Features
The minister just missed seeing the Rolls Royce picking us up for a sugar traders’ lunch
More appointments and foreign visits
I have always believed that whatever you do, and whatever reputation you have gathered for yourself, an element of luck is necessary from time to time. This has been reflected in many ways, but one such outstanding example occurred when a delegation led by me was in London, on our way back home from Washington.
We were staying at a hotel where we found Mr. E. L.B. Hurulle, a Senior Minister also staying. We had met him in the lobby and spoken with him a few times. We happened to be in London, because we always made use of the opportunity of passing through London to Washington and back in order to have extensive discussions with our lawyers. When importing and shipping a large tonnage of food commodities, inevitably disputes arose. Some of these were settled amicably and by mutual agreement. But over some, we had to go in for arbitration in London, and some cases involved going to Court.
The Attorney-General in Sri Lanka could not handle all these matters himself. The volume was too great. We had therefore to have lawyers on the spot in London. Whilst in London, we usually spent about five to six working days sitting down with our lawyers and discussing each case coming up for trial or arbitration. Our departmental legal advisor brought with him 20-30 files, each of which constituted a dispute or a case.
Sometimes our Commercial Counselor in the High Commission joined our discussions, because he was our liaison with the lawyers on a regular basis. We kept him regularly posted with the facts of the various cases. Sometimes we had to see specialized counsel at consultations, in their chambers. When the discussions start we spent virtually a full working day with the lawyers, having a sandwich lunch at the conference table. Occasionally, when time permitted, we were taken out to a nearby pub for lunch.
Sometimes, the fact that we are in London gets around and then we get invited for lunch and sometimes dinner. Most luncheon invitations, we had to decline because of our work. There was one however, during this particular visit, that we couldn’t decline. This was a joint invitation from the major sugar trading firms, with which we had been doing business for a long time. This was to be a jointly hosted lunch by the Managing Directors of these companies.
On the one hand it would have been bad form for us to have declined. On the other, there was a distinct mutual advantage in meeting at this level, and exchanging views and discussing any problems. One also always learn at these discussions. We had been informed that they would send a car to pick us up at the hotel at 12 noon on the day of the lunch. This was to be a formal lounge suit affair. We were down in the lobby at about ten minutes to twelve to find Mr. Hurulle seated there. He was more casually dressed.
We exchanged pleasantries and were standing around chatting, when an old Ford Cortina drew up, somebody waved, Mr. Hurulle waved back, smiled at us and went with his host. The time was about three minutes to twelve. Sharp at noon, a splendid looking Rolls-Royce drew up and a tall liveried chauffeur strode to the front desk. We were lost, admiring the car, when I heard my name mentioned. I looked back and discovered that the Rolls-Royce was the car that had been sent to pick us up. On the way, the driver kept reporting as to where we were, over a radio communication system.
We all had the same thought. What would have been the impression created in Minister Hurulle’s mind, had he not left before we left and witnessed the splendour in which we were going to travel. We were certain that he would have gone back to Colombo and reported that we were living it up in London, and that Rolls-Royces were coming to pick us up. Most things when taken out of context would be damaging. But this would have been devastating. Explanations could come later. By that time lasting impressions could be generated and unfortunate suspicions aroused. Only a matter of three minutes saved us from the possibility of all these.
The lunch itself went off quite well. The heads of the sugar trading companies informed us that we enjoyed what they called Triple A status in the London sugar market. We did not know this. When we inquired what it meant they said that it meant that if we were to lift a phone in the Ministry in Colombo and say that we required a sugar cargo of 10,000 tons, they would ship it even without the opening of an L.C. They said that very few international customers enjoyed such a status. It was gratify ing to learn of this. I was tempted to tell them however, that their Rolls-Royce could have resulted in our relegation to triple F status in the Colombo market of innuendo and gossip.
Towards the end of 1981, the Queen and the Duke of Edinburgh visited Sri Lanka, and we fulfilled the customary duty of attending the garden party hosted by President and Mrs. Jayewardene. In a small society like Sri Lanka, such occasions can be a waste of time, since you happen to meet almost the same people most of the time. At the same time, they are important from the point of view of upholding settled international political social and diplomatic standards.
