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Elroy Fernando appointed Principle Healthcare Regional Vice President – South East Asia

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In a move that expresses confidence in Sri Lanka as a market for cutting edge nutraceutical products, Principle Healthcare UK has appointed industry veteran Elroy Fernando as their Regional Vice President for South East Asia.

Principle Healthcare commenced stand-alone operations in the country recently, as a known British brand catering to a wide spectrum of nutritional needs for over three years.

The new Regional Vice President, Elroy Fernando counts over 20 years in the business of pharmaceuticals and nutraceuticals and is credited with building the portfolio of a leading vitamin brand in Sri Lanka.

“Micronutrient deficiency is a global issue with high prevalence rates predominantly being recorded from developing countries such as Sri Lanka”, says Fernando. “Principle Healthcare is committed to delivering innovative new products that enhance the well-being and provide immunity support in order to alleviate nutrition-related diseases”.

In a worldwide market that is growing, nutraceuticals have paved the way for new concepts that contribute towards multi-faceted needs in nutritional support. As research grows, so do products that address changing needs.

Principle Healthcare understands the changing needs of various members of the family – there are specially developed products for men, women and those that require special nutritional needs in our portfolio of products.

Principle Healthcare International is one of Europe’s leading manufacturers of vitamins, minerals and nutritional supplements. The Company takes pride in its British heritage and expresses a consistent commitment towards ensuring the highest standards of quality as a preferred British brand.

The Company is clearly focused on research and development and work closely with nutritionists, formulation scientists, researchers and other category specific professionals. We try to stay ahead of nutritional concerns while sustaining a dedicated effort to deliver credible and evidence-based products – not to mention paying close attention to areas such as immunity, healthy ageing, heart and circulatory health, etc.

With Fernando’s appointment as Regional Vice President, Sri Lanka will now operate as the hub in South East Asia, with an expansion into regional markets, namely Singapore, Malaysia, Indonesia, Vietnam, Thailand, Philippines and Cambodia.

Principle Healthcare UK is a premier nutritional supplement brand in Sri Lanka with a wide portfolio of products that consists of innovative vitamin and mineral formulations. With a passion and belief to make a real difference in modern-day nutrition, Principle Healthcare is committed to deliver proactive healthcare and nutritional solutions.



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Business

Share investors worried over Wealth and Heritage tax

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By Hiran H Senewiratne

CSE trading kicked off on a positive note yesterday but the momentum could not be sustained for long owing to investor worries that the government is planning domestic debt restructuring involving the imposition of a wealth and heritage tax on citizens, market sources said.

Amid those developments both indices moved downwards. The All -Share Price Index went down by 131 points and S and P SL-20 declined by 46.8 points. Turnover stood at Rs 3.4 billion with four crossings. Those crossings were reported in Agalawattte Plantations, which crossed 45.3 million shares to the tune of Rs 1.5 billion, its shares traded at Rs 35, CTC 420,000 shares crossed for Rs 269 million and its shares traded at Rs 640, Cargills 100,000 shares crossed to the tune of Rs 24.5 million; its shares traded at Rs 245 and Hayleys 300,000 shares crossed for Rs 24 million; its shares traded at Rs 80.

In the retail market top seven companies that mainly contributed to the turnover were, SLT Rs 234 million (two million shares traded), Hayleys RS 121 million (1.5 million shares traded), Lanka IOC Rs 106 million (115,000 shares traded), Softlogic Capital Rs 69 million (5.6 million shares traded), CTC Rs 65.3 million (101,000 shares traded), Sampath Bank RS 54.7 million (one million shares traded) and Commercial Bank RS 52.5 million (801,000 shares traded).During the day 164 million share volumes changed hands in 20000 transactions.

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Brandix ‘RightToRead’ initiative gains momentum enriching Sri Lanka students and transforming learning

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Inspired by the challenge to provide Sri Lankan children with better access to learning materials and the transformative power to read and comprehend English, Brandix launched the ‘RightToRead’ project in 2018 in collaboration with the Ministry of Education.

Accordingly, Brandix introduced the ‘ReadToMe’ English learning tool, created by English Helper – India, to improve reading and comprehension skills of Sri Lankan students. Last Monday, Julie Chung, the US Ambassador to Sri Lanka, visited Susamayawardhana Vidyalaya in Borella, to observe progress of the project and experience how children and educators in Sri Lanka engage with educational technology.

Brandix Lanka Limited, Director, Ajit Johnpillai, said: “Education is the most powerful tool to enrich communities and futures, and Brandix is committed to build a strong foundation for transformational learning for students across Sri Lanka. The progress we have made with RiteToRead over the past two years is promising, and the potential for change in the education sector harnessing such digital technologies is immeasurable. Brandix will continue its commitment to deliver Inspired Solutions for the people of Sri Lanka.”

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Dialog TV Boosts Resilience and Capacity with Norsat Satellite Earth Station

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Hytera, a leading global provider of professional communications technologies and solutions, is proud to announce the successful deployment of a new backup satellite station for Dialog TV, Sri Lanka’s No.1 satellite Pay TV service provider. The project was fulfilled in 2022 by Hytera and its subsidiary specialized in Satellite Communications (SatCom), Norsat International Inc. The new station enhances the resilience and capacity of Dialog TV’s existing system and ensures continuity of service in the event of damage due to natural disasters.
Dialog TV provides coverage over the entirety of Sri Lanka through the Intelsat 38 Ku-band satellite. As the business expanded, it opted for a backup solution to support its existing satellite station and to strengthen the network’s disaster tolerance.
Hytera and Norsat provided an end-to-end satellite earth station solution that includes the installation, integration, and setup of satellite antennas, a transmission and receiving system, a new network management system (NMS), and a carrier monitoring system (CMS). The NMS makes routine work easier and simpler for on-duty staff, as equipment status, parameter monitoring and configuration, and remote control of the devices can be viewed and accomplished via a single interface. The CMS monitors the carrier spectrum status of satellite signals in real-time and ensures stable signal transmission and receiving.
“We are excited to have been able to work with Dialog TV on this important project,” said Kevin Sun, Sales Director for Hytera South Asia, “Our ability to seamlessly integrate our new equipment and software with Dialog TV’s existing systems has helped to ensure a stable and reliable service for their millions of customers across Sri Lanka.”

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