Business
‘Hello Again’ virtual tourism awareness session held
Sri Lanka’s ambassador to the US Ravinatha Aryasinha has observed that the credibility Sri Lanka Tourism earned in caring for the tourists who made lengthy extensions of their stay in the country at the time COVID broke out, and Sri Lankan Airlines being one of the few carriers that continued to fly when most commercial airline fleets were grounded, should give confidence to international travelers to visit the island once again, now that travel for tourists has resumed.
Ambassador Aryasinha noted that prior to COVID curtailed global travel, tourist arrivals from the US had grown by 260% from 2010 to 2019, an annual average growth well over 20%, making the US one of the fastest-growing tourist arrival countries, which mainly drew niche tourists visiting and also staying longer.
The ambassador made these comments on January 27, when he hosted a virtual ‘Hello Again ; Sri Lanka tourism awareness session’ to announce the re-opening of Sri Lanka for international tourists from the January 21, and share details of the strategy adopted to ensures tourists enjoyed their stay, while being protected from COVID. The event was organized by the Sri Lanka embassy in Washington D.C., with assistance from the Sri Lanka Tourism Promotion Bureau and the Sri Lankan Airlines GSA office in the U.S., and attracted more than 60 tour & travel partners and media personal, including Expedia and Priceline.
Chairperson of Sri Lanka Tourism Kimarli Fernando said, Sri Lanka is “safe and exciting even during the pandemic”. She noted that “Sri Lanka does not require a minimum number of days to stay in Sri Lanka within the ‘Bio Bubbles’ introduced by the SLTPB. While staying in a secure level 1 hotel recognized by Sri Lanka Tourism, or multiple hotels if needed within the ‘Bio Bubble’, they could use all the facilities of the hotels including SPA, the pool and the restaurants and visit tourist sites within the bubble. These level 1 hotels which have been certified by KPMG, as well as Ernst & Young, provide accommodation exclusively for international tourists. After an initial 14 days of the stay within the ‘Bio Bubble’, travelers will be able to exit from it at any time subject to having a negative PCR test, and be able to interact with the local community. The tourists are required to undergo several PCR tests during their stay, and medical insurance with a premium of 12 dollars covered all the expenses related to transportation and ICU facility in the event of any difficulty.”
Joining the discussion, Chairman, Airport, and Aviation Major General (Rtd) G.A Chandrasiri welcomed passengers to the two Sri Lankan airports – Colombo and Mattala, and emphasized that maximum precautionary measures have been taken to ensure protection of the passengers’ safety.
CEO of the Sri Lankan Airlines Vipula Gunatileka said, although Sri Lankan does not fly to North America, through its strong partnership with ‘One World’, they have solid relationships with British Airways from Toronto, as well as with Qatar Airways and Japan Airlines, whereby Sri Lankan Airlines is able to help tourists from different gateways it has connections with.
Chairman of the Civil Aviation Authority Upul Dharmadasa said, the Civil Aviation Authority is working closely with the airlines around the world to facilitate the travel of tourists to Sri Lanka, and reviewing processes constantly to stay abreast of the latest health guidelines.
Sri Lankan Airlines GSA for US, Canada and the Caribbean Dilan Ariyawansa, elaborated on the connections from the various North American cities to Sri Lanka, and the prospects seen of increasing US travelers to Sri Lanka through the pandemic period and beyond.
Director Marketing of Sri Lanka Tourism, Dushan Wickramasuriya, highlighted the potential of the U.S market to attract tourists to different sectors in Sri Lanka – soft adventure, cruise travel, wellness tourism, wildlife, and to promote luxury villas. He said travel partners can also sell tailor-made itineraries encouraging tourists to travel to Sri Lanka to spend few days, when planning to visit countries like Thailand, Maldives, India and others in East Asia and South Asia.
The event coordinated by Second Secretary Niranga Palipana, concluded with an interactive session, where US travel partners sought clarifications and made suggestions on expanding the programme.
Business
Birthday gift turned lifeline: US-based young environmentalist steps up for Sri Lanka
For Daham Perera, a December birthday celebration this year became something far more meaningful than cake, candles or gatherings with friends. Instead, it turned into a deeply personal act of solidarity with a country he calls his motherland.
Perera, a young environmental enthusiast based in Los Angeles, says his bond with Sri Lanka remains unbroken despite living thousands of miles away. “Although I live in America, my parents and all my relatives live in beautiful Sri Lanka. That connection is something I carry with me every day, he said.
Having visited Sri Lanka in August, Perera spent weeks traveling across the island, reconnecting with relatives and visiting historical and environmentally significant sites. “I saw the true beauty of Sri Lanka – its people, its biodiversity, and its rich heritage. Those memories are among the most beautiful in my life, he recalled.
That joy, however, was short-lived. Soon after his return, the devastating Ditwah cyclone struck the island, leaving a trail of destruction. Homes were damaged, livelihoods disrupted and families displaced. “When I saw images of my friends losing their homes, books soaked in mud, clothes ruined by floodwaters, I felt a pain I cannot put into words, Perera said.