More appointments
In November 1981, 1 was appointed to the Board of Directors of the People’s Bank. This was in my capacity as Secretary, Cooperatives. As was well known, the People’s Bank had its genesis in the Co-operative movement, and continued to have a special relationship with the movement. I was also appointed to the Rural Credit Advisory Board of the Central Bank, a Board chaired by the Governor. These appointments meant more work and more time.
Visit to South Korea
In January 1982, I had to go to South Korea. This was in my capacity as a Director of the Ceylon Shipping Corporation. One day, Mr. Caspersz, the Chairman of the Corporation, told me in his own inimitable style, “Dharmasiri, we want you to go to South Korea, attend a lunch, reply to a toast, drink a glass of champagne and come back.” I asked “Since when has the government resorted to such extravagance?” The fact was. one of our container vessels, “Lanka Siri” built in a Korean shipyard was ready for delivery. My job was to go and formally accept it. The Minister of Food and the Minister of Shipping had agreed that I should go and the President had approved it.
I left for Seoul on January 31, accompanied by Mrs. Geetha Wijeyapala, Manager Legal and Insurance of the Shipping Corporation. The technical people had gone ahead and were already in Seoul. Sea trials of the ship were taking place. The expectation was that all the technical aspects would have been satisfactorily concluded, paving the way for the formal acceptance of the ship.
When I met the technical officers in Seoul however, I was not reassured by the manner they spoke. I did not detect a confident assertion from them after the conclusion of the sea trials that the ship was completely and fully sea-worthy and that I could proceed to accept it. They were hedging my questions.
Therefore, I went on probing, until it emerged that “A few matters” needed attention. At this point, I made it quite clear to all that I was not prepared to accept a ship which was not complete in all respects. We now had to go to Pusan where the ship had been built. In over a four hour Journey from Seoul by train, we saw something of the countryside. South Korea was a mountainous country with relatively limited arable land. The cold during this time of the year was intense, particularly to those who had come from a warm tropical climate. One had however to admire what the Koreans had achieved, in spite of war and an inhospitable terrain. This was obviously due to their energy, their industry and their focus. During this time..
There was still a curfew on after midnight for security reasons. After the trauma of the war, there was not unnaturally an obsession with security. Many important figures of government, from the President downwards, were figures with a military background. The people appeared to be obedient and disciplined. Their capacity for work seemed to be remarkable.
Both in Seoul and Pusan I had the experience of going down for breakfast at about 6.45 a.m. and being unable to find a seat in the quite large coffee shops in the hotels. At practically every table there were lounge suit clad businessmen with their brief cases opened, calculators, note pads and reams of documents spread out, avidly engrossed in business discussions. I had never seen such a sight of mass business discussions, at such an early hour anywhere else in the world. We were told that if we wished to have undelayed seating, 5.45 a.m. was a better time than 6.45 a.m!
Whilst in Pusan I had extensive discussions with our officers as well as representatives of the ship building firm and others. Things were that much more difficult for us because we did not at the time have an Embassy in South Korea. I had therefore to do a lot of drafting by hand, whilst the Legal and Insurance Manager kept hand written minutes of our various discussions.
By now the Korean parties were getting frantic, because the day had been fixed for the acceptance of the vessel and invitations had gone out to important people. My refusal to accept the vessel without further investigation was heading towards delay and loss of face for them. I sympathized but could not compromise. I had also discussed the whole matter in detail with our Legal and Insurance Manager who fully supported me.
I informed the technical people, that I would accept the ship as it was, only if they vouched in writing to me that they certify it was complete in all respects and that they recommend its formal acceptance. This they could not do. It was not easy to get through to Colombo, but I managed to speak to Mr. Caspersz on at least two occasions over an unclear line. He thought, we should accept the ship subject to an understanding to rectify defects. I disagreed. The stability of the vessel was in doubt, and this to me was fundamental, and once we accepted the vessel the problem was going to be with us.
