Connect with us

Features

Capitalizing on the Sun, Sea, and Sand

Published

on

The Paradise Beach, Mount Lavinia

Part Sixteen PASSIONS OF A GLOBAL HOTELIER

Dr. Chandana (Chandi) Jayawardena DPhil
President – Chandi J. Associates Inc. Consulting, Canada
Founder & Administrator – Global Hospitality Forum
chandij@sympatico.ca

Beach Parties

During my seven years at beach resorts along Sri Lanka’s west coast—spanning Beruwala, Aluthgama, Bentota, Ambalangoda, and Matara—I discovered that informal events, like beach parties, can create a refreshingly relaxed atmosphere for both guests and staff. While hotels typically operate in a formal setting, occasional events with a casual ambiance can be incredibly popular and add a welcome variety. This realisation influenced my approach to event planning throughout my career as a hotelier. The process of conceptualizing, planning, organising, choreographing, and promoting events is one of the most exciting and enjoyable aspects of the hospitality business. Crafting the right ambience is essential.

Soon after I took over the management of Mount Lavinia Hotel (MLH) in 1990, as its General manager, my senior management team informed me of a monthly beach party scheduled during my second week at the hotel. I was thrilled but disappointed by how the management team operated at the party. The entire team wore full suits while supervising employees on the beach on an extremely hot and humid afternoon. At the end of the party, I told them, “Let’s not hold our morning meeting tomorrow in my office. Instead, please meet me at the Beach Bar at 9:00 am, appropriately dressed.”

The next morning, all of them arrived in their usual office attire and were surprised to see me in casual wear. After discussing the beach party, I instructed that, in future, all managers, including myself, were to dress in t-shirts and sarongs for beach parties. Additionally, we were to be barefoot and participate in fun competitions like beach tug-of-war, pillow fights, and games to make the monthly beach event more entertaining.

The employees were highly motivated, seeing managers lead by example and engage in these activities. Within a few months, we had doubled the popularity and profits of MLH beach parties.

Neighbouring Fishing Village

Unlike most west coast resorts, MLH maintained excellent relations with the neighbouring fishing village communities, particularly Wedikanda Village adjoining the south end of the MLH grounds. Wedikanda was a small, impoverished village of around 50 families living in semi-permanent houses between the railway track and the Indian Ocean. Depending on the severity of the waves and high tides during the monsoon season, many of these houses were frequently destroyed. MLH employees contributed 1% of their service charge to a fund used to rebuild the village after each natural disaster.

In addition, MLH ran classes for the village children at the local temple and undertook various community development projects. Enhancing the village upgrade project and initiating a beach clean-up project were among the 39 employee suggestions included in the 1991 business plan. As a result, I paid special attention to this and walked the beach to Wedikanda most evenings, where I spoke with the villagers and developed a connection with the village leader and the strongman, Reminges. My casual morning walks with him were pleasant, but evening conversations could be challenging, as at sundown he was often under the influence of illicit liquor.

One evening, during my walk, I noticed that Wedikanda lacked sufficient toilets. Since the MLH village fund had a surplus, I advised Reminges, “Tomorrow, I’ll send the hotel’s Director of Engineering and his team to plan the construction of public toilets within the village.” His reaction was unexpected. “Sir, that would be a total waste of your funds! We don’t need toilets. With that money, please build us two volleyball courts!” He was serious. “Our men and children don’t need toilets. We’re happy to use the God-given facilities—the beach and the waves!” Despite his dissatisfaction, we proceeded with the toilet building project.

At a beach party at Mount Lavinia Hotel in 1991

No Sex on the Beach!

I had one more disagreement with Reminges. After noticing that the average family in Wedikanda had around seven children, I proposed to the MLH staff welfare society that we organise a series of family planning sessions for the villagers. The team overwhelmingly supported my suggestion, and we collaborated with the Government Family Health Bureau and the Family Planning Association (FPA Sri Lanka) to roll out a detailed programme in Wedikanda.

During one of my evening beach walks, I noticed that Reminges was particularly angry and aggressive. He was a good man who cared deeply for the village community, who, in turn, hero-worshipped him. However, due to his lack of education and excessive alcohol consumption, he sometimes misunderstood our good intentions. In his drunkenness, he somewhat shouted at me, “Look here, sir! Let me explain something to you very clearly! We are poor people. We have no money, no TV, no electricity. We have only one activity for fun. Please don’t take it away from us!” he pleaded.

