands and luxury resorts designed to impress, Sri Lanka offers something different, intimacy, authenticity and a luxury that doesn’t shout, it seduces.
As global travel surges and destinations vie for attention, the Deputy Minister of Tourism for Sri Lanka, Professor Ruwan Ranasinghe with deep roots in tourism studies, speaks about elevating Sri Lanka beyond its beautifully raw landscapes into a world class destination that embraces sustainability, technology and community empowerment. We spoke to him and asked what’s next for Sri Lanka and how the island envisions its tourism renaissance over the next few years.
(Q) How do you foresee the tourism strategy direction for the next five years?
(A) Sri Lanka’s future tourism strategy is firmly anchored in sustainable and inclusive tourism. The focus is on balancing growth with responsibility: protecting natural and cultural assets while ensuring that communities across the island benefit directly. Diversification into wellness, eco-tourism, heritage, adventure, and rural experiences will be guided by evidence-based planning and inclusivity.
(Q) The key priorities for post pandemic recovery?
(A) Rebuilding trust with clear safety standards and transparent communication.
Inclusive growth by empowering small entrepreneurs and rural communities.
Sustainable practices in site management, energy use, and conservation.
Diversified demand targeting wellness, eco-travel, and long-stay visitors.
Digital transformation to modernize marketing and expand reach.
(Q) With Tourism booming in Thailand and Maldives, what is Sri Lanka’s position in the tourism landscape?
(A) Sri Lanka’s edge lies in offering a compact, diverse, and authentic experience— heritage, wildlife, tea, beaches, spa and wellness—all within short travel times. By positioning itself as a sustainable and inclusive destination, Sri Lanka appeals to travellers who value responsible tourism and meaningful cultural engagement, setting it apart from regional competitors.
(Q) What are your plans for sustainable and responsible growth for tourism?
(A) Sustainability is non-negotiable. Policies include carrying-capacity management, eco-certification, renewable energy incentives, and climate adaptation in coastal and hill-country zones. Inclusivity ensures that local communities share in tourism’s benefits, reinforcing resilience and equity.
(Q) How do we promote ecotourism, protect wildlife and marine ecosystems?
(A) Eco-tourism is being advanced through responsible visitor management, conservation partnerships, and community guardianship. Wildlife parks, marine ecosystems, and coastal zones are protected with stricter codes of conduct, while local communities are empowered as custodians and beneficiaries.
(Q) How can Sri Lanka showcase its position as a tourist destination?
(A) Sri Lanka presents itself as a sustainable, inclusive, and authentic destination. Live craft, cuisine, Ayurveda, and cultural showcases highlight the island’s unique identity, while digital tools ensure global buyers can connect directly with local providers.
(Q) How do we support small tourism entrepreneurs and rural communities?
(A) Inclusive tourism means empowering SMEs and rural communities with finance, skills, and market access. Homestays, village experiences, and community-based tourism routes are promoted to ensure equitable growth and authentic visitor experiences.
(Q) How do you predict the outlook for Sri Lanka’s tourism by 2030?
(A) By 2030, Sri Lanka envisions a tourism industry that is globally recognized for sustainability and inclusivity. Success will be measured not only in arrivals and revenue, but in conservation outcomes, community empowerment, and equitable regional development.
(Q) How will the role of technology and digital marketing help the tourist sector?
(A) Digital platforms and data insights will modernize Sri Lanka’s tourism, ensuring inclusive access for SMEs and smarter targeting of global markets. Technology supports transparency, efficiency, and sustainability, making tourism more resilient and competitive.
(Q) The impact of recent adverse weather and national disaster on tourism?
(A) Sri Lanka faced severe weather and a national disaster in the past months which inevitably disrupted parts of the tourism industry. Some destinations experienced temporary closures, and travel plans were affected. However, the government has acted swiftly: through the national budget and special allocations, resources are being directed to restore infrastructure, support affected communities, and stabilize the tourism sector.
Importantly, the industry’s resilience is evident. Stakeholders across government, private sector, and communities worked together with peaceful and strong dedication to minimize the damage. Recovery measures include targeted promotions to reassure international markets, rebuilding trust in Sri Lanka as a safe destination, and accelerating necessary upgrades.
This collective response demonstrates that Sri Lanka’s tourism is not only recovering, but doing so in a way that is sustainable, inclusive, and future-focused. The adversity has reinforced our commitment to building a sector that can withstand challenges while continuing to deliver authentic, safe, and memorable experiences for visitors.
Life style
Grace, grooming and confidence
Ramani Fenando’s new Image and Etiquette Academy
In a world where first impressions speak before words, Sri Lanka’s beauty icon Ramani Fernando has taken a bold step beyond the salon chair to shape confidence from within. Her newly launched Etiquette and Image Academy is designed to refine not only appearance, but presence, poise and personal power.
