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High prices and poor marketing of Ceylon Tea drove Pakistan to Kenyan imports – High Commissioner
By Steve A. Morrell
Pakistan had to turn to Kenya for its tea imports because Ceylon Tea was too highly priced and marketing was poor, High Commissioner Maj. Gen. (Retd) Muhammad Saad Khattak said.
“You have to blame your marketing people for the poor show”, the envoy said in reply to a question from a journalist at last week’s news conference at the Pakistan High Commission in Colombo.
He said that Pakistan imported 10,000 metric tons tea annually and Ceylon Tea comprised a negligible 1.6 percent of total imports.
“We now depend more on Kenyan tea as the Pakistani people were literally weaned away from Ceylon Tea due to exorbitant pricing coupled with a poor marketing strategy”.
The High Commissioner said that marketing Ceylon Tea to Pakistan’s retail trade took a back seat and the end result was that Kenya made headway to capture the market with fair pricing and vigorous marketing.
“Since my young days, most people in Pakistan knew only of Ceylon Tea, which was the preferred beverage. The alternative still could be Ceylon Tea if the beverage can regain its prestige through vibrant marketing”, the High Commissioner stressed.
Elaborating on the friendly relations that exist between Sri Lanka and Pakistan, he said the close ties were further cemented by the recent visit of Prime Minister Imran Khan to Sri Lanka.
Referring to the visit of a delegation of Buddhist monks to Pakistan, Khattak said it was a clear indication that his country reached out to all segments in Sri Lanka to develop mutual interests.
The envoy announced that a business delegation from Pakistan is scheduled to visit Sri Lanka shortly for an in-depth discussion on mutual areas of economic collaboration for cooperation between both countries for trade.
On tourism, he said Pakistan had diverse attractions to offer visitors, including snow-capped mountains, mind boggling topography, geographical land variety and an extensive expanse of beaches.
He said Pakistan could offer a wide cross section of trade and visitor attractions exclusive to tourists.
In the field of medicine, he said Pakistan would award 1,000 scholarships to Sri Lankan students. Referring to Jammu and Kashmir, he said Pakistan adhered to the UN resolution as the basis for settlement.
He didn’t comment on a possible time frame to end the dispute.
“There’s nothing called a free lunch, but an agreement of mutual advantage was necessary to seek amicable realization for stabilization of the area in dispute”, the envoy pointed out.
He declined to comment on the aspect of Chinese influences that was raised by some journalists.
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PM initiates children into learning at the auspicious time while observing New Year traditional customs and rituals
The Sinhala and Tamil New Year cultural festival, organized by the Ministry of Buddha Sasana, Religious and Cultural Affairs, was held on Tuesday (14) in Gampaha under the patronage of Prime Minister Dr. Harini Amarasuriya, with the performance of traditional auspicious customs and rituals.
In accordance with tradition, during the Punya Kalaya (inauspicious time), the Prime Minister visited the Medagama Sri Sunandarama Viharaya in Gampaha and participated in religious observances and received blessings from Venerable Thunmodara Samitha Thero, a member of the Karaka Sangha Sabha of the Sri Lanka Ramanna Maha Nikaya and the Chief Incumbent of the Medagama Sri Sunandarama Dharmaduta Piriven Viharaya.
The traditional observances of the Sinhala and Tamil New Year cultural festival were held at the residence of Darshana Weerasinghe in Gampaha. Marking the auspicious time for commencing work, and upon the invitation of the host family, the Prime Minister planted a sapling within the premises. Concurrently, Minister of Buddha Sasana, Religious and Cultural Affairs, Dr. Hiniduma Sunil Senevi, and Minister of Foreign Affairs and Tourism, Vijitha Herath, joined the PM.
Subsequently, the Prime Minister joined children in engaging in traditional folk games.
At the auspicious time for engaging work and educational activities, the PM participated with children in reading and writing, guiding them and symbolically marking the commitment to advancing the educational development of the nation’s children.
Thereafter, the Prime Minister and other distinguished guests observed the traditional customs of exchanging greetings, transactions and gifts with the host family, and joined them to partake in the customary New Year meal.
Extending New Year greetings to all citizens, the Prime Minister expressed her gratitude to all Sri Lankans, both at home and abroad, for their contributions in overcoming and effectively managing the various challenges faced by the country.
Speaking at the occasion, Minister Dr. Hiniduma Sunil Senevi stated that the Sinhala and Tamil New Year festival symbolizes renewal and purity, and reflects the energy of the sun. He also conveyed his wishes for a peaceful and prosperous New Year for all.
The occasion was attended by the Deputy Minister of Finance and Planning and Minister of Labour, Dr. Anil Jayantha; Deputy Minister of Labour, Mahinda Jayasinghe; Member of Parliament for the Gampaha District, Ruwan Mapalagama; along with the Gampaha District Secretary, Mayor, Divisional Secretaries, and a large number of government officials.
(Prime Minister’s Media Division)
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