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‘Sri Lanka’s IT export revenue can grow 10x by delivering business outcomes over mere technology’

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Yohan Ramasundara

As Sri Lanka’s long-standing IT export dominance continues to be tested through the emergence of similarly positioned but more cost-effective destinations, a dialogue has started on a much-needed shift in the IT sector’s export outlook, skills, and positioning.

Such concerns were raised by former Australian Computer Society President Yohan Ramasundara in a panel discussion at the Heritance Hotel – Negombo, convened informally during a recent visit to the island, where he highlighted sector issues and tech serving a business purpose as a potential value differentiator globally.

The Sri Lankan-born IT pioneer addressed an audience comprising a diverse group of tech leaders including the local arm of Beta Launch, a Melbourne-based product management and engineering consultancy where he is Co-Founder.

A highly respected IT and Governance professional whose counsel is sought internationally by bodies ranging from the International Federation for Information Processing (IFIP – UNESCO) to WFEO – World Federation of Engineering Organizations, Yohan has also been instrumental in shaping Australia’s startup ecosystem having previously held the position of Chairman at both Startup Catalyst and River City Labs Accelerator.

Drawing on his extensive experience shaping the Australian tech industry, the discussion focused on Sri Lanka’s current IT export issues including growth constraints and the limiting nature of the IT sector’s value proposition globally.

‘Clients now expect digital products and projects to meet their expected business outcomes, regardless of industry, and where Sri Lankan talent falls short despite our proficient tech skills, is in grasping customer and business requirements properly to ensure the outcomes outlined for specific projects are delivered beyond mere tech delivery’, Yohan stated.

As a solution to the problem, the discipline of product management was put forth as offering a framework to match customer and business needs through tech, so it isn’t disconnected from business outcomes clients look to achieve. This would allow Sri Lanka to position itself as IT and product management consultancy specialists that can compete with other IT consultancy-focused nations, rather than with tech sellers in Southeast Asia and Eastern Europe.

‘We must move away from positioning ourselves as selling software engineering and UX professionals to creating partnerships with clients that’ll enable them to achieve their outcomes, so that when a global client engages a Sri Lankan firm, they can hit their OKRs as well and not just get their tech done’, Yohan explained.

Drawing attention briefly to his own Melbourne and Sri Lanka based product management and engineering consultancy Beta Launch, Yohan spoke of how they’ve been relentlessly solving business problems for clients but noticed how many in Sri Lanka focus on the tech and the business separately and rarely together.

Yohan brought the panel discussion to a close stating, ‘I believe the Sri Lankan IT export sector can grow exponentially if our talent not only develops proficiency in their own technical domain, but acquires more knowledge about different business domains, so we can solve the world’s business problems through tech’.

Beta Launch conducts its product management workshops for enterprise and startup clients globally and has parallelly established knowledge transfer partnerships with Sri Lankan universities, to ensure the IT and product philosophy of serving business outcomes through tech can enable the sector’s pursuit of export growth.



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IMF staff team concludes visit to Sri Lanka

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An International Monetary Fund (IMF) team led by Evan Papageorgiou visited Colombo from April 3 to 11, 2025. After constructive discussions in Colombo, Mr. Papageorgiou issued the following statement:

“Sri Lanka’s ambitious reform agenda supported by the IMF Extended Fund Facility (EFF) continues to deliver commendable outcomes. The post-crisis growth rebound of 5 percent in 2024 is impressive. Inflation declined considerably in recent quarters and has fallen to ‑2.6 percent at end-March 2025. Gross official reserves increased to US$6.5 billion at end-March 2025 with sizeable foreign exchange purchases by the central bank. Substantial fiscal reforms have strengthened public finances.

“The recent external shock and evolving developments are creating uncertainty for the Sri Lankan economy, which is still recovering from its own economic crisis. More time is needed to assess the impact of the global shock and how its implications for Sri Lanka can be addressed within the contours of its IMF-supported program.

“The government’s sustained commitment to program objectives is ensuring policy continuity and program implementation remains strong. Going forward, sustaining the reform momentum is critical to safeguard the hard-won gains of the program and put the economy on a path toward lasting macroeconomic stability and higher inclusive growth.

“Against increased global uncertainty, sustained revenue mobilization efforts and prudent budget execution in line with Budget 2025 are critical to preserve the limited fiscal space. Boosting tax compliance, including by reinstating an efficient and timely VAT refund mechanism, will help contribute to revenue gains without resorting to additional tax policy measures. Avoiding new tax exemptions will help reduce fiscal revenue leakages, corruption risks and build much needed fiscal buffers, including for social spending to support Sri Lanka’s most vulnerable. Restoring cost recovery in electricity pricing will help minimize fiscal risks arising from the electricity state-owned enterprise.

