Business
Airtel Lanka reaffirms commitment to customers during challenging times
In the wake of ongoing economic hardship faced by Sri Lankan consumers, the island’s most preferred telco among youth, Airtel Lanka, issued a statement reiterating its commitment to stand by its customers in difficult times, and hold to its promise of delivering maximum value for nation’s fast-growing base of mobile users.
“From the time we first commenced operations in Sri Lanka more than a decade ago, Airtel Lanka has been driven by a single mission: to deliver a world class network experience, while ensuring we deliver maximum value and superior customer service. Especially in the past three years, we have steadily delivered on this promise, as evidenced by the roll-out of a complete suite industry-first innovations of pre and post-paid packages that have helped shift the entire market towards offering users the best possible deal.
“We stand firm in our commitment to our customers, and in supporting them through this period of challenges in the Sri Lankan economy. Our aim is to continue easing their burden and ensure that affordability never becomes an obstacle for our customers who rely on our world-class network to stay connected with their studies, work, friends, and family” Airtel Lanka CEO, Ashish Chandra said.
Over the past year, Airtel has enjoyed the strongest growth in the Sri Lankan telco sector, has more users flocked to their pioneering pre and post-paid offers, as evidenced by over 1.1 million users that switched over to Airtel Freedom packs
Among the most recent Airtel offerings to take the market by storm has been the Airtel 888 Unlimited Freedom Plus pack which was the first in Sri Lanka to offer unlimited voice calls to any Airtel number, unlimited access to Facebook, Messenger, WhatsApp, and YouTube, and a generous data allocation, all valid for 30 days. This package has struck a chord with customers seeking a comprehensive and affordable connectivity solution.
“Within just a few months of launch, a staggering number of customers have switched over to this pack, with more users coming on board every day. Interestingly, over 50% of activations were from youth, reinforcing Airtel’s position as the people’s brand, especially among Sri Lanka’s youth. We are also careful to continuously assess the needs of our customers and upgrade our offerings, based on their app usage preferences. That is how we ensure that products like Airtel 888 pack are always value laden, and designed around the needs of our users; hence, we have recently enhanced the 888 pack by adding three more apps to its unlimited social media portfolio. Thus making it the strongest product offering currently in the market,” Chandra explained.
Notably, Airtel was the first telco in Sri Lanka to offer unlimited calls to any network in the post-paid market, following its earlier introduction of the same feature for prepaid users through the Freedom Unlimited packs. As part of its mission to revolutionize the Sri Lankan mobile industry by providing maximum value to customers, Airtel introduced the Unlimited 1098 postpaid plan, priced at Rs. 1,098 offering unlimited voice calls to any network, along with 40GB of 4G anytime data, full HD quality video streaming, social media and SMS facilities to meet monthly requirements.
Since implementing significant upgrades to its network, powered by state-of-the-art 5G-ready infrastructure, Airtel has consistently redefined the Sri Lankan telco market. The company has launched a flurry of innovative products, engaged in socially driven partnerships aimed at empowering Sri Lanka’s youth, and advocated for progressive industry policies to ensure a more vibrant future for the Sri Lankan telco sector.
Airtel Lanka’s efforts to empower Sri Lankan telco customers have also made it a powerful telco trendsetter, with all industry players having since emulated Airtel on several ‘industry-firsts’. These include Airtel’s extremely popular post-paid Data Rollover option, as well as the introduction of Unlimited Calls bundled with generous data allocations of up to 30GB of free data.
Airtel Lanka’s ‘Data Rollover’ feature enables post-paid users to carry-over of unused data to the next month, accumulating up to 200GB. This feature allows users to enjoy unrestricted HD quality social media, work from home, and downloads while saving data and expenses.
Business
CMTA calls for urgent recall of vehicle valuation and import processes
The Ceylon Motor Traders Association (CMTA) has highlighted the fact that Sri Lanka’s vehicle import framework requires urgent recalibration to ensure fairness, transparency, and the protection of state revenue. The CMTA states that one of the most critical issues that must be addressed is the automatic 15 per cent reduction applied to the CIF value of used vehicle imports when calculating import duties. The CMTA maintains that duty calculations should be applied uniformly across all importers, whether the vehicle is brought in through an authorised agent as brand new or through a dealer as a used import.