Step into a space where confidence meets sophistication, Ramani Fernando Academy is redefining how Sri Lankans approach personal branding ,offering a unique blend of ettiquette, style and communication mastery.
Her newly launched personal branding and EtiquetteAcademy was unveiled in a simple ceremony at the Galle Face hotel. This marks a bold and timely step into the realm of confidence leadership, presence and modern social grace.
Colombo’s social elite, corporate leaders, fashion insiders and longtime clients gathered in celebration of a vision that seeks to shape not just appearance but cofidence building.
Ramani, in her opening speech, said “our courses are carefully designed to meet with international standards, ensuring participants recieve training that meets both local and global expectations.
Faith Launders who is the Director of Etiquette and Protocol in the Academy pointed out this personal branding and etiquette programmes will help participants cultivate grace, confidence and refined personal style through expert guidance. A former Miss Sri Lanka beauty queen, with experience in aviation, will contribute a creative and professional lens to the Academy’s curriculam.
She brings professionalism, poise and a strong commitment to cultivate confidence and promote refined social skills among students. Known for her approachable style and inspiring presence, she strives to create an inclusive learning space where students can transform into confident individuals to navigate life with dignity and elegance.
For decades, Ramani has been a transformative force in Sri Lanka’s beauty industry.
and now this venture signals a natural evolution from external refinement to the art of personal distinction.
The programme blends traditional etiquette with contemporary relevance, offering personal branding and professional image building both in social and corporate etiquette. These are some of the programmes:
= Communication skills and body language, grooming, style and wardrobe alignment.
= Digital image and social media conduct.
= Platforms or in social events the ability to command attention with confidence has to become an important tool.
In today’s hyper connected world, impressions are formed in seconds often long before a handshake, whether in boardrooms, diplomatic circles or in the media.
The teaching staff consists of industry experts trainers amd adminitrators led by othe senior professionals
The Managing Director, Lakmini Lenagala, Training and Administrative Manager, Ramono, Navaratnarajah, Personal Assistant, Merisha Aserappa and Chalana Munasinghe are all industry professionals who have experience, theoretical knowledge and practical skills.
They are experienced instructors with hands on expertise in grooming, etiquette, image building and communication.
While the vision of the Personal Branding and Etiquette Academy belongs to Ramani Fernando, its strength lies in the collective expertise of the professionals who bring the programmes to life.
By bringing together specialists from diverse fields, the Academy offers participants a rare opportunity to refine every dimension of their public and private persona under one roof.
Sessions cover skin care, hair, make up, wardrobe planning and colour coordination.
Communication and public speaking recognising that presence is also conveyed though voice and expression, the Academy offers training in articulation tones, posture and body language.
The training also includes table manners, event conduct, professional courtesy and cross cultural awareness. This Etiquette Academy us designed for both women and men offering guidance on grooming, communication, professional conduct and social confidence.
The Academy acts as a transformative space – one that equips individuals not merely to succeed but to stand out with authencity and grace. The institution reflects Ramani Fernando’s belief that true elegance is a way of being not simply a way of dressing!.
By Zanita Careem
Pix by Thushara Athapatu
Life style
From rescue to rewilding, Kalo’s journey continues
World Wildlife Day 2026:
He arrived at the Elephant Transit Home in Udawalawe on March 23, 2024, barely eight months old. Kalo had spent an unknown number of days trapped at the bottom of an abandoned well near Galenbidunuwewa in Sri Lanka’s Anuradhapura District, separated from the herd he had lost. When wildlife officers from the Department of Wildlife Conservation pulled him out, they found a frightened calf, but also something else: resilience.
Today, nearly two years after his rescue, Kalo is no longer the fragile elephant calf who arrived at the Transit Home alone. He is growing steadily, eating well, and has fully integrated into a group of calves preparing for eventual release. His progress is measured not only in size, but in behaviour like social bonding, herd interaction, and independent foraging skills that will determine his readiness for life beyond human protection. Since his arrival, Kalo has grown from 125 kilograms to over 300 kilograms. The wounds he sustained before rescue have fully healed, and he is no longer on any specific medical treatment instead routine management only. He is, by every measure, active, playful, and thriving.
The Elephant Transit Home, also known as Ath Athuru Sevana, has operated within Udawalawe National Park since 1995. It is not an orphanage in the traditional sense. There are no rides, no performances, no human dependency. Human contact is limited strictly to feeding and veterinary care. The rest of the time, the calves are left to bond with one another.
That philosophy is intentional. Elephants are deeply social animals, and calves that grow too attached to humans struggle to survive in the wild. The daily play, the hierarchy, and the formation of peer bonds are all part of a structured rehabilitation process designed to prepare them for rewilding.
Since its establishment, more than 200 orphaned elephants have passed through the Elephant Transit Home. Over 100 have been successfully released back into the wild. In July 2025 alone, six young elephants were returned to Udawalawe National Park during the facility’s 26th release. If all continues as planned, Kalo will follow that path in 2029.