I was not prepared to accept on this basis. Anybody else could do so. The whole thing had turned into a nightmare. We were isolated in Pusan, with no comfort or assistance from an Embassy. In the meantime, the Koreans were exerting heavy pressure on us to accept the ship on deadline. They appeared to be both upset and angry. I got our whole team together and made my position very clear. They had to agree that the main technical defects should be remedied and the contract amended.
I also telephoned Norway and spoke to our former consultants on shipping and fortified myself with their advice. I further contacted some UNDP. experts on shipping whom I had previously met. As a result of all this, it was decided to add the necessary ballast to stabilize the vessel fully. The Koreans commenced work on this immediately. But I wanted to see for myself. Therefore, one morning in the biting cold I boarded a launch with the technical officers and went on board the vessel to see the work in progress.
Some kind of large concrete blocks were being added to a part of the ship. By now it was clear that the ceremonial handing over could not take place on the scheduled date. The invitations would have to be cancelled. I was obviously not the most popular person with the Koreans, and the isolation, hard work and stress was perhaps making me a bit paranoid. Sometimes, the telephone by my bedside rang during the dead of night, when I was fast asleep. But when I lifted the receiver there was total silence.
I perhaps imagined that someone was trying to open my bedroom door. This was disturbing and I felt somewhat better after positioning against the door, a heavy armchair which was in my room.
In the end, there was no lunch and no champagne. The delivery of the vessel was postponed. I obtained a written guarantee on the ultimate stability of the vessel, from the ship builders. The letter of guarantee backed by a bank guarantee included the provision that any adjustments deemed necessary by the Classification Society would be made at their expense.
There also remained the question of some minor items of work. A separate agreement was signed that in respect of this work, both sides would jointly itemize and price this work, after which the Koreans would pay us that sum, so that we could get this work done in Colombo or elsewhere. Through all this, Geetha, the Legal and Insurance Manager was an unfailing source of competence and strength. It was fortunate that she came on this visit.
Thus ended for me the virtual saga of my first visit to South Korea. The reward lay in the satisfaction of overcoming numerous unforeseen obstacles, working hard, keeping one’s nerve and achieving a solution. There was an additional reward of Ministerial appreciation. My colleagues in the Ministry of Trade and Shipping told me, that on reading my report, Minister Lalith Athulathmudali .said, “Thank God, we sent Dharmasiri.”
A sudden visit to China and Pakistan
I had returned from the visit to South Korea and had barely settled down to work, when Lakshman de Mel rang me from the Trade Ministry, towards the middle of March 1982 and informed me that he and I with one or two others will have to go to China almost immediately, because the government had decided to purchase some extra rice for the buffer. This was completely unexpected, and our guess was that the government was thinking of some form of elections including perhaps a Presidential election, and wanted to ensure the availability of adequate food stocks. We already had the insurance of a buffer. This was going to be reinsurance.
Therefore, a delegation led by Lakshman, and consisting of Mr. Pulendiran, the Food Commissioner; Laurie Mariadasan, Director of Commerce; Mr. Dissanayake, Deputy Director Fiscal Policy, Ministry of Finance and myself left on March 21. The Chinese too, had to arrange this visit at very short notice. We were to have general discussions on food supplies and specifically negotiate for the purchase of 100,000 metric tons of rice.
Negotiations did not go as smoothly as before. The Chinese were really not prepared for this sudden visit. They did not have the quantity we needed in surplus with them. They therefore had to talk to Burma in order to procure stocks to meet the shortfall. The negotiation became tripartite. Beyond a point, the Chinese did not have control of the Burmese price. Rice shipped from Burma would cost us less due to the cheaper freight. We had to see that this advantage was not nullified in the overall result.
