Business
Love for Nescafé and Maggi reaffirmed at SLIM-KANTAR People’s Awards 2023
Nestlé’s household favourites won big at the SLIM-KANTAR People’s Awards 2023 taking home three awards. Nescafé and Maggi were voted People’s Hot Beverage Brand of the Year and joint-winner of People’s Snack Brand of the Year respectively for the second year running, whilst Maggi was also crowned joint-winner of People’s Culinary Condiment Brand of the Year. Organized by the Sri Lanka Institute of Marketing (SLIM) for the 17th consecutive year, the SLIM-KANTAR People’s Awards is widely considered as one of the most prestigious awards ceremonies in the country, rewarding brands and personalities that are closest to the hearts of Sri Lankans.
Sharing his thoughts, Bernhard Stefan, Managing Director of Nestlé Lanka said “Winning People’s Awards for the second consecutive year is a true testament to our brands’ resonance with Sri Lankan consumers. It is also a validation of the hard work and dedication of the teams behind Nescafé and Maggi in delighting their consumers even amidst challenging circumstances. These recognitions are truly humbling. We will continue to deliver high quality products and to always put our consumers first as we have for over 115 years. Their love, trust and loyalty has been a significant driving force behind our success.”