“The government has an important responsibility to protect the poor and vulnerable at this uncertain time. It is important to redouble efforts to improve targeting, adequacy, and coverage of social safety nets. Fiscal support needs to be well-targeted, time-bound, and within the existing budget envelope.

“While inflation remains low, continued monitoring is warranted to ensure sustained price stability and support macroeconomic stability. Against ongoing global uncertainty, it remains important to continue rebuilding external buffers through reserves accumulation.

“Discussions are ongoing, and the authorities are encouraged to continue to make progress on restoring cost-recovery electricity pricing, strengthening the tax exemptions framework, and other important structural reforms.

“The IMF team held meetings with His Excellency President and Finance Minister Anura Kumara Dissanayake, Honorable Prime Minister Dr. Harini Amarasuriya ; Honorable Labor Minister and Deputy Minister of Economic Development Prof. Anil Jayantha Fernando, Honorable Deputy Minister of Finance and Planning Dr. Harshana Suriyapperuma, Central Bank of Sri Lanka Governor Dr. P. Nandalal Weerasinghe, Secretary to the Treasury Mr. K M Mahinda Siriwardana, Senior Economic Advisor to the President Duminda Hulangamuwa, and other senior government and CBSL officials. The team also met with parliamentarians, representatives from the private sector, civil society organizations, and development partners.

“We would like to thank the authorities for the excellent collaboration during the mission. Discussions are continuing with the goal of reaching staff-level agreement in the near term to pave the way for the timely completion of the fourth review. We reaffirm our commitment to support Sri Lanka at this uncertain time.”

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ComBank unveils new Corporate Branch at Head Office

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Commercial Bank Managing Director/CEO, Sanath Manatunge, Chief Operating Officer S. Prabagar, Deputy General Manager – Corporate Banking Hasrath Munasinghe, Corporate Branch Chief Manager -Ruvini Samarasinghe and representatives of the Bank’s corporate and senior management at the opening of the new Corporate Branch

The Commercial Bank of Ceylon has transformed its iconic ‘Foreign Branch’ into the ‘Corporate Branch,’ reaffirming its commitment to delivering dedicated, comprehensive financial solutions to corporate and trade customers.

The Bank said this transformation represents a new milestone in its illustrious journey, and resonates with the rich commercial heritage of Colombo, a city that has long served as a vital trading hub in the region.

Strategically located at the Bank’s Head Office at Commercial House, 21, Sir Razeek Fareed Mawatha (Bristol Street), Colombo 1, this rebranded Corporate Branch stands as a first of its kind in Sri Lanka —a premier financial hub tailored exclusively to the needs of corporate customers, the Bank said. The transformation aligns with the Bank’s vision of providing unparalleled service excellence, bespoke financial solutions, and fostering long-term business partnerships.

Commenting on this strategic initiative, Commercial Bank’s Managing Director/CEO Sanath Manatunge stated: “It is our aspiration that just as the historic Delft Gateway, at which our Head Office is located, once opened the path to the Dutch Fort, our Corporate Branch will chart a new era of enduring and prosperous business collaborations, that will extend beyond Sri Lanka’s shores.”

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Fits Retail and Abans PLC Unveil Exclusive DeLonghi Premium Coffee Experience

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The iconic DeLonghi coffee machines at Abans showroom

Fits Retail has partnered with retail giant Abans PLC to showcase the iconic DeLonghi coffee machines at two of Colombo’s most prestigious locations: Abans Elite Colombo 3 and Abans Havelock City Mall showrooms.

At these dedicated demonstration zones, visitors can discover the unparalleled precision engineering and user-friendly technology that have made DeLonghi machines the preferred choice for discerning coffee lovers in more than 46 countries worldwide. Renowned for consistently delivering café-quality espresso, cappuccino, and even specialty cold brews, DeLonghi machines exemplify Italian innovation at its finest.

Yasas Kodituwakku, CEO of Fits Retail, expressed excitement about the collaboration: “This partnership represents our unwavering commitment to bringing global coffee excellence to Sri Lankan connoisseurs. With Abans PLC, we’re creating more than just demonstration spaces; we’re curating premium destinations for an authentic coffee experience.”

“As pioneers of premium lifestyle experiences in Sri Lanka, our collaboration with Fits Retail aligns seamlessly with our vision of elevating everyday moments into exceptional experiences,” said Tanaz Pestonjee, Director Business Development at Abans PLC.

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