Business
SL targeting more than I million Chinese tourists; 3000 Chinese athletes to participate in May marathon
By Ifham Nizam
Sri Lanka will go all out to get more than 1 million Chinese tourists to visit the island nation within the next few years, Sri Lanka Institute of Tourism and Hotel Management (SLITHM) chairman Shirantha Peiris said.
Peiris, who is involved in launching the tourism arm of what is referred to as the China Project, told The Island Financial Review that attracting Chinese visitors here is one of the prime objectives of the Project.
A study tour of China was organized by the Prime Minister’s office and the delegation was led by State Minister of Social Empowerment Anupa Pasqual.
Peiris added: ‘During the study tour I was able to connect, Agro Tourism / Home stays and discuss collaborations with hospitality & tourism institutes. I also had discussions with VP Chongqing Vocational Institute of Tourism on exchange programs.
‘I was involved in launching Sri Lanka’s Ni Hao Zhong Guo (China Project) Smart Tourism (System) Industry Education project.
‘As a result of these projects, we have already initiated a dialogue for a marathon to take place in Sri Lanka during the first week of May 2024, with 2000 – 3000 athletes participating from China. We will also have support staff and families accompanying the athletes. Sri Lankan athletes too will be invited to take part.
‘The first batch of Chinese tourists is due to arrive this month for leisure travel, while the second batch of some 5,000 is scheduled to visit in May to participate in the first Chinese marathon here.
‘With regard to the SLITHM degree program, we have successfully held the Institutional Review last year and gone through the Subject Review in January 2024. SLITHM is hoping to introduce the degree program for locals and international students in 2025, subject to all approvals, including Cabinet approval being granted.’
Speaking at a press briefing in Colombo on Wednesday, Sri Lanka Tourism Development Authority (SLTDA) Director General Nalin Perera said the tourism sector is anticipating Rs. 7 billion in revenue this year.
‘Out of this, Rs. 5.18 billion will be from embarkation fees and a further Rs. 2,087 billion will be utilized from the Tourism Development Levy, he said.
Perera added: ‘Out of this amount, 70 per cent will go to the Sri Lanka Tourism Promotions Bureau (SLTPB) 14 per cent to the SLTDA, 12 per cent to the SLITHM and the rest to the Sri Lanka Conventions Bureau.
‘SLTPB is gearing up to introduce a fresh tourism brand — the Buddhist Trail, to tap into the rich cultural and religious heritage of the country. Marine tourism is another area into which we are planning go all out within the first quarter of this year.
‘The former initiative aims to highlight Sri Lanka’s deep-rooted Buddhist heritage and promote the island as a prominent pilgrimage destination on a global scale.’
SLTPB chairman Chalaka Gajabahu said: ‘Sri Lanka, as a Buddhist country, holds immense potential to establish a unique tourism brand that resonates globally.
‘At the developmental stage, the Buddhist Trail project aims to emulate the success of similar initiatives like India’s Buddhist Tourism Circuit and the Ramayana Trail. The Ravana concept too will be promoted.
‘The Buddhist Trail focuses on significant Buddhist sites countrywide.
“With the rich heritage, breath-taking landscapes and profound spiritual significance, Sri Lanka can emerge as a leading destination for Buddhist pilgrimages and cultural exploration on the global tourism map.
‘We will make Sri Lanka a more happening destination; 2024 is going to be a very positive year.’
‘The fresh initiatives by the tourism authorities aim to significantly boost tourism activities, with the goal of increasing the average daily spend of tourists to USD 500 from the current USD 160, putting Sri Lanka in league with luxury destinations like the Maldives.
‘As per the provisional data by the Central Bank, the earnings per tourists witnessed a rebound in January 2024. The earnings per tourist arrival have improved to USD 1,641 in January, from USD 1,580 in the 1H23 period. In the 2H23 period, the earnings dropped significantly.
‘This is a step-by-step process. It won’t happen overnight. The event calendar will feature a diverse range of activities, including a water festival, Ride for Ceylon and a ‘unique’ event in Sigiriya.
‘I can’t divulge more details of the Sigiriya event but I can say it will be a surprise.
‘Additionally, a key meetings, incentives, conferences and exhibitions (MICE) event is scheduled to be held in the south of Sri Lanka next year.’
