Sports
Rugby’s rich history has power to entice sponsors
by a Special Sports Correspondent
Sri Lanka Rugby (SLR) did well to strike a deal with Nippon Paint Company (NPC) early this month to boost its domestic rugby tournaments. NPC threw its weight behind rugby at a time when a leading communication giant didn’t come through as the sponsor for domestic rugby in Sri Lanka; this was despite much communication between the two parties.
Rugby in Sri Lanka has such a rich history it doesn’t have to be a loser when it comes to finding a sponsor. What’s needed is for SLR to have a good marketing team which is able to entice sponsors. The word ‘entice’ perfectly suits a description of rugby because the game has ideal attributes like speed, power, glamour and color to paint a picture full of energy where ever rugby is played. These are qualities that attract players, spectators and sponsors.
The sponsor is basically on board to sponsor the inter-club league rugby tournament, the Clifford Cup knock-outs and the inter-club rugby sevens. The sponsor came in at a time when the world of sports was slowly opening up after the worse phase of the Covid 19 pandemic. We passed a time when wearing masks, maintaining distances and isolating ourselves had damaged human relationships to a great extent. The worse was we never trusted anyone during the most challenging times of the pandemic. The fact that NPC accepted to come on board following an invitation by SLR should be hailed. Sport builds trust and rugby has the credentials to go beyond trust and look at lasting relationships. There again we read in the print media that one party in the sponsoring company was a past rugby player and that was one factor that helped the two parties to come together and form a partnership within a short period of negotiating.
Rugby at the senior level has eight clubs and all these are established institutes. Apart from the main title sponsor some of the clubs might have their private sponsors. This was the norm for many years during the past. The same can be said about the school rugby scene. Just a few years ago a well-known rugby playing school in Maradana-despite playing in Division 11 tournament- had three sponsors during a single season. The company logos were sported all over the players’ jerseys and shorts. The major rugby playing schools that year-playing in the division 1 tournament-had plenty to carry during that season. Rugby is a money spinning den and sports clubs and schools only have to find the right man to go hunting for potential sponsors.
Many years ago rugby attracted sponsors in the likes of John Player Gold Leaf and Carlsberg. But the Sri Lankan Government’s policy of moving sport away from liquor and tobacco made rugby suffer at that stage. But slowly the game rose to earn finances through other sponsorships and after a few years of struggle most teams had their private sponsors. Apart from that the rugby controlling body in the country gave away chunks from the title sponsor to clubs to strengthen their chances in the tournament and meet expenses. We are living in an era where even the society of rugby referees has its own sponsor.
It would be a miss if this writer doesn’t mention that there was a time in Sri Lanka rugby where local clubs fielded professional foreign players and these clubs needed huge finances to employ them. But at present the tournament committee running the domestic tournament doesn’t allow clubs to field foreigners hence their budgets are exhausted in maintain the local players and the coaching staff.
Rugby is an expensive sport and receives the patronage of a rich community. Even now we see that members of the Prime Minister’s family are involved in the game. At one time all the three sons of the lawmaker Mahinda Rajapaksa (at that time he was the head of state) were involved in Division 1 club rugby.
Unlike others sports rugby gets its fare share of media attention. So no sponsor can complain about not getting mileage out of being involved in rugby. Now the SLR must try to rope in NPC to sponsor national rugby. There are huge prospects for a sponsor in getting involved in national rugby because Sri Lanka contests the Asian Sevens Series and the Asian Rugby Tournament. Apart from that Sri Lanka is a popular rugby team in any version of rugby in the international scene. SLR President Rizly Illyas was quoted in newspapers saying that NPC was keen on sponsoring rugby’s assets like the International Rugby Sevens (Men’s and women’s and Men’s 15-a-side, Women’s rugby and provincial under 21 and 24 tournaments. For all that to come up in the future the first assignment-which is the league rugby tournament- has to see an end without any hiccups.
91st Battle of the Saints
St. Joseph’s hold the edge when they meet arch rivals St. Peter’s in the 91st Battle of the Saints’ big match starting today. After having beaten Petes by nine wickets in the Under 19 Division I Tier ‘A’ quarter-final at Polonnaruwa the Joes arive at the SSC ground to prove that the victory registered two months ago was not a fluke.
St. Joseph’s captained by wicketkeeper batsman Kenath Liyanage are concluding a successful season after having remained unbeaten until they were eliminated in the semi-final by St. Sebastian’s .
A strong batting lineup and a dynamic spin department are making them a formidable outfit.
Experienced campaigner Yenula Dewthusa and Demion de Silva with their left-arm spin and Aveesha Samash and Nushan Perera with off spin provide the Joes variety in the spin department. Dewthusa, Demion de Silva and Nushan Perera are their leading wicket takers. Spinners doing well at schools matches have not been effective at the SSC during the last few big matches. It will be interesting to watch as to how the spinners in these two teams would fare during the three days.
For pace the Joes will look to Maanasa Madubashana and Dunick Perera who are expected to share the new ball.
Abishek Jayaweera and Aveesha Samash will open batting, while Senuja Wakunugoda, skipper Liyanage, Dewthusa and Rishma Amarasinghe form the rest of the top order batting lineup.
St. Joseph’s registered three outright victories this season (beat St. Servatius’, St. Benedict’s and St. Peter’s) and remained unbeaten.
St. Peter’s under Oween Salgado’s captaincy did well to reach the business end of the Tier ‘A’ tournament. But the Petes were uncertain of Salgado’s participation in the big match as they were yet to assess his fitness yesterday morning. He was wounded during a match and the stitched wound had not fully healed according to team sources.
