Life style
Pakistan experience of how fashion became a battleground
The renaissance of fashion is a sign of women’s growing independence, and has fueled the religious right’s ire, a recent article in the Guardian revealed. Excerpts:
In the luxurious surroundings of a top hotel, a parade of glamorous, impossibly slim women walk with gazelle-like grace down the catwalk. Bare midriffs and legs are proudly displayed in intricately embroidered golden fabrics, and there isn’t a veil in sight. This is Pakistan Fashion Week, the jewel in the country’s haute couture crown and an unrivalled glimpse into a creative industry that has surged in recent years. There’s just one thing that’s not quite as you might expect: Pakistan Fashion Week is not in Karachi or Islamabad but in London.
“The religious identity that is given to our country to some extent precedes the cultural identity. Many things that are beautiful in our culture are often suppressed and not prominent to their full extent at times,” says the fashion designer Fahad Hussayn. “There is a clash between the religious right and the cosmopolitan youth.”
In Pakistan itself, the location of fashion shows is rarely publicized in advance and they are subject to strict security measures, meaning that they tend to be held in Europe and Dubai.
The industry has become a battleground between the religious right, desperate to maintain its influence, and the growing strength of young people, particularly the burgeoning middle classes, with women at the forefront of the battle for Pakistan’s cultural identity.
“It’s sad to see the kind of image that Pakistan has in the west. It’s a country that’s full of art, music and creativity and there are lots of talented people here that nobody gets to hear about.
“All we hear about is the political turmoil and the religious issues. Everyone thinks it’s all bombs and burqas,” says Adnan Ansari, the celebrity make-up artist and fashion entrepreneur who eight years ago set up Pakistan Fashion Week (in fact just a weekend, held at the London Hilton on Park Lane).
“People think the women are very oppressed, but we have a very strong cultural identity which is represented by our clothes. It’s not so much about projecting a positive image, but more a case of projecting a real image of what we are.”
The renaissance of Pakistani fashion in the past five years has been the result of a seismic cultural shift where women are becoming more educated and independent with increased access to opportunities in the work place, and many are expressing their new-found socio-cultural freedom and economic power through fashion.
Much of this has been fuelled by the boom in social media – to the chagrin of the religious conservatives who feel they are being influenced more by the Kardashians than the Qur’an.
Fashion accounts for nearly 20% of the country’s exports, and with social media influencers hungry for the next big thing western stars are looking east for inspiration: the supermodel Gigi Hadid hit the headlines in August when she posted a picture of herself on Instagram wearing a traditional Pakistani outfit from the brand Almirah.
“Young women in Pakistan are more educated, well-travelled and independent than ever before,” says Ansari. “Middle-class women are very career-orientated and their spending power is very strong. They are very influenced by western media like Netflix and what they see online.”
The liberal attitude has filtered from the catwalk into colleges via Instagram with many young women choosing to forgo the traditional Pakistani shalwar kameez consisting of tunic and loose trousers for jeans and western styles. Consequently the fashion industry has attracted the ire of the increasingly vocal religious conservatives who see this cultural shift as a threat to their authority.
“Fashion is criticized in our part of the world, where some parts of society are more conservative,” says the designer, Asim Jofa, who is considered the Pakistani equivalent of Gianni Versace, thanks to his regal and geometric embroidery. “Society is becoming more liberal and women are driving this. This change is reflected in our fashion, but it is going to be contentious for some conservatives because it shows their power is waning.”
Sometimes the clash in visions proves more than just contentious. Qandeel Baloch, a model who was regularly targeted for her controversial fashion choices, was murdered by her brother in 2016. Her death came after she revealed that she had a flirtatious meeting with a cleric.
“People want change to come because the religious extremists don’t allow you to feel safe. It is very scary and painful and there is a real divide. Everyone is sick of it,” says the model, Hira Shah, 25. “Pakistan is changing a lot though and if we are going to change mindsets, we have to be strong.”
The trend towards more cosmopolitan fashion is part of a cycle. “Pakistani fashion was very liberal in the 60s and early 70s, but there was a real crackdown on women under General Zia, who stamped a very Islamic-focused identity on Pakistan. Women’s bodies were policed through Sharia law and through the media. This started to change in the 90s, but even today there is still the tension between the religious conservatives and the image of women,” said Amina Yaqin, a senior lecturer in post-colonial studies at SOAS.
“The tension you see now is that women are taking a stance and want the freedom to wear what they want, but it is not freely available to all women because of a complex network of systems such as class, economic mobility and honour issues.
