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Leave No One Behind: Building a disability-inclusive COVID-19 recovery plan for Sri Lanka

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By Lakshila Wanigasinghe

Persons with disabilities (PWDs) are an important group that needs to be considered when building an all-inclusive COVID-19 recovery plan. They often tend to get excluded or only partly considered due to the heterogeneous nature of the difficulties they face owing to the diversity in the types of disabilities and support required. This blog explores the significant challenges faced by PWDs amidst COVID-19 and outlines strategies that Sri Lanka can adopt towards ensuring an inclusive recovery.

PWDs and Emerging Challenges

Over 1 billion people around the world live with some form of disability, accounting for 15% of the world population as shown in Figure 1. Around 80% of PWDs live in developing countries including 1,617,924 persons in Sri Lanka (as of 2012). Hardships faced by such persons are greater for those living in developing countries due to limited resources and facilities available to them. Many developing countries lack resources to detect disability early on, have inadequate rehabilitation facilities, and lag in updated research and strategies to support PWDs. This is the case in Sri Lanka where PWDs have inadequate access to society, education, specialised healthcare, and employment opportunities in comparison to developed countries.

Adversities faced by PWDs have escalated due to COVID-19. A study conducted by Global Disability Inclusion found that apart from heightened health risks, the pandemic significantly affected the employment and financial security of PWDs. This can widen existing disparities and lead to long-term consequences such as higher poverty rates, lower wages and increased costs of living among such persons, thereby leaving lasting impacts on their lives.

While COVID-19 has affected the global population, its effects are distinct and intensified for PWDs. Their pre-existing health conditions put them at greater risk of contracting the virus, experiencing severe symptoms and higher mortality rates. Depending on the nature of their disability, some individuals are unable to effectively communicate their symptoms or practice preventative measures such as regular sanitisation.

Lack of access to public health information due to physical, mental or sensory impairments poses a higher risk of PWDs contracting COVID-19 by being unaware of symptoms and precautionary measures that need to be taken. Disproportionate access to information also poses a threat when implementing recovery procedures.

Lockdowns and social distancing policies limit access to caretakers and medical professionals, putting those unable to care for themselves at substantial risk while in isolation. Lockdowns can also prevent PWDs from accessing basic necessities and seeking regular medical care. Further, school closures and the switch to distance education have led to higher learning disruptions among children with disabilities. This is more pronounced for children in developing countries due to factors such disproportionate access to technology, and lack of assistive devices and in-person support.

Overcoming the Challenges

An understanding of the barriers faced by PWDs is essential to ensure an inclusive recovery. Therefore, it is vital to consult PWDs and engage organisations that work with these groups –such as the Department of Social Services and the National Secretariat for Persons with Disabilities (NSPD) – throughout the decision-making process of creating a disability-inclusive recovery plan. Information about the disease such as ways of contraction, symptoms, precautionary measures and procedure to follow in the event of contracting it should be made readily available in accessible formats. This includes presenting COVID-19 related information in sign language, captions, braille, graphics, etc.

It is important for PWDs to be prioritised during the vaccination process. If active efforts are not made to include these groups, they will be disproportionately excluded, and will be among the last to receive vaccinations. The healthcare systems should identify PWDs that meet the eligible vaccination criteria and provide them information on vaccination.

However, this requires proper procedures to be in place for these individuals to register for vaccinations, along with disability-accessible vaccination centres and regular monitoring of such persons upon completion of the vaccination process. The NSPD and other local organisations that work with these groups can be utilised to make the process more accessible and effective. Further, special vaccination drives solely targeting PWDs are an option to ensure effective and efficient vaccination.

In addition, social protection systems should be enhanced to support PWDs better, especially those adversely impacted by COVID-19. A commendable initiative by the government was the extension of its COVID-19 relief cash transfers beyond regular recipients (PWDs in low-income households) to those in the waiting list and groups specially identified by rural committees. However, to ensure long-term recovery and prevent low-income groups from slipping into poverty, these groups should be evaluated by the NSPD and absorbed into the existing social protection system.