After clarifying the situation with him the next morning when he was sober, I realised he had misunderstood family planning as involuntary castration! After that episode, I tried to improve our mutual understanding through more detailed dialogue, when he was sober. Reminges continued to be an ardent supporter of MLH.

European Travel Agents

In the early 1990s, unlike today, Sri Lanka’s hotel industry largely depended on back-to-back tour group business from major European tour operators. These companies used chartered flights and sent their employees as resident managers, tour leaders, and tourist guides to spend the entire tourist season in Sri Lanka. Hoteliers provided them with complimentary board and lodging and treated them like royalty. Any complaints from them often resulted in lower prices during the next year’s room booking contract negotiations. At that time, MLH usually signed annual contracts with 17 different tour operators from Germany, France, Italy, Switzerland, The UK, Denmark, Sweden and Finland.

Towards the end of each winter tourist season (April), these tour operators would use the gradually decreasing demand for “already paid for” seats on chartered flights and board and lodging at hotels, for promotional efforts for the next season. They would arrange for travel agents selling tour packages in Europe to visit Sri Lanka on “Familiarisation (Fam) Trips”. Each Fam group spent a week in Sri Lanka, touring and testing seven hotel offerings. I observed that many Sri Lankan hotels did not give these Fam groups the VIP treatment they deserved, as their stay was complimentary.

Under Promise and Over Deliver

Typically, Fam groups of around 20 agents would arrive at a hotel and be met by a Sales Executive, who would entertain them and show them around the facilities. Often due to their busy schedules, senior managers did not allocate any time for Fam groups. Recognising the importance of this crucial distribution channel, we at MLH approached it differently and innovatively. We treated Fam groups—usually young women in junior sales roles at travel agencies across Europe—like royalty, and this strategy worked tremendously in our favour.

When an Fam group arrived at MLH, we would stop their tour coach at the entrance to the Hotel Road. The MLH Front Office Manager would meet and greet them on the coach and invite them to disembark and get on top of elephants, which we had arranged to transport them to the hotel entrance. We even hired a videographer to capture the entire process. As the thrilled travel agents entered the hotel, they were greeted by a troop of Kandyan dancers and drummers.

While the drumming continued, I would warmly welcome each agent and guide them to light the traditional oil lamp specially decorated with flowers and placed in the middle of the hotel lobby. One glance at these young women smiling in excitement, and we knew we had struck a winning PR tactic. I, along with two other MLH managers, would usually host them for lunch and a hotel tour. I would then announce a surprise dinner on the famous Paradise Beach, advising them to wear something casual for the informal evening.

Around 7:00 pm, we would meet in the hotel courtyard and lead the group to Paradise Beach via the historic wing of the hotel. From that point, the surprises would include a red carpet leading to the beach dinner table, unlimited champagne served in cut crystal glasses, appetizers served with silverware, and fine bone china. Live lobster would be delivered by boat returning from the ocean, arranged by Reminges, and cooked by our chefs by the long dinning table. The meal would culminate with flambéed desserts and a farewell message in fireworks in their respective languages from the reef.

The next morning, I would meet the group upon departure to individually present each of them with an orchid flower and a video titled, “My Memorable 24 Hours at the Famous Mount Lavinia Hotel, Sri Lanka (established in 1806)”.

In hospitality marketing and PR, it’s all about creating magic and producing everlasting memories.



Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Features

Cyclones, greed and philosophy for a new world order

Published

on

Floods caused by Cyclone Ditwah in Sri Lanka

Further to my earlier letter titled, “Psychology of Greed and Philosophy for a New World Order” (The Island 26.11.2025) it may not be far-fetched to say that the cause of the devastating cyclones that hit Sri Lanka and Indonesia last week could be traced back to human greed. Cyclones of this magnitude are said to be unusual in the equatorial region but, according to experts, the raised sea surface temperatures created the conditions for their occurrence. This is directly due to global warming which is caused by excessive emission of Greenhouse gases due to burning of fossil fuels and other activities. These activities cannot be brought under control as the rich, greedy Western powers do not want to abide by the terms and conditions agreed upon at the Paris Agreement of 2015, as was seen at the COP30 meeting in Brazil recently. Is there hope for third world countries? This is why the Global South must develop a New World Order. For this purpose, the proposed contentment/sufficiency philosophy based on morals like dhana, seela, bhavana, may provide the necessary foundation.

