Sri Lanka’s most popular youth-telco brand, Airtel Lanka was once again ranked among the Top 40 Best Workplaces for a fourth time by the Great Place to Work Institute.
Commenting on this recognition, Airtel Lanka’s CEO & Managing Director, Ashish Chandra said, “Ultimately, it is people that give life to culture, and culture that gives rise to greatness. Our continuing success is therefore, a product of truly empowered teams, passionate about what they do and the connections they make through collaborative working.”
Particularly in the backdrop of the COVID-19 pandemic, Airtel’s efforts underwent a radical acceleration as employees embraced the challenge of redesigning operations to suite the ‘new normal’ utilising technology and organisational agility to ensure business continuity. Not only did this timely transition play an integral role to create a seamless customer experience but also facilitated a gamut of workplace solutions.
This also included a shift in intra-office interactions towards online platforms, and tech-driven human resource solutions. From recruitment to digital on-boarding, job engagement, communications, capability development programmes, the telco honed in on its technical and global best practices to facilitate for a hassle-free and efficient working experience.
Furthermore, Airtel’s consistent top positioning at Great Place to Work rankings is a reflection of the their continued commitment to creating an enabling office environment and enriching work experiences through inclusive and flexible policies designed to encourage and incentivise collaboration, creativity and innovation.
The telco embraces a culture that respects diversity and promotes equal opportunity – regardless of race, religion, gender and sexual orientation. Notably, Airtel was also ranked among the Top 10 Best Workplaces for Women in Sri Lanka at the inaugural edition of the Best Workplaces for Women Study 2019.
Airtel Lanka also works closely with the Employer Federation of Ceylon to provide training for persons with disabilities and based on the potential of the trainee has also extended their position at the telco through employment opportunities. Furthermore, all employee benefits are extended to third party employees, thereby promoting organisational citizenship behaviour and making Airtel a great workplace for all.
Great Place to Work Sri Lanka derives its rankings based on anonymous employee surveys, an evaluation of people practices and an in-depth culture audit prior to bestowing the credential of Great Place to Work on any company.
Seylan Bank offers amazing discounts for Avurudu
With Avurudu just around the corner, Seylan Bank PLC is offering amazing discounts to customers purchasing daily essentials, electronics, clothing, gifts, and more. The bank with a heart will celebrate the New Year with “Ratatama Super, Avurudu Offers with Seylan Cards” and “Seylan Tikiri – Season of Gifts and Laughter”.
The bank with a heart, commenced these exciting offers and promotions to provide the best Avurudu experience to its customers young and old, and to reward them for their continued loyalty to the bank, in the spirit of festivity.
“At Seylan Bank, we want to make your Avurudu an unforgettable experience,” said Gamika De Silva, Assistant General Manager, Marketing and Sales at Seylan Bank. “These two promotions underscore our customer-centric approach which focuses on providing products and services that enhance the overall customer experience and convenience, adding value to your experience with the Bank with a Heart.”
The Bank has partnered with leading supermarket chains on selected promotions; with Keells offering 30% off on fresh meat during the weekends, Cargills providing 20% off on total bills during selected weekends, Glomark offering 20% off on the total bill on every Sunday for a limited time, Laugfs Super providing 20% off on a range of goods on every Monday for a limited time, and Premasiri Supermarket offering 20% off on vegetables & 10% off on fruits on every Wednesday & Thursday during the promotion period.
OPPO launches Avurudu song to spread seasonal cheer
OPPO recently launched an Avurudu jingle ahead of the Sinhalese & Tamil New year. Sung by OPPO brand ambassador & The Voice coach Umaria Sinhawamsa, the song also features popular personalities including actor& singer Gayan Gunawardena and choreographer Ramod Malaka& his dance troupe, Cool Steps.
The visual for the song has been shot in a scenic village atmosphere & features a host of New Year traditions of great cultural significance. The video also features the newly launched fan-favorite OPPO F19 Pro which is on offer during the season. On the first day of sales alone, the F19 Pro recorded a 200% increase in sales compared to its predecessor F17 Pro.
CEO of OPPO Sri Lanka Bob Li said: “This project helped us to immerse into Sri Lankan culture better. In keeping with the spirit of the season, evolving & upgrading, OPPO has launched two concurrent promotions: ERABADU WASI from 2-13 April & OPPO SERVICE WASI from 5 – 18 April.”
SLIM elects new president and EXCO at 51st AGM
The Sri Lanka Institute of Marketing (SLIM) held its 51st AGM, which saw the induction of its new President Thilanka Abeywardena, who will spearhead the Institute as its 43rd president. This appointment is a milestone in the history of the Institute as Ms. Abeywardena became the first ever female to hold the position of President.
The AGM was held on 7th April, 2021 at Marino Beach Hotel, Colombo. Both a new Council of Management as well as an Executive Committee were appointed during the meeting.
Thilanka currently holds the position of the CMO Lead, South East Asia Emerging Markets at Microsoft Sri Lanka (Pvt) Ltd. and leads marketing and communications across nine Asian countries; Bangladesh, Bhutan, Brunei, Cambodia, Laos, the Maldives, Myanmar, Nepal and Sri Lanka.
The newly appointed Executive Committee comprises ten experienced marketing professionals:
SLIM is the apex body for Marketing in Sri Lanka and has been promoting marketing excellence and elevating the status of marketing since 1970.
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