Petes beat Gurukula, St. Aloysius’ and Holy Cross this season. Their only defeat was at the hands of their arch rivals. They will look forward to avenge the defeat at the big match.
The Petes will rely on the likes of Dilana Damsara, Thareen Sanketh, Nathan David and Jason Fernando to take a greater share of batting responsibilities. The middle order batsman Sanketh is their leading batsman and has maintained an average of over 50 runs.
Speedsters Ethan Ransilige and Joshua Sebastian will share new ball duties for the Petes.
Lashmika Perera and Sanketh will share most of the slow ball duties.
St Peter’s are in the possession of the coveted Rev. Fr. Maurice J. Le Goc Trophy having last won the big match under the captaincy of Vinu Mohotty in 2016.
St. Joseph’s lead the series tally 12-10. They last won under Ruwantha Fernandopulle’s captaincy in 2008.
St. Peter’s College Team
(Seated from left) Harsha Prabath Perera (Asst. Physio/Trainer & Massuer), Thushara Maduhanka (1st XI Asst. Coach),
Nalin Wijesinghe (Head Coach), Priyadarshana Cooray (MIC – Senior & Junior), Oween Salgado (Captain), Rev. Fr.
Rohitha Rodrigo (Rector), Rev. Fr. Praveen Wijesekara (Priest in Charge – Cricket), Lashmika Perera
(Vice Captain), Dilana Damsara, Rohan Fernando (MIC – 2nd XI), Dinuka D. Godakanda (2nd XI Coach).
(Standing 1st row from left) Dinsara Rathnaweera, Dineth de Silva, Tharin Senvidu, Nathan David, Hiruka Silva, Thareen
Sanketh, Virul Amarapala, Yatheendra Jayaweera, Salith Gallage, Raphael Hettige. (Standing 2nd row from left) Jason Fernando,
Joshua Sebastian, Savi Fernnado, Ethan Ransilige, Asadisa De Silva, Sadeesha Kariyawasam, Enosh Peterson
by Reemus Fernando
120th Lovers’ Quarrel
The stakeholders of the Lovers’ Quarrel Big Match were still pursuing to make the historic 120th edition a reality on the eve of the match after Richmond authorities threatened to pull out citing that Mahinda had violated an accepted norm by included a newly recruited player in the big match team.
The historic edition was scheduled to commence as a three day encounter at the Galle International Stadium today. But the match remained doubtful at the time this edition went to press. The officials of both teams were unavailable for comments on the eve of the match. According to sources close to the two teams the joint big match committee was scheduled to meet in the evening yesterday to take a final decision regarding the match.
Richmond threatened to pull out after Mahinda included Charya Paranavithana in their big match team. Paranavithana captained St. Aloysius’ this season. He is not eligible to play matches that come under the purview of Sri Lanka Schools Cricket Association as he is yet to be registered as a Mahinda player. Big Matches are not played according to SLSCA rules but Richmond authorities had raised concerns over the player registration citing that the two schools had honoured the norm even at the big match.
According to sources Richmond were threatening to pull out if Paranavithana’s name was included in the playing XI on the match day morning.
Mahinda concluded a highly successful season as the team captained by Kaveen Rukshan earned the Under 19 Division I Tier ‘A’ promotion this year. They were also the joint champions of the Tier ‘B’ tournament with Thurstan. In contrast former Division I champions Richmond had to fight relegation scares. The team captained by Thamindu Pradeeptha later successfully retained their Tier A position by recording an outright victory.
Mahinda College Team
Seated left to right: T.D. Ajantha Kumara (Head Coach), Y. Nishantha Kumara (Master in Charge – Senior), L. P. Weeraman (Deputy Principal –
Sports), Kaveen Rukshan (Captain), Mr. Janaka Peduruheva (Principal), Arosha Udayanga (Vice Captain), Mr. M.W. Ajith (Prefect of Games), Mr.
Jagath Samarakoon (Master in charge – Junior), Mr. Sachith Lakmal (Asst. Coach)
Standing (Middle row) – left to right – Dineth Pahasara, Thiyon Helika, Vinupa Nethmira, Sahanjith Irugalbandara, Dulisth Darshana, Senuka
Dangamuwa, Sadew Nethmina, Manitha Rajapaksha, Vishmitha Sathsara, Charya Paranavithana, Randula Mabarana
Standing (Back row) – left to right – Sajeew Punsara, Sehas Ashinsa, Kaveesha Githmal, Thevindu Rashmika
by Reemus Fernando
CR & FC huffed and puffed before beating Havelocks Sports Club 25-24 in a keenly contested Clifford Cup semi final game worked off in Colombo yesterday before booking their berth in Sunday’s rugby final, scheduled to take place in Kandy.
In Sunday’s final, CR will meet Kandy SC, the winner of the first semi final.
CR dominated the first half, but Havies came from behind in the second half to be in contention of pulling the game off till the last minute. Havelocks’ chances were boosted with two powerful tries coming from Chathura Dilshan late in the second half. But unpardonable mistakes by the men in the pink and chocolate jerseys helped CR to slip away with the game. Havelocks gave away two yellow cards during extra time in the second half.
The winners collected their points through three tries, two conversions and two penalties while Havelocks responded with three converted tries and a penalty. The winners led 15-10 at half time. Referee Raveen Alexander controlled the game.
By A Special Sports Correspondent
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