Business
SLT MOBITEL and Fintelex empower farmers with the launch of Yaya Agro App
SLT‑MOBITEL Mobile, in collaboration with Fintelex (Pvt) Ltd, has launched ‘Yaya Agro’, an exclusive all‑in‑one smart agriculture app designed to empower Sri Lankan farmers with the tools they need to grow smarter, safer, and more sustainably.
Yaya Agro represents a new era of digital farming in Sri Lanka combining technology, expert knowledge, and community empowerment to provide farmers the confidence to make smarter decisions, improve productivity, and build a sustainable future.
Developed with support from GIZ and Hatch and validated by leading academic and professional institutions including the University of Colombo, Institute for Agrotechnology and Rural Sciences, and the Sri Lanka Red Cross Society, Yaya Agro combines agricultural expertise, real‑time weather updates, first aid support, and AI‑powered assistance into a single, easy‑to‑use platform.
The launch of Yaya Agro positions SLT‑MOBITEL as an innovative, inclusive, and collaborative technology leader. Partnering technology and academic institutions, the company extends its role outside the sector into agriculture, empowering farmers with AI‑driven tools, multilingual access, and market connectivity. The initiative also strengthens SLT‑MOBITEL’s image as a champion of digital empowerment and sustainable development in Sri Lanka.
Functioning as a comprehensive digital companion, Yaya Agro is positioned as a digital farming companion, bringing precision agriculture, real‑time support, and market access to the fingertips of every Sri Lankan farmer.
Whether managing a small home garden or a large commercial farm, the app equips farmers with vital insights to improve crop yield, reduce risks, and connect directly with buyers through the integrated online marketplace.
Yaya Agro offers farmers daily crop information with expert tips on management, pest control, and best practices, all validated by the University of Colombo. It provides accurate, location‑based weather forecasts to help plan farming activities more effectively. The app also delivers life‑saving first aid tutorials and safety information verified by the Sri Lanka Red Cross Society, ensuring farmers are prepared for emergencies. With the AI chatbot assistant, farmers can access instant, personalized advice around the clock, with smart notifications delivering timely alerts and reminders tailored to crop cycles.
To make learning inclusive and accessible, Yaya Agro is available in Sinhala, Tamil, and English, offering interactive educational content such as videos, voice guides, and infographics. The app also integrates an online marketplace, developed in partnership with GIZ and Hatch, enabling farmers to connect directly with buyers and expand their reach. (SLT‑MOBITEL )
Business
Kegalle sets up District Planning Committee to rein-in development spending under IMF-backed reforms
As Sri Lanka presses ahead with IMF-backed fiscal and governance reforms, the Kegalle District Planning Committee (DPC) was formally established yesterday as a standing sub-committee of the District Coordinating Committee (DCC), in a move aimed at tightening control over public investment, reducing duplication and strengthening monitoring at district level.
The committee was constituted under Home Affairs Circular No. 03/2025 issued by the Ministry of Public Administration, Provincial Councils and Local Government, and was inaugurated at the Kegalle District Secretariat auditorium under the leadership of Environment Minister and DCC Co-Chair Dr. Dhammika Patabendi and District Secretary H.M.J.M. Herath.
Addressing officials, Dr. Patabendi said the new structure directly responds to long-standing weaknesses in public investment management that have come under scrutiny during Sri Lanka’s engagement with the International Monetary Fund.
“Under the IMF programme, we cannot afford fragmented planning, overlapping projects or weak monitoring. This committee is about discipline—ensuring that limited public funds are allocated according to national priorities and deliver measurable outcomes,” Dr. Patabendi said.
He stressed that district-level planning must now align with national fiscal consolidation goals, with a stronger emphasis on value-for-money, results-based implementation and accountability.
The District Planning Committee will function as a permanent sub-committee of the DCC, chaired by the district’s Cabinet Minister, with the District Secretary serving as Secretary and the Director of Planning as Convener. Members include officials from district-level price and food committees and heads of government institutions or their nominees.
A central mandate of the committee is the preparation of an Annual Integrated District Development Plan, covering all funding sources—including foreign-funded and donor-supported projects—for approval by the District Coordinating Committee.
Officials said this would help rationalise project selection, prioritise urgent district needs and prevent the duplication of monitoring and evaluation systems, a key concern raised in public investment reviews under the IMF programme.
Dr. Patabendi noted that better coordination of state, private and non-state sector investments at district level would also support macro-level reform objectives by improving spending efficiency without increasing fiscal pressure.