The negotiations did not go on, morning and afternoon. This was not the Chinese practice. There were sometimes half day breaks. On this particular occasion, these breaks sometimes even took longer because the Chinese had to consult the Burmese and await a reply from there. All in all, things dragged on. The Chinese, as was customary had arranged for our delegation to be flown out to the South-Western City of Kunming, known as the City of “Eternal Spring” close to the Burmese border, after the negotiations, for us to spend a few days there. The deadline for departure was now rapidly approaching, and we were still haggling over the price. We were to leave Beijing on March 27, but by the morning of the 26th, we had not yet reached agreement. Mr. Lakshman de Mel and I decided to stay on, and if necessary cancel the visit to Kunming.
(Excerpted from In Pursuit of Governance, autobiography of MDD Pieris) ✍️
Features
Sri Lanka’s rice conundrum: Time to stop managing crises and start fixing the system
Prof. Ranjith Senaratne,
Emeritus Professor in Crop Science and former Vice-Chancellor,
University of Ruhuna and General President of the Sri Lanka Association for the Advancement of Science (2023) and
Prof. Prasad Jayaweera,
Dean, Faculty of Computing, University of Sri Jayawardenapura
Rice is not merely another crop in Sri Lanka. It is our staple food, an integral part of our history and culture, and a foundation of the civilisation that flourished around our ancient hydraulic systems. Revered as Buddha Bhogaya, the Buddha’s crop, rice has sustained our people for more than two millennia. Yet, remarkably, a country with such a profound relationship with rice continues to lurch from one rice crisis to another.
At one time, we have a surplus. At another, we face shortages. Prices rise sharply, consumers complain, farmers struggle to obtain remunerative prices, millers and traders become the focus of public attention, imports are hurriedly arranged, and governments announce yet another set of measures to contain the crisis. Then, after the immediate problem subsides, the matter recedes from the national agenda, until the next crisis arrives.
Why does this keep happening despite decades of agricultural research, policy interventions, expert committees and public debate?
Perhaps because we have been asking the wrong question. The fundamental problem is not simply how to produce more rice. Nor is it merely a question of prices, imports, fertiliser, farmers, millers or markets. The rice conundrum is a complex national systems problem.
We cannot solve a system by fixing its parts in isolation
Sri Lanka’s rice sector is an intricate web of interconnected systems involving agriculture, land, water, climate, technology, finance, energy, transport, markets, trade, governance, institutions and consumer behaviour. A decision made in one part of this system can have consequences, sometimes unintended, in another.
A change in fertiliser policy, for example, can affect productivity and production costs, which in turn influence farmer profitability, market prices and the need for imports. Irrigation decisions affect not only production, but also water availability, energy use and environmental sustainability. Guaranteed prices influence farmers’ cropping decisions, while import policies can simultaneously protect consumers and weaken incentives for domestic production. Likewise, market concentration can affect both the price received by farmers and the price paid by consumers. This is precisely why isolated interventions so often produce disappointing results. We keep treating symptoms while leaving the underlying system largely untouched.
For decades, we have generated valuable scientific knowledge on individual aspects of rice production and marketing. But knowledge generated within disciplinary and institutional silos does not automatically translate into solutions to complex real-world problems. What is needed now is a fundamentally different way of thinking.
From a “rice crop” to a “rice system”
The first step is to stop looking at rice simply as something that is grown in a paddy field.
The rice system begins with land, water, seed, inputs, technology and finance. It extends through cultivation, harvesting, drying, milling, storage, transport, wholesale and retail marketing, and finally to the consumer’s table. At every stage, there are different interests, incentives, constraints and actors: farmers, farmer organisations, input suppliers, machinery operators, millers, traders, wholesalers, retailers, financial institutions, government agencies, researchers and consumers.
And hovering over the entire system are climate change, changing consumer preferences, technological transformation and national economic conditions. A weakness anywhere in this chain can compromise the performance of the whole system.
Consider post-harvest losses. If significant quantities of rice are lost because of inadequate drying, storage or processing facilities, increasing production alone cannot solve the problem. Similarly, if farmers produce efficiently but face weak markets and poor bargaining power, productivity gains may not translate into improved livelihoods.
The question, therefore, should not be “How much rice can we produce?” but “How can we make the entire rice system work better?”