Further, such a philosophy need not be parochial and isolationist. It may not be  necessary to adopt systems that existed in the past that suited the times but develop a system that would be practical and also pragmatic in the context of the modern world.

It must be reiterated that without controlling the force of collective greed the present destructive socioeconomic system cannot be changed. Hence the need for a philosophy that incorporates the means of controlling greed. Dhana, seela, bhavana may suit Sri Lanka and most of the East which, as mentioned in my earlier letter, share a similar philosophical heritage. The rest of the world also may have to adopt a contentment / sufficiency philosophy with  strong and effective tenets that suit their culture, to bring under control the evil of greed. If not, there is no hope for the existence of the world. Global warming will destroy it with cyclones, forest fires, droughts, floods, crop failure and famine.

Leading economists had commented on the damaging effect of greed on the economy while philosophers, ancient as well as modern, had spoken about its degenerating influence on the inborn human morals. Ancient philosophers like Plato, Aristotle, and Epicurus all spoke about greed, viewing it as a destructive force that hindered a good life. They believed greed was rooted in personal immorality and prevented individuals from achieving true happiness by focusing on endless material accumulation rather than the limited wealth needed for natural needs.

Jeffry Sachs argues that greed is a destructive force that undermines social and environmental well-being, citing it as a major driver of climate change and economic inequality, referencing the ideas of Adam Smith, John Maynard Keynes, etc. Joseph Stiglitz, a Nobel Laureate economist, has criticised neoliberal ideology in similar terms.

In my earlier letter, I have discussed how contentment / sufficiency philosophy could effectively transform the socioeconomic system to one that prioritises collective well-being and sufficiency over rampant consumerism and greed, potentially leading to more sustainable economic models.

Obviously, these changes cannot be brought about without a change of attitude, morals and commitment of the rulers and the government. This cannot be achieved without a mass movement; people must realise the need for change. Such a movement would need  leadership. In this regard a critical responsibility lies with the educated middle class. It is they who must give leadership to the movement that would have the goal of getting rid of the evil of excessive greed. It is they who must educate the entire nation about the need for these changes.

The middle class would be the vanguard of change. It is the middle class that has the capacity to bring about change. It is the middle class that perform as a vibrant component of the society for political stability. It is the group which supplies political philosophy, ideology, movements, guidance and leaders for the rest of the society. The poor, who are the majority, need the political wisdom and leadership of the middle class.

Further, the middle class is the font of culture, creativity, literature, art and music. Thinkers, writers, artistes, musicians are fostered by the middle class. Cultural activity of the middle class could pervade down to the poor groups and have an effect on their cultural development as well. Similarly, education of a country depends on how educated the middle class is. It is the responsibility of the middle class to provide education to the poor people.

Most importantly, the morals of a society are imbued in the middle class and it is they who foster them. As morals are crucial in the battle against  greed, the middle class assume greater credentials to spearhead the movement against greed and bring in sustainable development and growth. Contentment sufficiency philosophy, based on morals, would form the strong foundation necessary for achieving the goal of a new world order. Thus, it is seen that the middle class is eminently suitable to be the vehicle that could adopt and disseminate a contentment/ sufficiency philosophy and lead the movement against the evil neo-liberal system that is destroying the world.

The Global South, which comprises the majority of the world’s poor, may have to realise, before it is too late, that it is they who are the most vulnerable to climate change though they may not be the greatest offenders who cause it. Yet, if they are to survive, they must get together and help each other to achieve self-sufficiency in the essential needs, like food, energy and medicine. Trade must not be via exploitative and weaponised currency but by means of a barter system, based on purchase power parity (PPP). The union of these countries could be an expansion of organisations,like BRICS, ASEAN, SCO, AU, etc., which already have the trade and financial arrangements though in a rudimentary state but with great potential, if only they could sort out their bilateral issues and work towards a Global South which is neither rich nor poor but sufficient, contented and safe, a lesson to the Global North. China, India and South Africa must play the lead role in this venture. They would need the support of a strong philosophy that has the capacity to fight the evil of greed, for they cannot achieve these goals if fettered by greed. The proposed contentment / sufficient philosophy would form a strong philosophical foundation for the Global South, to unite, fight greed and develop a new world order which, above all, will make it safe for life.