For example, if an authorised agent imports a 2026 zero-mileage vehicle of a particular brand at a CIF value of USD 50,000, the full value is used for duty assessment. However, if a dealer imports the exact same 2026 model, also zero mileage and identical in specification, but registered and subsequently de-registered prior to shipment, the CIF value for duty purposes is reduced by 15% to USD 42,500. This concession is granted solely because the vehicle is technically classified as “used” due to prior registration, despite there being no practical difference in mileage, condition, or specification between the two vehicles.
The CMTA believes this practice creates a structural imbalance in the market and results in a significant erosion of import duty revenue to the State. When two identical zero-mileage vehicles are assessed at different CIF values purely on the basis of a procedural registration classification, it distorts competition, disadvantages compliant authorised agents, and undermines equitable tax collection. The Association therefore calls for a uniform valuation approach that reflects the true transacted value of the vehicle, regardless of its registration status prior to export.
Compounding this issue is the widespread application of a 15% depreciation adjustment, which further distorts declared values. When combined with under-declared transaction prices and manipulated valuations, duty is calculated on figures that are significantly lower than actual market value. These reduced values are then reflected across various online platforms and price-tracking websites, creating a distorted reference market that reinforces undervaluation and normalises non-compliant pricing behaviour.
One of the most pressing issues confronting the State is the growing misuse of VAT-free trade-ins which certain car sales are supposed to be practicing within the used vehicle business. These transactions, often structured as vehicle-for-vehicle or vehicle-for-asset exchanges in selling an unregistered vehicle and bypass standard VAT mechanisms and obscure the true transacted value of imports. Such practices often allow vehicles to enter the market with lower invoice values, directly impacting the calculation of import duties and other applicable taxes.
The absence of structured, enforceable processes to accurately define and verify transacted value has created an environment where valuation practices vary widely and lack accountability. Evaluations are frequently conducted at lower price points that do not reflect genuine purchase consideration, enabling systemic revenue leakage for the Government. While mechanisms exist in principle to address these discrepancies, their inconsistent application has rendered them ineffective.
Vehicle imports through CMTA members which operate within clearly defined and auditable frameworks, demonstrate that transparent valuation and predictable tax collection are both achievable and sustainable. These channels provide the State with accurate invoicing, traceable foreign currency outflows, and reliable duty and VAT collection, while limiting the scope for malpractices.
The CMTA believes that consumer safety cannot exist in isolation. The association believes that authorities have a responsibility to ensure that all businesses within the automotive industry operate ethically and within the law. When certain segments of the market are permitted to circumvent regulation, consumer safety is compromised and businesses committed to lawful operations and sustained customer support are placed at an unfair disadvantage.
Therefore, the association urges the relevant authorities to rigorously enforce existing laws and regulations to mitigate malpractices and ensure a level playing field for all participants in the industry and ensure proper collection of tax revenue for the nation. Fair enforcement will not restrict consumer choice; it will enhance it by promoting transparency, safety, and accountability across the market.(CMTA).
Business
Understanding Fixed Income
This article is part of a collaborative series by the CFA Society Sri Lanka, Securities and Exchange Commission of Sri Lanka (SEC) and the Colombo Stock Exchange (CSE) which aims to enhance financial literacy and empower individuals with the knowledge and tools to make informed financial decisions and build long-term financial security. This week, we present the third article from our series: Understanding Fixed Income, authored by Keshawa Perera, CFA.
Fixed income investments, commonly known as bonds, provide regular interest payments and return your original investment at the end of a fixed term. When you buy a bond, you’re lending money to a government or company, and in return, you receive fixed interest payments (the “coupon”) and your principal at maturity. Bonds are valued for their stability and predictable income, making them a foundation for conservative investors and retirees seeking steady yet lower-risk returns.