That requires us to see the connections.
The missing ingredient: reliable, real-time information
There is another fundamental weakness that deserves urgent attention: we still lack a comprehensive, integrated, interoperable and reliable national information system for rice. Information is scattered among different institutions, often collected using different methodologies and not necessarily available when decisions need to be made.
How much rice will actually be produced? How much is in storage? What is the likely demand? Where are the emerging production shortfalls? What are the stocks held by different actors? How are prices moving along the value chain? What are the likely consequences of climate conditions? Without timely and reliable answers to such questions, policymakers are forced to make critical decisions with incomplete information. This is not merely an administrative inconvenience. It is a national food-security vulnerability.
Sri Lanka should therefore seriously consider establishing a National Rice Intelligence and Decision Support System (NRIDSS), an integrated digital platform that brings together relevant real-time information from agriculture, meteorology, irrigation, markets, trade, statistics and other institutions. Such a system could support production forecasting, market monitoring, import decisions, early warning and evidence-based policy formulation. In an increasingly uncertain climate and volatile global economy, this should no longer be regarded as a luxury. It is becoming an essential component of national food-system governance.
The deeper problems cannot be ignored
A systems approach would also force us to confront some uncomfortable structural realities. Why does productivity remain relatively low despite decades of research? Why are so many holdings too small to achieve economies of scale? Why are modern technologies and precision agriculture not being adopted more rapidly? Why do farmers often have limited bargaining power? Why do substantial losses occur after harvesting? Why can market power become concentrated in a relatively small number of actors? Why are guaranteed prices sometimes announced too late to influence farmers’ production decisions? Why are policy interventions so often reactive rather than proactive? And how will droughts, floods, temperature extremes, changing rainfall patterns and emerging pests affect the stability of rice production in the years ahead? These are not separate questions. They are parts of the same system.
From crisis management to systems governance
Sri Lanka does not need another isolated discussion about rice. What is needed is a national policy dialogue and action forum that brings all relevant actors together, not merely to exchange speeches, but to develop a shared understanding of the system and agree on what needs to be done. Such collaboration must go beyond consultation or the exchange of views. The different parties need to work together from problem definition through to implementation, bringing their diverse knowledge, perspectives, interests and practical experience into a common process.
Farmers bring contextual and experiential knowledge; industry actors understand market realities and operational constraints; scientists contribute evidence and analytical capabilities; policymakers bring institutional and regulatory perspectives; while technology and data specialists can provide new tools for understanding and managing the system. When these different perspectives are brought together systematically, they can reveal interdependencies, challenge assumptions, identify feasible interventions and generate solutions that are evidence-based, practically implementable and socially acceptable.
This is the essence of a transdisciplinary systems approach: not simply working across disciplines, but bringing together multiple stakeholders and multiple forms of knowledge to co-create solutions and share responsibility for outcomes. The process should therefore go beyond presentations and speeches. It should involve systems mapping, causal analysis, stakeholder dialogue, scenario planning and the participatory identification of the critical bottlenecks and leverage points in the rice system. Most importantly, it should distinguish between what is urgent and what is important, and between interventions that merely alleviate symptoms and those capable of changing the underlying behaviour of the system itself.
We need an implementation roadmap, not another report
There is, however, one important caveat. Sri Lanka has no shortage of reports, recommendations and policy documents. What we often lack is sustained implementation. Any national initiative on the rice conundrum must therefore end not with another set of broad recommendations but with a prioritised national action roadmap. It should identify short-, medium- and long-term actions, assign institutional responsibilities, establish timelines and define measurable indicators of progress. The ultimate objective should be to move Sri Lanka from reactive crisis management to proactive systems governance.
A national opportunity
The rice conundrum may, in fact, provide Sri Lanka with an opportunity that extends well beyond rice to deal with other important crops. If we can demonstrate that a complex national problem can be addressed by bringing together science, policy, stakeholder knowledge, real-time information and systems thinking, the approach could become a model for addressing other persistent challenges, from climate resilience and water security to energy, food systems and disaster risk.