On May 8, 2024, less than two months after Kalo’s rescue, Sun Siyam Pasikudah formalised its long-term commitment to his care through the CarePhant initiative under Sun Siyam Care. The resort pledged ongoing monthly contributions to support Kalo’s nutrition, veterinary care, and daily rehabilitation needs through to his planned release.
Sun Siyam Care is the group’s overarching sustainability programme that integrates environmental stewardship, biodiversity conservation, community engagement, and long-term socio-economic value creation across all Sun Siyam Resorts in the Maldives and Sri Lanka. Through Sun Siyam Care, we invest in initiatives that protect marine and terrestrial ecosystems, reduce waste and single-use plastics, improve resource efficiency, support renewable energy and local sourcing, and promote awareness and participation among guests and communities alike. Kalo’s journey from rescue to rewilding is one example of how Sun Siyam Care extends beyond hospitality, connecting responsible tourism with meaningful environmental and wildlife conservation impact.
“We are delighted to embark on the CarePhant project and become stewards of Kalo’s well-being. Sri Lanka’s elephants are not just a conservation issue; they are part of the living identity of this island, and we feel a genuine responsibility to play our part in protecting them,” said Arshed Refai, General Manager, Sun Siyam Pasikudah.
For Chaminda Upul Kumara, Sustainability Project Manager at Sun Siyam Resorts, the commitment reflects the deeper purpose of Sun Siyam Care. “Conservation is not a single moment. It is a process that requires patience and consistency. With Kalo, we committed to being part of that journey from rescue to release. Every month of support is an investment in his return to the wild,” said Upul.
In the month that marks World Wildlife Day, observed on 03rd March, Kalo’s story serves as a reminder that conservation is not abstract. It is individual. It is long term. And it depends on partnerships between public institutions and responsible private sector actors. In a landscape where habitat loss and human–elephant conflict continue to threaten Sri Lanka’s wild elephant population, sustained commitments like CarePhant demonstrate how responsible tourism can contribute to tangible, measurable conservation outcomes.
Sun Siyam Pasikudah, which holds Travelife Gold Certification and operates under the broader Sun Siyam Care sustainability framework, integrates conservation, local sourcing, and community engagement into its daily operations. The CarePhant project builds on that foundation by linking responsible hospitality directly to wildlife protection.
Three years from now, in 2029, Kalo is expected to walk beyond the protective boundaries of the Elephant Transit Home and into Udawalawe National Park as a young wild elephant. Every veterinary check, every month of nutritional support, and every bond formed within his herd brings him closer to that moment.
“When Kalo walks back into the forest in 2029, it will mark the completion of a journey that began in crisis but was sustained through commitment,” added Arshed Refai. “We are proud that Sun Siyam Care is part of that long-term promise.”
Until then, Kalo continues doing what young elephants at Ath Athuru Sevana are meant to do: growing, learning, and preparing quietly for a life in the wild.
Life style
Pakistan’s 86th National Day celebrated in Sri Lanka
The High Commission of the Islamic Republic of Pakistan and the Pakistani community based in Sri Lanka celebrated the 86th National Day of Pakistan with traditional flavour and resolve to make Pakistan a strong, vibrant and progressive democratic welfare state.
The day commemorates a defining moment that led the foundation for the creation of Pakistan.
The ceremony commenced with the raising of their national flag, fluttering proudly against the morning sky, symbolising faith, unity and discipline, the ideals upon which the nation was built. Dignitaries, members of the diplomatic corps, community leaders and guests gathered in silence as the national anthem resonated creating an atmosphere charged with emotion and national pride .
Cultural elegance added a distinctive charm to the occasion, with traditional attire and warm exchanges reflecting the rich heritage of Pakistan. Guests were later invited to partake in light refreshments, providing an opportunity for cordial interacton and celebration.
Acting High Commissioner of Pakistan, Zunaira Latif unfurled the Pakistani flag to the tune of Pakistan’s national anthem in a ceremony held at the Pakistan High Commission
The National Day of Pakistan is celebrated on 23rd March every year in remembrance of the historic 1940 resolution passed in Lahore, calling for a separate homeland for Muslims of the subcontinent that ultimately led to the creation of Pakistan on August 14, 1947.
Special messages by the President and the Prime Minister of Pakistan were readout, in which both the leaders highlighted the importance of the day and paid tributes to Quaid-e-Azam Muhammad Ali Jinnah.
The Acting High Commissioner of Pakistan in her message on the occasion said that Pakistan and Sri Lanka continue to maintain their traditionally close and mutually beneficial relations, based on mutual respect and trust. She said that the strength of the Pakistan – Sri Lanka relationship lies in diversified engagement in many fields such as trade, defence, science, culture, and education. She also extended sincere greetings and best wishes on behalf of the government and people of Pakistan to the government and people of Sri Lanka.
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