by Prof. N. A. de S. Amaratunga 
PHD, DSc, DLITT

Continue Reading

Features

SINHARAJA: The Living Cathedral of Sri Lanka’s Rainforest Heritage

Published

on

Damp and thick undergrowth

When Senior biodiversity scientist Vimukthi Weeratunga speaks of Sinharaja, his voice carries the weight of four decades spent beneath its dripping emerald canopy. To him, Sri Lanka’s last great rainforest is not merely a protected area—it is “a cathedral of life,” a sanctuary where evolution whispers through every leaf, stream and shadow.

 “Sinharaja is the largest and most precious tropical rainforest we have,” Weeratunga said.

“Sixty to seventy percent of the plants and animals found here exist nowhere else on Earth. This forest is the heart of endemic biodiversity in Sri Lanka.”

A Magnet for the World’s Naturalists

Sinharaja’s allure lies not in charismatic megafauna but in the world of the small and extraordinary—tiny, jewel-toned frogs; iridescent butterflies; shy serpents; and canopy birds whose songs drift like threads of silver through the mist.

“You must walk slowly in Sinharaja,” Weeratunga smiled.

“Its beauty reveals itself only to those who are patient and observant.”

For global travellers fascinated by natural history, Sinharaja remains a top draw. Nearly 90% of nature-focused visitors to Sri Lanka place Sinharaja at the top of their itinerary, generating a deep economic pulse for surrounding communities.

A Forest Etched in History

Centuries before conservationists championed its cause, Sinharaja captured the imagination of explorers and scholars. British and Dutch botanists, venturing into the island’s interior from the 17th century onward, mapped streams, documented rare orchids, and penned some of the earliest scientific records of Sri Lanka’s natural heritage.

Smallest cat

These chronicles now form the backbone of our understanding of the island’s unique ecology.

The Great Forest War: Saving Sinharaja

But Sinharaja nearly vanished.

In the 1970s, the government—guided by a timber-driven development mindset—greenlit a Canadian-assisted logging project. Forests around Sinharaja fell first; then, the chainsaws approached the ancient core.

 “There was very little scientific data to counter the felling,” Weeratunga recalled.

“But people knew instinctively this was a national treasure.”

The public responded with one of the greatest environmental uprisings in Sri Lankan history. Conservation icons Thilo Hoffmann and Neluwe Gunananda Thera led a national movement. After seven tense years, the new government of 1977 halted the project.

What followed was a scientific renaissance. Leading researchers—including Prof. Savithri Gunathilake and Prof. Nimal Gunathilaka, Prof. Sarath Kottagama, and others—descended into the depths of Sinharaja, documenting every possible facet of its biodiversity.

Thilak

 “Those studies paved the way for Sinharaja to become Sri Lanka’s very first natural World Heritage Site,” Weeratunga noted proudly.

A Book Woven From 30 Years of Field Wisdom

For Weeratunga, Sinharaja is more than academic terrain—it is home. Since joining the Forest Department in 1985 as a young researcher, he has trekked, photographed, documented and celebrated its secrets.

Now, decades later, he joins Dr. Thilak Jayaratne, the late Dr. Janaka Gallangoda, and Nadika Hapuarachchi in producing, what he calls, the most comprehensive book ever written on Sinharaja.

 “This will be the first major publication on Sinharaja since the early 1980s,” he said.

“It covers ecology, history, flora, fauna—and includes rare photographs taken over nearly 30 years.”

Some images were captured after weeks of waiting. Others after years—like the mysterious mass-flowering episodes where clusters of forest giants bloom in synchrony, or the delicate jewels of the understory: tiny jumping spiders, elusive amphibians, and canopy dwellers glimpsed only once in a lifetime.

The book even includes underwater photography from Sinharaja’s crystal-clear streams—worlds unseen by most visitors.

A Tribute to a Departed Friend

Halfway through the project, tragedy struck: co-author Dr. Janaka Gallangoda passed away.