The choice before us is therefore quite stark. We can continue responding to each rice crisis as it emerges, adjusting prices, arranging imports, appealing to millers, reassuring consumers and supporting farmers, only to repeat the cycle later. Or we can step back and ask a more fundamental question:
What is it about the way our rice system is structured and governed that continually produces these crises?
That is the question that needs to be answered. Sri Lanka has the scientific expertise, institutional capacity and stakeholder knowledge required to do so. What is needed now is the willingness to bring these fragmented sources of knowledge together and examine the rice sector as one interconnected system.
Our ancient civilisation understood the importance of interconnectedness: land, water, agriculture and society were organised as parts of a larger whole. Perhaps, in confronting the modern rice conundrum, we need to rediscover that systems wisdom, this time supported by modern science, technology, real-time data and transdisciplinary thinking. The time has come to stop merely managing the rice crisis. It is time to fix the system that keeps producing it.
It is against this backdrop that the Sri Lanka Association for the Advancement of Science (SLAAS) proposes to convene shortly a “National Policy Dialogue and Action Forum on the Rice Conundrum in Sri Lanka”, bringing together the key stakeholders across the rice system. The Forum is intended to provide a platform for moving beyond piecemeal and reactive interventions towards a coordinated, evidence-based and transdisciplinary systems approach, one capable of generating lasting and pragmatic solutions to what has become an “island-shaking national issue”.
Features
This curse of partisan politics in Sri Lanka
78 Years of Demagoguery, Not Democracy
by Brigadier Ranjan de Silva
rpcdesilva@gmail.com
On the 4th of February every year, we raise the lion flag and speak of democracy. We speak of 78 years of “self-rule.” But honesty demands we ask: what kind of rule have we actually had? It was not democracy. Democracy is government for the common good, constrained by law, informed by reason, and accountable to truth.
What Sri Lanka has had for 78 years is demagoguery — government by manipulation, by party, and by passion.
Defining the Curse:
The dictionary defines demagoguery as “political activity that seeks support by appealing to the desires and prejudices of ordinary people rather than by rational argument.” Its tools are simple: divide the people, promise the impossible, demonize the opponent, and govern for the next election, not the next generation. That is the political culture we inherited in 1948 and perfected since.
78 Years of Evidence:
The record is not ambiguous. Policy by Pendulum – 1948–2024. Instead of a national development plan, we got a partisan wrecking ball. 1956: The “Sinhala Only Act” was passed not after linguistic study, but as an election mobilization tool. 1970-77: The SLFP nationalized private enterprise and imposed import controls. 1977: The UNP reversed course with an open economy overnight. 2005-2014: Mega infrastructure was built on Chinese loans with no feasibility transparency. 2015-2019: Those same projects were called “white elephants” and stalled. 2020-2021: The organic fertilizer ban was announced as a populist “green” policy, reversed 6 months later after it collapsed agriculture and food prices. The Colombo Port City, Hambantota Port, and the Central Expressway all followed the same pattern: started, stopped, rebranded. The country pays twice. The party takes credit once. Economics as Election Candy. Demagoguery is expensive. 1960s: Subsidized rice to win rural votes, leading to the 1971 food crisis.
2005-2014:
Fuel subsidies and public sector hiring sprees that doubled the wage bill. 2019:
Unfunded tax cuts that removed Rs. 500 billion in annual revenue with no offset. By April 2022, external debt hit $51 Billion and we defaulted for the first time. The party that cut taxes was not in power to manage the IMF program. The party that inherited it was blamed for the austerity. This is the cycle. Institutions captured. A democracy needs referees. We turned them into party cadres. The 17th Amendment 2001 created independent commissions. The 18th Amendment 2010 abolished them. The 19th 2015 restored them. The 20th 2020 gutted them again. Police transfers, university vice-chancellors, and state bank chairmen have all been decided by party headquarters, not merit.
When the institution serves the party, the citizen gets leftovers.