“Fiscal adjustment does not mean stopping development. It means doing development better—through planning, coordination and proper evaluation,” he said.
The committee will oversee the operational rollout of DCC-approved projects, provide advisory support to implementing agencies, and monitor whether projects are delivered within approved timeframes and achieve stated targets.
Progress reports will be submitted to the Presidential Secretariat, Ministry of Public Administration, Ministry of Finance and the District Coordinating Committee, strengthening upward accountability.
At yesterday’s meeting, officials reviewed development proposals linked to the 2026 Budget, with focus on education, health, agriculture, infrastructure, industry, environment and tourism—sectors seen as critical for growth and social protection during the reform period.
Implementation challenges faced by projects carried out in 2025 across several Divisional Secretariat areas were also examined, with discussions centred on resolving bottlenecks early in 2026 and aligning future investments with the district’s five-year development plan.
Senior provincial and district officials, Members of Parliament from Kegalle, local authority heads and divisional secretaries attended the meeting.
Dr. Patabendi said the establishment of the District Planning Committee marked an important step towards embedding IMF-aligned public financial management reforms at the grassroots level, ensuring that development spending contributes to economic recovery while safeguarding fiscal sustainability.
By Ifham Nizam
Business
Allianz commits €200,000 for post flood recovery in Sri Lanka, part of €600,000 regional relief for Southeast Asia
Allianz SE (Headquartered in Munich, Germany) announced that it is donating €200,000 to support disaster relief efforts in Sri Lanka. In addition, Allianz SE is also extending its support to Thailand and Indonesia, contributing a further €400,000 to aid disaster relief across Southeast Asia. Torrential rainfalls have triggered severe flooding and landslides across Southeast Asia, leaving more than 1,100 people dead in a week of devastation and complicating rescue efforts for hundreds still missing. Allianz is deeply rooted with local entities in the three countries and serving millions of customers across Asia. By supporting the affected people and communities, Allianz acts on its promise to secure the future of its stakeholders in times of need.
Allianz SE will allocate €100,000 to the Sri Lanka Red Cross Society (SLRCS) to deliver immediate assistance to those most affected and €100,000 will also be provided for post-disaster support, implemented in collaboration with Allianz Insurance Lanka Limited and selected local partners, focusing on disaster prevention and climate resilience, helping communities rebuild and strengthen their preparedness against future events.
Renate Wagner, Member of the Board of Management of Allianz SE, responsible for Asia Pacific, Mergers & Acquisitions, People and Cultures says:
“At Allianz, we stand with the people and communities affected by the severe floods and landslides across Southeast Asia. Through immediate relief and long-term resilience support, we aim to help families recover, strengthen local communities, and better prepare for future climate-related events.”
Anusha Thavarajah, Regional Chief Executive Officer, Allianz Asia Pacific adds:
“Across Indonesia, Thailand and Sri Lanka, many families and communities are facing significant loss and disruption. In moments like these, Allianz stands alongside them. Asia Pacific is home to our people, our customers, and the communities we serve, and we remain deeply committed to the region. Our immediate focus is on providing relief where it is most needed, while also supporting communities to rebuild and strengthen resilience, so those most affected can move forward with confidence.”
Allianz is fully dedicated to Asia and its people. It represents a strategic growth region for Allianz Group, which already has established strong market positions throughout Southeast Asia. Besides Indonesia, Thailand and Sri Lanka, Allianz is present with various business segments in China, India, Malaysia and Singapore, among others.
-
Business5 days agoDialog and UnionPay International Join Forces to Elevate Sri Lanka’s Digital Payment Landscape
-
News5 days agoSajith: Ashoka Chakra replaces Dharmachakra in Buddhism textbook
-
Features5 days agoThe Paradox of Trump Power: Contested Authoritarian at Home, Uncontested Bully Abroad
-
Features5 days agoSubject:Whatever happened to (my) three million dollars?
-
Business14 hours agoKoaloo.Fi and Stredge forge strategic partnership to offer businesses sustainable supply chain solutions
-
News4 days agoLevel I landslide early warnings issued to the Districts of Badulla, Kandy, Matale and Nuwara-Eliya extended
-
Business2 days agoNew policy framework for stock market deposits seen as a boon for companies
-
Opinion7 days agoThe minstrel monk and Rafiki, the old mandrill in The Lion King – II