How Bonds Work:
The Basics
A bond is a legal agreement between a borrower (issuer) and a lender (investor). The issuer promises to pay back the principal (face value) and make regular interest payments at a set rate (coupon rate) on specified dates (coupon dates) until the maturity date. Bonds are categorized by their maturity:
Short-term:
Up to 3 years
Medium-term:
3–10 years
Long-term:
Over 10 years
While bonds pay fixed interest, their value can fluctuate in the secondary market, where bonds are bought and sold after being issued. In the secondary bond market, bond prices and interest rates move in opposite directions. When interest rates fall, existing bonds with higher fixed interest rates become more attractive to investors, so their prices go up. Conversely, when market interest rates rise, older bonds offering lower interest rates become less valuable, causing their prices to drop. If you sell a bond before maturity, you may receive more or less than you paid, depending on market interest rates. Accrued interest (the interest earned since the last payment), is added to the bond’s sale price.
What determines the interest rates on bonds
Central bank policy rates and expectations: Short-term market rates are guided by Central Bank policy rtaes, which act as the benchmark for market interest rates. In addition, expectations about future policy decisions (such as rate hikes or cuts) can significantly influence how market interest rates move.
The Issuer: Bonds are issued by both the government ( such as Treasury bills and bonds) and private companies (known as debentures). The higher the risk that an issuer may not meet its interest payments, the higher the interest rate offered. Credit ratings are independent assessments issued by rating agencies such as Moody’s, S&P and Fitch Ratings, that measure how likely a government or company is to repay its debts. They help investors understand default risk, ranging from safer “investment grade” to riskier “speculative” grades. However, credit ratings are only opinions,not guarantees,so they should be considered together with your own analysis.
Term to Maturity: Longer maturities carry more uncertainty and so investors demand a higher interest rate (known as a term premium) to compensate for this risk
Liquidity: If a bond is not traded often, it can be harder to sell quickly. To make up for this, such bonds usually pay a higher interest rate, called a liquidity premium.
How Investors Earn Returns
from Bonds
1. Interest Income (Coupon Payments):
Most bonds pay regular interest, typically every six months.
Example:
If you invest LKR 100,000 in a Treasury Bond with a 12% coupon, you receive LKR 6,000 every six months until maturity.
2. Discounted Instruments (Treasury Bills):
Treasury Bills (short-term securities issued by governments) don’t pay periodic interest. Instead, you buy them at a discount and receive the full-face value at maturity.
Example:
Buy a 364-day T-Bill for LKR 92,000 (discounted price); at maturity, you receive LKR 100,000 (face-value), your return is LKR 8,000. The interest rate is 8.7%.
3. Capital Gains or Losses:
If you sell a bond before maturity, you may make a profit (capital gain) or loss, depending on market interest rates.
Example:
If you buy a corporate debenture at LKR 100,000 with a 10% coupon and sell it for LKR 105,000 after rates fall, you gain LKR 5,000 plus interest received.
Bonds vs. Stocks:
Understanding Risk and Stability
Shares and bonds serve different roles. Shares offer ownership in a company and the potential for high returns, but with greater volatility and risk. Bonds are loans to companies or governments, providing stable, predictable income and lower risk.
Predictable Income:
Bonds pay fixed interest, unlike shares, where dividends are not guaranteed.
Priority in Liquidation:
Bondholders are settled before shareholders if a company fails and is liquidated.
Defined Maturity:
Bonds have a set end date for repayment; shares do not.
Sri Lankan Experience:
From 1994–2024, the ASPI index averaged 14.57% annual nominal returns with 37.10% volatility. Treasury bills in comparison averaged 11.34% returns with no principal losses. Bonds provided stability while shares offered higher long-term returns but with greater risk.
Risks of Bond Investing
Bonds are generally less risky than shares, but not risk-free. Key risks include:
Interest Rate Risk:
When interest rates rise, bond prices fall. This is more pronounced for longer-term bonds.