Identity over Ideas: From 1956 to 1983 to 2009 to 2022, our elections have been won on fear, not spreadsheets. “They will erase your language.” “They will sell the country.” “Only we can protect Buddhism/the minorities/the nation.”
Rational debate on debt, productivity, or climate adaptation never wins a rally. Prejudice does. That is demagoguery by definition.
Party Interest subverted the National Interest. The core damage of 78 years of partisan politics is this: the nation became secondary to the party. Need power sector reform? Impossible, because our unions will strike. Need to cut 300,000 ghost employees? Impossible, because our voters will defect. Need a 20-year education and export plan? Impossible, because it won’t show results before the next election. So, we borrowed. We patched. We lied. The result: a railway system that still runs on 1950s engines, hospitals without paracetamol in 2022, and a brain drain of 300,000+ skilled workers since the crisis. The parties rotated. The country declined.
The Opposition’s Original Sin and here, all parties share guilt equally. In opposition, the job is not to govern. It is to destroy. The UNP in the 60s called the SLFP “communist.” The SLFP in the 70s called the UNP “imperialist.” The JVP called both “traitors.” The SJB, SLPP, and NPP today use the same script with new logos. Every tax is “anti-people.” Every reform is “a sell-out.” Every crisis is proof the other side is evil and must be removed at any cost. Then they win. And implement 80% of what they opposed. Because demagoguery has no principles, only positions. 78 years of unmerciful, bad-faith criticism has not produced accountability. It has produced cynicism. The public now believes all politicians are the same — because for 78 years, they have behaved the same.
Breaking the Curse:
Changing the party in power will not end this. We must change the incentives that reward demagoguery. Three reforms are non-negotiable: Bind future Parliaments to national policy. Pass 10-year frameworks for energy, education, and public debt with 2/3 majority protection. Infrastructure and fiscal rules should outlast one government, as they do in Chile and New Zealand. Depoliticize the state. Independent commissions for police, elections, public service, and bribery must have constitutional budgets and appointment panels that exclude MPs. No more 18th/20th Amendment style rollbacks. Demand better from voters We must stop rewarding the best slogan and start demanding the best spreadsheet. Town halls over rallies. Costings over promises. A 5-year plan over a 5-minute speech.
In 1948, we did not inherit democracy. We inherited an election. For 78 years we have used that election to choose our favourite demagogue. The prize has been debt, division, and decay. The curse of partisan politics will only end when citizens and leaders agree on one principle: Party second. Country first. Until then, February 4th will remain a ceremony, not a celebration.
Features
Developing markets for fruits, vegetables and flowers in the Gulf
Export diversification – Missing the wood for the trees – Part II
by Gomi Senadhira
Sri Lanka established its diplomatic presence in the Gulf region only in the early 1980s. First, a small embassy was opened in Abu Dhabi, covering the UAE. Then in 1982, embassies were opened in Jeddah and Kuwait. The embassy in Jeddah covered Saudi Arabia while Kuwait was responsible for Kuwait, Oman, Qatar and Bahrain. Commercial Diplomats were also assigned to these two embassies. A senior private sector executive, with experience in marketing, was posted to Jedda as the commercial counsellor. I was posted to Kuwait as a second secretary (Commercial). Our instructions were very clear. Focus not only on traditional exports. Product diversification was a priority.
Developing Markets for Agricultural Products
At that time, Minister Lalith Athulathmudali had just launched his Export Production Villages (EPV) programme. He believed that the EPVs working closely with the exporters would provide an ideal opportunity for rural households to directly benefit from the government’s new open trade policy. Agricultural products, particularly fruits and vegetables, were a key component of this approach and the ministry thought that the Gulf countries, with large Sri Lankan communities, would have a ready-made market for these items. Thus, from day one we were compelled to explore the market for nontraditional exports; fruits and vegetables (F&Vs) were on the top of our priority list.