Road to Recovery

COVID-19 has exposed many weaknesses in healthcare, education and social protection systems worldwide, such as high levels of inequalities and the lack of inclusivity. To ensure sustainable post-COVID recovery, resources should be strategically allocated to support all groups of people and inclusion must be made a priority to build a lasting recovery plan.

In the long-term attention should be directed at building more inclusive systems that are better equipped at serving all groups of people and are more resilient to shocks in the future. A starting point for Sri Lanka would be to increase disability-accessible infrastructure (in public buildings, public transport, restrooms etc.), provide better healthcare and rehabilitation facilities, actively engage PWDs in the workforce, reduce stigma surrounding disability, and increase engagement between PWDs and society at large.

Link to original blog: https://www.ips.lk/talkingeconomics/2021/08/16/leave-no-one-behind-building-a-disability-inclusive-covid-19-recovery-plan-for-sri-lanka/

Lakshila Wanigasinghe is a Research Assistant at IPS with research interests in poverty, social welfare, development, education, and health. She holds an MSc in Economics with a concentration in Development Economics and a BA in Economics with concentrations in International, Financial and Law and Economics from Southern Illinois University Carbondale (SIUC), US. (Talk with Lakshila – lakshila@ips.lk).



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Dialog Brings the ICC Men’s T20 Cricket World Cup 2026 Closer to Sri Lankans

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Left to right: Mr Bandula Dissanayake, Honorary Secretary, Sri Lanka Cricket; Mr. Raveen Wickramarathne, Honorary Vice President, Sri Lanka Cricket; Dr. Jayantha Dharmadasa, Honorary Vice President, Sri Lanka Cricket; Mr. S. Achchudan, Director General of Sports; Mr. Supun Weerasinghe, Director / Group Chief Executive, Dialog Axiata PLC; Mr. Dasun Shanaka, Captain - Sri Lanka National T20 Squad; Mr. Lasantha Theverapperuma, Group Chief Marketing Officer, Dialog Axiata PLC; Mr. Pubudu Aluthgedara, Vice President / Head of Business - Media and Home, Dialog Axiata PLC

Dialog Axiata PLC, Sri Lanka’s #1 connectivity provider, hosted an event to mark the ICC Men’s T20 Cricket World Cup 2026, bringing together stakeholders and cricket enthusiasts as Sri Lanka looks ahead to one of the world’s most anticipated sporting events.

Over the years, Dialog has played an enduring role in supporting sport in Sri Lanka, with cricket at its core, enabling access to the game through partnerships and nationwide initiatives, reflecting its commitment to Powering the Passion of the Nation. Against this backdrop, securing the ICC media rights in Sri Lanka for the 2026–2028 period represents an important milestone in Dialog’s ongoing journey of bringing the world’s leading cricket tournaments to Sri Lankan audiences.

The event was attended by representatives from the Sports Ministry, Sri Lanka Cricket, the media, and the corporate sector, alongside former and current national cricketers. It recognised Sri Lanka’s proud cricketing legacy and the deep-rooted following the game enjoys among fans, while underscoring the scale and significance of the ICC Men’s T20 Cricket World Cup 2026 for local audiences.

As anticipation builds towards the tournament, the ICC Men’s T20 Cricket World Cup trophy was ceremonially showcased during the event, offering those present a closer look at a widely recognised symbol of the competition.

S.Achhudan, Director General of Sports said, “Sport plays an important role in strengthening national unity and identity. Public–private partnerships, such as Dialog’s continued support for cricket, are important in sustaining the sports ecosystem and in enabling broad public access to major international sporting events.”

Commenting on the occasion, Supun Weerasinghe, Director / Group Chief Executive of Dialog Axiata PLC, said, “Cricket holds a special place in Sri Lanka, with a following that spans generations and communities. Global tournaments such as the ICC Men’s T20 Cricket World Cup are events that fans look forward to and remember. At Dialog, our focus is to play a meaningful role in enabling these experiences — ensuring Sri Lankans can follow the game across platforms, with the quality, reliability, and reach it deserves.”