“The new generation from the middle classes are fed up and don’t want to be restricted, and as they become more visible it starts to matter to them. The question is whether this power is real or just being offered for consumption by the fashion industry.”(Guardian)
Life style
Salman Faiz leads with vision and legacy
Salman Faiz has turned his family legacy into a modern sensory empire. Educated in London, he returned to Sri Lanka with a global perspective and a refined vision, transforming the family legacy into a modern sensory powerhouse blending flavours,colours and fragrances to craft immersive sensory experiences from elegant fine fragrances to natural essential oils and offering brand offerings in Sri Lanka. Growing up in a world perfumed with possibility, Aromatic Laboratories (Pvt) Limited founded by his father he has immersed himself from an early age in the delicate alchemy of fragrances, flavours and essential oils.
Salman Faiz did not step into Aromatic Laboratories Pvt Limited, he stepped into a world already alive with fragrance, precision and quiet ambition. Long before he became the Chairman of this large enterprise, founded by his father M. A. Faiz and uncle M.R. Mansoor his inheritance was being shaped in laboratories perfumed with possibility and in conversations that stretched from Colombo to outside the shores of Sri Lanka, where his father forged early international ties, with the world of fine fragrance.
Growing up amidst raw materials sourced from the world’s most respected fragrance houses, Salman Faiz absorbed the discipline of formulation and the poetry of aroma almost by instinct. When Salman stepped into the role of Chairman, he expanded the company’s scope from a trusted supplier into a fully integrated sensory solution provider. The scope of operations included manufacturing of flavours, fragrances, food colours and ingredients, essential oils and bespoke formulations including cosmetic ingredients. They are also leading supplier of premium fragrances for the cosmetic,personal care and wellness sectors Soon the business boomed, and the company strengthened its international sourcing, introduced contemporary product lines and extended its footprint beyond Sri Lanka’s borders.
Today, Aromatic Laboratories stands as a rare example of a second generation. Sri Lankan enterprise that has retained its soul while embracing scale and sophistication. Under Salman Faiz’s leadership, the company continues to honour his father’s founding philosophy that every scent and flavour carries a memory, or story,and a human touch. He imbibed his father’s policy that success was measured not by profit alone but the care taken in creation, the relationships matured with suppliers and the trust earned by clients.
“We are one of the leading companies manufacturing fragrances, dealing with imports,exports in Sri Lanka. We customise fragrances to suit specific applications. We also source our raw materials from leading French company Roberte’t in Grasse
Following his father, for Salman even in moments of challenge, he insisted on grace over haste, quality over conveniences and long term vision over immediate reward under Salman Faiz’s stewardship the business has evolved from a trusted family enterprise into a modern sensory powerhouse.
Now the company exports globally to France, Germany, the UK, the UAE, the Maldives and collaborates with several international perfumes and introduces contemporary products that reflect both sophistication and tradition.
We are one of the leading companies. We are one of the leading companies manufacturing fine and industrial fragrance in Sri Lanka. We customise fragrances to suit specific applications said Faiz
‘We also source our raw materials from renowned companies, in Germany, France, Dubai,Germany and many others.Our connection with Robertet, a leading French parfume House in Grasse, France runs deep, my father has been working closely with the iconic French company for years, laying the foundation for the partnership, We continue even today says Faiz”
Today this business stands as a rare example of second generation Sri Lankan entrepreneurship that retains its souls while embracing scale and modernity. Every aroma, every colour and every flavour is imbued with the care, discipline, and vision passed down from father to son – a living legacy perfected under Salmon Faiz’s guidance.
By Zanita Careem
Life style
Home coming with a vision
Harini and Chanaka cultivating change
When Harini and Chanaka Mallikarachchi returned to Sri Lanka after more than ten years in the United States, it wasn’t nostalgia alone that they brought home . It was purpose.Beneath the polished resumes and strong computer science backgrounds lay something far more personal- longing to reconnect with the land, and to give back to the country that shaped their memories. From that quiet but powerful decision was born Agri Vision not just an agricultural venture but a community driven movement grounded in sustainability ,empowerment and heritage. They transform agriculture through a software product developed by Avya Technologies (Pvt Limited) Combining global expertise with a deep love for their homeland, they created a pioneering platform that empowers local farmers and introduce innovative, sustainable solutions to the country’s agri sector.
After living for many years building lives and careers in theUnited States, Harini and Chanaka felt a powerful pull back to their roots. With impressive careers in the computer and IT sector, gaining global experience and expertise yet, despite their success abroad, their hearts remained tied to Sri Lanka – connection that inspired their return where they now channel their technological know-how to advance local agriculture.
