Connect with us

News

Lanka to focus on nine key tourism markets

Published

on

Sri Lanka is planning tourism promotional campaigns in nine key target markets to boost arrivals officials said as the country targets 1.55 million visitors in 2023.

“There is a big plan for this year, but we are not going for a global campaign,” Chalaka Gajabahu, the Chairperson of Sri Lanka Tourism Promotion Bureau (SLTPB), told EconomyNext.. “Instead, we will focus on nine key markets, including India, Russia, UK, Germany, France, and China, so we don’t spend all our money all over the world,”

Russia, India, and the UK are already at the top of the list of source markets for incoming tourists.The campaigns are expected to start from April to May. The tourism bureau is now in the process of selecting agencies for the nine countries.

“We are in the documentation process of selecting agencies to launch the campaign in nine markets, including the UK, Germany, France, India, China, Australia, Russia, the Middle East, and Scandinavia,” Jeevana Fernando, the Assistant Director of Sri Lanka Tourism Development Authority said. “This will be a digital advertising and PR campaign, which will be executed by the PR agencies of those countries.”

The main focus of the promotional campaign in these countries is to maintain constant tourist numbers, Gajabahu said. In 2023 Sri Lanka is targeting 1.55 million tourists.In February, Sri Lanka welcomed 107,639 visitors, with the large majority from Russia, followed by India and the UK. (EconomyNext)



Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest News

High Court convicts 14 over deadly Easter bombings

Published

on

By

Security personnel stand guard outside Colombo High Court after escorting the accused involved in Sri Lanka's Easter Sunday attacks of 2019, during the verdict in the trial in Colombo on September 22, 2026 [Aljazeera]

The High Court has convicted 14 of the 24 men accused of being directly involved in the 2019 Easter Sunday bombings, which killed 279 people.

The three-judge bench read out its decision on Tuesday after a five-year trial and said sentencing would take place later, the AFP news agency reported.

The charges included murder and conspiracy to commit terrorism.

Nine others were acquitted, while another defendant was found guilty of only some of the charges, the court said.

[Aljazeera]

Continue Reading

News

Govt. confident of 2/3 majority despite NPP split speculation

Published

on

Anura / Harini

By Shamindra Ferdinando

The ruling NPP yesterday (21) dismissed claims of a widening rift, within the government, over the proposed 22nd Amendment. Asked whether the NPP was concerned over a section of the Opposition alleging Prime Minister Dr. Harini Amarasuriya and two dozen MPs taking a view contrary to that of the party in this regard, authoritative party sources said some persons were propagating speculation for their own interest.

Declaring that there was absolutely no issue regarding the controversial Amendment, sources emphasised once it was tabled in Parliament, it would be passed with 2/3 majority.

Sources dismissed claims that out of its 159-member parliamentary group a section of NPPers was opposed to the government move. According to an influential Opposition activist, there are 57 JVPers and 66 NPPers in the government group and the rest contested the last parliamentary polls, having aligned with the JVP.

Ministerial sources told The Island that the government was confident of going ahead with the 22nd Amendment and Judicature (Amendment) Bills. Sources said that the NPP was not bothered about the Opposition protests in and outside Parliament.

Speaker Dr. Jagath Wickremaratne is expected to disclose the confidential ruling that he received from the Supreme Court in respect of more than 65 petitions for and against the 22nd Amendment and Judicial Amendment Bills. The enactment of the 22nd Amendment would pave the way for extending the retirement age of Supreme Court judges, from 65 to 67 years, and Court of Appeal judges, from 63 to 65 years.

Continue Reading

News

Justice Corea appointed Acting President of the Court of Appeal

Published

on

Court of Appeal Judge M. Sri Mevan Anthony Edirimannasuriya Corea receives his letter of appointment

President Anura Kumara Dissanayake has appointed Court of Appeal Judge Mayadunna Sri Mevan Anthony Edirimannasuriya Corea as the Acting President of the Court of Appeal.

The appointment has been made as President’s Counsel Nalin Rohantha Abeysuriya, who currently serves as President of the Court of Appeal, will be overseas until the 24th.

Accordingly Justice Mayadunna Corea was sworn in as Acting President of the Court of Appeal before President Anura Kumara Dissanayake at the Presidential secretariat last morning (21).

Secretary to the President Dr Nandika Sanath Kumanayake was also present at the occasion.

Continue Reading

Trending