Sharing his views on the collaboration, Mr. Bandula Dissanayake, Honorary Secretary of Sri Lanka Cricket, said, “The ICC Men’s T20 Cricket World Cup is a major event for the sport and for cricket-loving nations such as Sri Lanka. With Dialog as the ICC media rights holder in Sri Lanka for the 2026–2028 period, this collaboration supports strong engagement around the tournament and reflects the scale of interest cricket continues to enjoy across the country.”

Sri Lankan fans will be able to follow the ICC Men’s T20 Cricket World Cup 2026 on Dialog Television and the Dialog Play App, alongside a free-to-air broadcast partnership with Supreme TV, ensuring wide access to the tournament.

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‘Notable drop in SL’s 2025 tourism sector earnings compared to those of 2018’

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Chandana Amaradasa addressing the meeting while Rotary Club Colombo South President Kumar Sithambaram looks on.

The revenue that was earned from the tourism sector in 2025 was US $ 3.2 billion, which is a significant drop compared to the 2018 figure , which is US$ 4.3 billion, a top tourism sector specialist said.

‘Comparatively there is a revenue deficit of US $ 1.2 billion, which we cannot be satisfied with at any cost, ‘Island Leisure Lanka’ founder chairman Chandana Amaradasa said.

Amaradasa made these observations at a Rotary Club joint meeting organised by Rotary Club Colombo South, featuring also the Rotary Clubs of Kolonnawa and Sri Jayawardenapura, at the Kingsbury Hotel on Tuesday.

Amaradasa added: ‘To develop the tourism sector the government has to do many things which previous governments comprehensively failed to take up.

‘The revenue that comes from the local tourism sector is four to five percent of the GDP, while in Dubai it is more than 45 percent of the GDP.

‘At present the country has 51000 rooms, out of which not more than 10000 rooms are at the four to five star level. Of that number 6000 rooms are located in Colombo, which is a major issue for tourism promotion in tourism potential areas.

‘Sri Lanka should focus on high quality standards in tourism and also develop the East Coast with the necessary infrastructure; especially having an international airport is absolutely necessary.

‘Colombo could be developed as a MICE tourism hub in the region. But not having an international level conference/convention hall is a another bottle neck in promoting that market as well.’

By Hiran H Senewiratne  ✍️

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A Record Year for Marketing That Works: SLIM Effie Awards Sri Lanka 2025 crosses 300+ entries

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The Sri Lanka Institute of Marketing (SLIM) announces a defining milestone for the country’s marketing, advertising, and creative sectors, as Effie Awards Sri Lanka 2025 records the highest number of entries in its history, crossing 300+ submissions. The unprecedented response reflects a stronger, more confident industry, one that is increasingly committed not only to bold creativity, but to creativity that can prove its value through measurable business and brand outcomes.

Now in its 17th year in Sri Lanka, the Effie Awards remain the most recognised benchmark for marketing effectiveness, honouring campaigns that bring together creative excellence, strategic discipline, and results. As the industry evolves, the Effies have become a space where the agency community, brand teams, media and creative partners are collectively challenged to raise the bar, moving beyond attention and awards, toward work that drives growth, shapes behaviour, and delivers real impact.

The record volume of entries this year also signals a healthy shift in the market: more brands and agencies are willing to be evaluated against rigorous effectiveness criteria, and to put forward work that demonstrates clear thinking, strong execution, and proof of performance. SLIM notes that this momentum highlights the expanding role of marketing and advertising in Sri Lanka, not simply as communication, but as a strategic driver of competitiveness and value creation.

SLIM confirms that the judging process will commence soon, guided by the established Effie evaluation framework that assesses entries on insight, strategy, execution, and measurable outcomes. The Grand Finale is scheduled for end-February 2026, where Sri Lanka’s most effective marketing work will be recognised on a national platform.

For inquiries, entries, and sponsorship opportunities, please contact the SLIM Events Division: +94 70 326 6988 | +94 70 192 2623.

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