From cane baskets to cardboard boxes
Fortunately, the market for the F&Vs products in the region was at a very early stage of development. That provided an opportunity for Sri Lankan exporters, who were also inexperienced, to work with the importers and grow together. For example, in Kuwait, one of our first customers for F&Vs was a small supermarket where the manager was a Sri Lankan. After the first shipment arrived, he invited me to inspect the shipment. I visited the supermarket and was shocked by what I saw. While produce from other countries was packed nicely in cardboard boxes, our packaging mirrored transport to Manning market, cane baskets! As a result, fresh produce had suffered significant damage. A long report, with photographs, to the trade ministry produced an immediate response. After all, this was a pet project of the Minister. Within weeks, shipments were packed in cardboard boxes. Immediately afterwards, an expert on packaging from the Commonwealth Secretariat was sent to Kuwait with an official from the EDB to study the problem.
By then, we had also managed to develop a friendship with the management of the Salmiya supermarket, a large upmarket supermarket patronised by wealthy Kuwaitis and expats. It was a cooperative and the chairman was a Kuwaiti public servant. I could only meet him after 6 PM when his large office functioned as a diwaniya, a cherished cultural space in Kuwaiti society. Guests moved in and out the room. I had to spend time with them sipping many cups of tea. Though that meant at least two hours on each visit, it helped greatly to develop a close relationship. The general manager was an efficient and friendly Palestinian. After many visits we had succeeded in getting an order for F&Vs. The day after the first shipment arrived, I got an urgent call from the GM to come and inspect it. Once again, I was in for a surprise. Inside the cold room, the consignments from other countries were stacked neatly on top of each other, while vegetable boxes from Sri Lanka had collapsed once placed on top of each other, crushing the produce within.
Fortunately, our packaging experts arrived in Kuwait soon after this incident. They spent two days in the Salmiya Supermarket, studying the packaging from other origins. We were also successful in assuring the GM our packaging would improve. After that, packaging improved and exports moved smoothly. With that, Sri Lanka emerged as a small but reliable supplier to the mainstream market, not just the ethnic segment of the market.
Export of Fresh Vegetables by Sea
Towards the end of my tour, a Sri Lankan businessman requested me to find a buyer for cabbages, which he was prepared to export in large quantities by sea. I introduced him to the largest fruit and vegetable importer in Kuwait. Their regular suppliers of similar vegetables were Jordan, Lebanon and Syria. Luckily, the company was keen to diversify the supply sources. A few weeks later, the first container load of cabbages from Sri Lanka arrived in Kuwait. Immediately after the arrival of the container, I visited the company. They were pleased with the quality and the price and were looking forward to importing more fruits and vegetables. Unfortunately, that turned out to be a one-off event. Later on, when I was back in Sri Lanka, the exporter informed me that he couldn’t continue with it due to the problems with the local supply chains.
Floriculture
During the period I was asked by the EDB to explore the market for floricultural products, more particularly for cut flowers. At that time Kuwait was a relatively large importer of cut flowers and live plants. The main suppliers were the Netherlands and Colombia. Importers were also reluctant to move out of the established supply chain, particularly due to “snob value” associated with the product from Europe. However, after some difficulties, one importer agreed to place a pre-paid trial order. After the arrival of that shipment, he was impressed by the quality of the product and the orders expanded rapidly. As a result, by the end of 1985 Kuwait had become a major buyer of Sri Lanka’s floricultural products.
From village to global markets
As a result of the proactive promotional work undertaken by the EDB and the embassies in the region, by 1985, Sri Lanka had managed to acquire a small but significant share of the F&V and floriculture markets in the GCC countries. We had also identified domestic supply chain issues that hindered exports. All that was done, long before Southeast Asian or African countries even entered into that market. In fact, my Southeast Asian colleagues used to contact me often to reserve “durian” for them at the “Sri Lankan supermarket”.
Most importantly, a substantially large share of produce from Sri Lanka in Kuwaiti supermarkets originated in the EPVs. Of course, that didn’t just happen. The ministry (or the minister) using the carrot and stick approach “encouraged” exporters to buy the produce directly from the newly established EPVs. (The writer can be reached at senadhiragomi@gmail.com)
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