Credit (Default) Risk:
The risk that the issuer fails to pay interest or principal. Typically this risk is higher with Corporate bonds or high-yield junk bonds with weak credit ratings. Government bonds usually are safer with lower credit risk, but Sri Lanka’s 2022 sovereign default shows that even these can be affected by economic crises. (Note: investors holding Sri Lankan government rupee bonds were not directly affected by the 2022 default, which mainly impacted external debt or foreign currency bonds. However local government bond holders experienced indirect impacts through high inflation and sharp interest-rate movements and policy uncertainty.)
Inflation Risk:
Rising inflation reduces the real value of fixed interest payments, thereby decreasing the ability to buy goods and services over time.
Liquidity Risk:
Some bonds, especially corporate debentures, may be hard to sell quickly in the secondary market, without a price discount.
Role of Credit Ratings
The Sri Lankan Bond Market:
An Overview
Government Securities:
Issued by the Central Bank of Sri Lanka (CBSL), these are considered highly reliable and are available in “scripless” (electronic) form.
Investors can buy new issues through licensed intermediaries called Primary Dealers or licensed commercial banks (minimum LKR 5 million in the primary market) or in smaller amounts in the secondary market. All transactions are electronic and managed by the LankaSecure System, providing security and liquidity.
Corporate Debentures:
Companies issue debentures to raise funds, usually listed on the Colombo Stock Exchange (CSE).
Maturity:
Typically, around five years
Interest: Fixed or floating rates (e.g., 12.5% per annum or linked to T-Bill rates)
Payment Frequency:
Annually, biannually, or quarterly
Security:
Often unsecured, with varying priority in liquidation
Purpose: To strengthen capital or business expansion
Sustainable Bonds (GSS+):
Recent regulatory changes allow Green (money is borrowed for environmentally friendly projects), Blue (focused on marine and freshwater conservation projects), Social, and Sustainability-Linked Bonds. These raise funds for environmental or social projects and attract investors focused on ESG (Environmental, Social, Governance) criteria.
Bonds in Your Portfolio:
Why They Matter
Bonds are a key part of a diversified investment strategy. They provide:
Stability:
Lower volatility than shares, especially during market downturns.
Predictable Income:
Regular interest payments, useful for budgeting and retirement.
Risk Reduction:
Help offset potential losses from riskier assets like shares.
Portfolio Balance:
The right mix of bonds and shares depends on your age, risk tolerance, and financial goals. Younger investors may hold fewer bonds, while those nearing retirement may increase bond allocations for stability and income.
Conclusion:
The Role of Bonds for Sri Lankan Investors
Bonds offer a reliable way to grow and protect your savings, providing stable income and reducing overall investment risk. While generally safer than shares, they are not entirely risk-free,interest rates, inflation, and credit events can affect returns. The Sri Lankan market offers a range of government and corporate bonds, including innovative sustainable options. By understanding how bonds work and the risks involved, investors can use fixed income securities to build a more resilient and balanced portfolio.
Business
American Premium Water redefines hydration with industry-first loyalty programme and mobile application
American Premium Water, an industry pioneer and market leader with over 30 years of experience in trusted and sustainable hydration, celebrated the launch of its Loyalty Programme and mobile application. The launch, held on 16th February 2026 at Cinnamon Lakeside, Colombo, marked a significant milestone as the first of its kind within Sri Lanka’s bottled water industry, reaffirming the company’s consistent commitment to product and service excellence.
Designed to promote healthier lifestyles, the American Premium Water Loyalty Programme rewards customers while encouraging regular hydration to support overall wellness. The programme features a quarterly reward scheme for Corporates, Small and Medium enterprises (SMEs), and Households, recognising and motivating commitment to healthier routines.
Launched alongside the Loyalty Programme, American Premium Water’s mobile application offers a convenient way for customers to track their daily hydration, monitor consumption patterns, receive real-time delivery updates, and manage payments efficiently. To further support healthy routines, customers who download and use the app for more than two months are eligible to have their monthly bill waived.
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