For Harini and Chanaka, the visionaries behind Agri Vision are redefining sustainable agriculture in Sri Lanka. With a passion for innovation and community impact, they have built Agri Vision into a hub for advanced agri solutions, blending global expertise with local insight.
In Sri Lanka’s evolving agricultural landscape, where sustainability and authenticity are no longer optional but essential. Harini and Chanaka are shaping a vision that is both rooted and forward looking. In the heart of Lanka’s countryside, Uruwela estate Harini and Chanaka alongside the ever inspiring sister Malathi, the trio drives Agri Vision an initiative that fuses cutting edge technology with age old agricultural wisdom. At the core of their agri philosophy lies two carefully nurtured brands artisan tea and pure cinnamon, each reflecting a commitment to quality, heritage and people.
Armed with global exposure and professional backgrounds in the technology sector,they chose to channel thier experiences into agriculture, believing that true progress begins at home.
- Avya Technologies (Pvt) ltd software company that developed Agri Vision
- Chanaka,Harini and Shakya Mallikarachchi and Malathi Malathi dias (middle)
But the story of Agri Vision is as much about relationships as it is about technology. Harini with her sharp analytical mind, ensures the operations runs seamlessly Chanaka, the strategist looks outward, connecting Agri Vision to globally best practices and Malathi is their wind behind the wings, ensures every project maintains a personal community focussed ethos. They cultivate hope, opportunity and a blueprint for a future where agriculture serves both the land and the people who depend on it .
For the trio, agriculture is not merely about cultivation, it is about connection. It is about understanding the rhythm of the land, respecting generations of farming knowledge, and that growth is shared by the communities that sustain it. This belief forms the backbone of Agro’s vision, one that places communities not only on the periphery, but at the very heart of every endeavour.
Artisan tea is a celebration of craft and origin sourced from selected growing regions and produced with meticulous attention to detail, the tea embodier purity, traceability and refinement, each leaf is carefully handled to preserve character and flavour, reflecting Sri Lanka’s enduring legacy as a world class tea origin while appealing to a new generation of conscious consumers complementing this is pure Cinnamon, a tribute to authentic Ceylon, Cinnamon. In a market saturated with substitutes, Agri vision’s commitment to genuine sourcing and ethical processing stands firm.
By working closely with cinnamon growers and adhering to traditional harvesting methods, the brands safeguards both quality and cultural heritage.
What truly distinguishes Harini and Chanake’s Agri Vision is their community approach. By building long term partnerships with smallholders. Farmers, the company ensures fair practises, skill development and sustainable livelihoods, These relationships foster trust and resilience, creating an ecosystem where farmers are valued stakeholders in the journey, not just suppliers.
Agri vision integrates sustainable practices and global quality standards without compromising authenticity. This harmony allows Artisan Tea and Pure Cinnamon to resonate beyond borders, carrying with them stories of land, people and purpose.
As the brands continue to grow Harini and Chanaka remain anchored in their founding belief that success of agriculture is by the strength of the communities nurtured along the way. In every leaf of tea and every quill of cinnamon lies a simple yet powerful vision – Agriculture with communities at heart.
By Zanita Careem
Life style
Marriot new GM Suranga
Courtyard by Marriott Colombo has welcomed Suranga Peelikumbura as its new General Manager, ushering in a chapter defined by vision, warmth, and global sophistication.
Suranga’s story is one of both breadth and depth. Over two decades, he has carried the Marriott spirit across continents, from the shimmering luxury of The Ritz-Carlton in Doha to the refined hospitality of Ireland, and most recently to the helm of Resplendent Ceylon as Vice President of Operations. His journey reflects not only international mastery but also a devotion to Sri Lanka’s own hospitality narrative.
What distinguishes Suranga is not simply his credentials but the philosophy that guides him. “Relationships come first, whether with our associates, guests, partners, or vendors. Business may follow, but it is the strength of these connections that defines us.” It is this belief, rooted in both global perspective and local heart, that now shapes his leadership at Courtyard Colombo.
At a recent gathering of corporate leaders, travel partners, and media friends, Suranga paid tribute to outgoing General Manager Elton Hurtis, hon oring his vision and the opportunities he created for associates to flourish across the Marriott world. With deep respect for that legacy, Suranga now steps forward to elevate guest experiences, strengthen community ties, and continue the tradition of excellence that defines Courtyard Colombo.
From his beginnings at The Lanka Oberoi and Cinnamon Grand Colombo to his leadership roles at Weligama Bay Marriott and Resplendent Ceylon, Suranga’s career is a testament to both resilience and refinement. His return to Marriott is not merely a professional milestone, it is a homecoming.
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