As an environmentalist, the damage to Sri Lanka’s fragile ecosystems troubled him deeply. “Sri Lanka’s biodiversity is priceless. When disasters like this strike, it is not just people who suffer, but forests, wildlife and entire ecosystems that take years to recover, he noted.
With his birthday falling on December 9, Perera made an unconventional decision. “Normally, my father and I celebrate our birthdays by going to the temple and spending time with friends. But this year, celebrating didn’t feel right when my people were suffering, he explained. “I kept asking myself—what can I do, even from afar?”
The answer was simple but powerful. Perera chose to donate all the money he had saved for his birthday celebrations, along with additional contributions from his family, towards relief efforts in Sri Lanka. “Economic support at times like this is critical. Even a small contribution can help a family rebuild, restart a livelihood, or regain dignity, he said.
The donation was formally handed over to Sri Lanka’s Consul General in Los Angeles, Charith Yattegoda, at the Consulate premises. For Perera, the gesture carried deep emotional significance. “If I can replace my personal happiness with smiles on the faces of people back home, that is the most beautiful birthday I could ever celebrate, he reflected.
He describes the letter of appreciation he received in return as his most treasured gift. “That thank-you letter is not just paper. It is a reminder that loving your country means standing by it in its darkest moments. It will always remain one of the most meaningful keepsakes of my life, Perera said.
Perera hopes his story will inspire other young Sri Lankans living overseas to stay connected and give back. “Distance should never weaken our responsibility. Supporting Sri Lanka—its people, its economy, and its environment—is something we can all do, no matter where we live, he added.
In turning a birthday into an act of compassion, Daham Perera has offered a quiet but powerful reminder: sometimes, the greatest gifts are the ones we give away.
By Ifham Nizam
Business
John Keells Foundation partners Sri Lanka Police in combatting violence against women and children
As part of its ongoing commitment to combat violence against women and children towards empowering a healthy and progressive nation, John Keells Foundation (JKF) continues to empower law enforcement agencies through Project WAVE (Working Against Violence through Education) – its flagship of over ten years – to combat gender-based violence and child abuse.
These activities include a strategic collaboration through which JKF supported the Sri Lanka Police to enhance their response to crimes involving women and children through the sponsorship of a global cutting-edge investigative software for use in the Cyber Investigation Unit (CIU) at the Bureau for the Prevention and Investigation of Abuse of Children and Women (BPIACW). The software enables officers to analyse and connect data efficiently, strengthening their ability to investigate and prevent online exploitation and related offences. BPIACW reported that the new platform had directly contributed to a significant and measurable improvement in their investigative capacity, recording the rescue of 22 children, the arrest of 21 suspects, and the filing of 111 cases in courts within the first year of its deployment.
Speaking on the partnership with JKF, Deputy Inspector General of Police – Ratnapura, and Former DIG – Children & Women Abuse Prevention 8 Investigation Range, Renuka Jayasundara said, “We extend our sincere gratitude to JKF for your steadfast partnership and for serving as a cornerstone of our efforts to strengthen child protection services through Project WAVE. Your contribution is making a tangible and quantifiable difference as evidenced by the growing numbers of successful investigations and legal referrals.”
Beyond technological support, JKF has also conducted a series of Train-the-Trainer (ToT) programmes, to improve the ability of officers to respond to GBV and CP in a sensitive and effective manner. The sixth such ToT was conducted from 24th to 26th of September 2025 for the benefit of nominated officers of the Homagama, Kaduwela and Maharagama police divisions. To date, 162 officers across 60 police stations have been impacted.
Business
SLANZBC appreciative of help from Australia and New Zealand
The Sri Lanka Australia–New Zealand Business Council (SLANZBC) has extended its profound gratitude to both the Australian and New Zealand governments for the generous and timely assistance provided to Sri Lanka during the recent flood devastation.
Chandana Amaradasa, SLANZBC president, noted that both governments donated one million dollars each, in their respective currencies, at a critical moment for Sri Lanka — support that will play a significant role in helping communities rebuild their livelihoods.
The government of New Zealand has pledged NZ$1 million to support humanitarian relief efforts in Sri Lanka following Cyclone Ditwah.
This assistance will be channeled through an international
humanitarian partner to strengthen ongoing rescue and relief operations.
Similarly, the Australian government announced on November 30, 2025 that it will provide AUD 1 million in humanitarian aid to bolster Sri Lanka’s response to Cyclone Ditwah.
These compassionate and timely gestures, Amaradasa said, once again demonstrate the unwavering commitment of both countries to stand beside the Sri Lankan people in times of crisis. He also recalled that
Australia and New Zealand have consistently supported Sri Lanka, stepping forward during previous national emergencies as well.
Today’s humanitarian assistance further reaffirms the depth of these longstanding relationships and the true spirit of friendship that binds the nations — a bond built on mutual respect, shared values and enduring goodwill.
“Our association deeply appreciates this kind and meaningful support and remains committed to fostering even closer ties between the people of Sri Lanka, New Zealand, and Australia, he added.
By Hiran H Senewiratne
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