 “We stopped the project for a while,” Weeratunga said quietly.

“But Dr. Thilak Jayaratne reminded us that Janaka lived for this forest. So we completed the book in his memory. One of our authors now watches over Sinharaja from above.”

Jumping spide

An Invitation to the Public

A special exhibition, showcasing highlights from the book, will be held on 13–14 December, 2025, in Colombo.

“We cannot show Sinharaja in one gallery,” he laughed.

“But we can show a single drop of its beauty—enough to spark curiosity.”

A Forest That Must Endure

What makes the book special, he emphasises, is its accessibility.

“We wrote it in simple, clear language—no heavy jargon—so that everyone can understand why Sinharaja is irreplaceable,” Weeratunga said.

“If people know its value, they will protect it.”

To him, Sinharaja is more than a rainforest.

It is Sri Lanka’s living heritage.

A sanctuary of evolution.

A sacred, breathing cathedral that must endure for generations to come.

By Ifham Nizam

Continue Reading

Features

How Knuckles was sold out

Published

on

Knuckles range

Leaked RTI Files Reveal Conflicting Approvals, Missing Assessments, and Silent Officials

“This Was Not Mismanagement — It Was a Structured Failure”— CEJ’s Dilena Pathragoda

An investigation, backed by newly released Right to Information (RTI) files, exposes a troubling sequence of events in which multiple state agencies appear to have enabled — or quietly tolerated — unauthorised road construction inside the Knuckles Conservation Forest, a UNESCO World Heritage site.

At the centre of the unfolding scandal is a trail of contradictory letters, unexplained delays, unsigned inspection reports, and sudden reversals by key government offices.

“What these documents show is not confusion or oversight. It is a structured failure,” said Dilena Pathragoda, Executive Director of the Centre for Environmental Justice (CEJ), who has been analysing the leaked records.

“Officials knew the legal requirements. They ignored them. They knew the ecological risks. They dismissed them. The evidence points to a deliberate weakening of safeguards meant to protect one of Sri Lanka’s most fragile ecosystems.”

A Paper Trail of Contradictions

RTI disclosures obtained by activists reveal:

Approvals issued before mandatory field inspections were carried out

Three departments claiming they “did not authorise” the same section of the road

A suspiciously backdated letter clearing a segment already under construction

Internal memos flagging “missing evaluation data” that were never addressed

“No-objection” notes do not hold any legal weight for work inside protected areas, experts say.

One senior officer’s signature appears on two letters with opposing conclusions, sent just three weeks apart — a discrepancy that has raised serious questions within the conservation community.

“This is the kind of documentation that usually surfaces only after damage is done,” Pathragoda said. “It shows a chain of administrative behaviour designed to delay scrutiny until the bulldozers moved in.”

The Silence of the Agencies

Perhaps, more alarming is the behaviour of the regulatory bodies.

Multiple departments — including those legally mandated to halt unauthorised work — acknowledged concerns in internal exchanges but issued no public warnings, took no enforcement action, and allowed machinery to continue operating.

“That silence is the real red flag,” Pathragoda noted.

“Silence is rarely accidental in cases like this. Silence protects someone.”

On the Ground: Damage Already Visible

Independent field teams report:

Fresh erosion scars on steep slopes

Sediment-laden water in downstream streams

Disturbed buffer zones

Workers claiming that they were instructed to “complete the section quickly”

Satellite images from the past two months show accelerated clearing around the contested route.

Environmental experts warn that once the hydrology of the Knuckles slopes is altered, the consequences could be irreversible.

CEJ: “Name Every Official Involved”

CEJ is preparing a formal complaint demanding a multi-agency investigation.

Pathragoda insists that responsibility must be traced along the entire chain — from field officers to approving authorities.

“Every signature, every omission, every backdated approval must be examined,” she said.

“If laws were violated, then prosecutions must follow. Not warnings. Not transfers. Prosecutions.”

A Scandal Still Unfolding

More RTI documents are expected to come out next week, including internal audits and communication logs that could deepen the crisis for several agencies.

As the paper trail widens, one thing is increasingly clear: what happened in Knuckles is not an isolated act — it is an institutional failure, executed quietly, and revealed only because citizens insisted on answers.

by Ifham Nizam

Continue Reading

Trending