Business
FriMi and Mastercard collaborate to deliver a valuable Cricket World Cup VIP experience
FriMi, Sri Lanka’s pioneering fully-fledged digital banking experience powered by Nations Trust Bank, joined forces with Mastercard to create an extraordinary cricket experience for fans during the Cricket World Cup.
The winning FriMians, received exclusive Cricket World Cup VIP Mastercard Experience Box tickets, in addition to an exclusive match day experience for Sri Lankan matches that took place from October 7th to November 9th. These fortunate winners were selected through engaging promotions done via FriMi marketing channels.
Simultaneously, a grand promotion was conducted providing participants a chance to win tickets to the Cricket World Cup and air tickets for the Sri Lanka vs. New Zealand match on November 9th. To qualify, FriMians needed to make transactions worth of Rs. 10,000 or more using the FriMi physical or virtual Mastercard debit card, which automatically entered them into the draw. This initiative not only added to the excitement of the tournament but also highlighted the remarkable outcomes that result from strong partnerships and unwavering commitment to customer satisfaction.
Randil Boteju, Senior Vice President – Digital Banking and Acquisitions of Nations Trust Bank, remarked, “At FriMi, we are dedicated to creating effortless and unforgettable experiences for our customers. Our partnership with Mastercard is an embodiment of our mission to deliver convenience and value to our customers. We are thrilled to provide our FriMians with the chance to Live Effortlessly during the Cricket World Cup.”
Sandun Hapugoda, Country Manager, Sri Lanka and Maldives, Mastercard, said, “Mastercard has always believed in leveraging the power of collaboration to provide unique and priceless experiences to its partners, customers, and cardholders. Since cricket is a big passion point for people around the world, the company’s association with FriMi will ensure that fans will get to experience many memorable moments during the ICC Men’s Cricket World Cup 2023.”
FriMi the fully-fledged digital banking experience powered by Nations Trust Bank consists of ground-breaking products and services that are designed and developed to delight customers thus providing novel experiences. FriMi has been awarded on both national and regional levels including Online Brand of the Year and ranked amongst the Top 30 Best Digital Financial Services Providers in Asia Pacific, Middle East, and Africa. FriMi is available on Android, iOS and Harmony OS and anyone in Sri Lanka above the age of 18 years can get on board FriMi by downloading the app. FriMi is enabled by Nations Trust Bank PLC, the bank is strongly focused on digital empowerment through cutting-edge digital banking technologies.
Business
Charting a worker-centered AI future: Colombo hosts landmark ITF conference
By Sanath Nanayakkare
Artificial intelligence and automation present serious challenges for workers – such as job consequences seen in docks and rail systems – and emphasises that workers cannot simply stop technological progress. By gathering young trade unionists in Sri Lanka, the ITF aims to establish key principles for engaging with technology, ensuring workers have a strong voice at the bargaining table, and encouraging constructive social dialogue with corporations and governments.
These compelling words from ITF General Secretary Stephen Cotton underscored the urgent reality facing modern labor as rapid technological advancements sweep across global industries.
Confronting this shifting landscape head-on, the International Transport Workers’ Federation (ITF), in partnership with the National Union of Seafarers of Sri Lanka (NUSS), convened a ground-breaking conference on artificial intelligence in Colombo from September 15–17.
As the ITF’s first-ever AI-focused global conference and the first of its kind hosted in Sri Lanka, the landmark event marked a critical milestone in balancing technological innovation with worker-centered safeguards.
Representing over 16.6 million transport workers worldwide, the ITF designed the gathering to tackle the multifaceted impacts of AI on safety, operations, workforce development, and governance. Rather than resisting progress, the conference focused on proactive engagement, establishing guiding principles to protect workers’ rights and privacy both at sea and on land.
Key discussions centred on sharing best practices for upskilling and reskilling transport personnel, ensuring that human oversight remains central to AI-driven logistics, routing, and maintenance.
Reflecting on the historic nature of the event, Boa Athu, CEO of National Union of Seafarers Asia Pacific, noted that the conference represented a monumental moment as AI emerges as a permanent fixture of contemporary life.
Highlighting NUSS’s pride in hosting the event in Colombo, Athu emphasised that AI offers transformative potential when guided by strong social dialogue, equitable access to training, and robust governance safeguards.
Ultimately, the Colombo conference demonstrated that the future of transport must be shaped by those who keep the world moving. By uniting international labour leaders, affiliates, port operators, and regulators, the event laid a vital foundation for inclusive policy frameworks that champion fair labour standards, securing a powerful voice for workers in an automated tomorrow.
Business
Bridging the digital divide: Sri Lanka’s airport licence challenge
By Sanath Nanayakkare
As Sri Lanka experiences a surge in visitors from its largest tourist market, India, a modern administrative hurdle has emerged at Bandaranaike International Airport (BIA).
While nations like India and Pakistan have successfully transitioned to fully digital driving licences and cashless ecosystems, Sri Lanka’s Department of Motor Traffic counter still requires a physical card to issue temporary local permits, The Island Financial Review learns.
This mismatch creates significant friction for independent travelers who rely entirely on smartphones and cloud-stored credentials. Tourists turned away at the airport – and sometimes redirected to the Werahera office in vain – find themselves unable to legally rent and drive vehicles. Consequently, this policy gap harms local car rental operators, causes tourist frustration, and deprives the government of valuable permit revenue.
The situation highlights a distinct irony: Sri Lankan motorists easily travel abroad using International Driving Permits that are readily accepted in India and Pakistan, yet local infrastructure cannot reciprocate due to outdated verification systems.
Recognizing the problem, Department of Motor Traffic officials have noted that upgrades and new equipment are currently in the works to integrate foreign digital platforms.
For a nation aggressively pursuing a national digitalisation drive, rapidly modernising these transport protocols is essential to keeping pace with global travelers and unlocking the full potential of its tourism economy.
Business
International Afro-Latin Dance Festival in Colombo to grow into a larger regional tourism draw
ALIF-SL, Sri Lanka’s first-ever international Afro-Latin dance festival, returns for its 4th edition from 25 to 27 September 2026 at the Galle Face Hotel, Colombo. The festival will bring together over 30 international and national artists and 175–200 participants from more than 20 countries, reaffirming its place as the region’s leading platform for Salsa, Bachata and Kizomba.
This year’s edition is headlined by Tropical Gem, the world’s No. 1 salsa team, travelling from Italy to perform and teach alongside a stellar international line-up. Attendees can also look forward to the ALIF Cup Sri Lanka Open, a keenly contested competition judged by an international panel, giving local dancers a rare opportunity to compete and connect with world-class talent.
“Every year, ALIF connects Sri Lanka to the world. With this year’s artist line-up and the ALIF Cup competition, we’re not just hosting a festival, we’re putting Sri Lanka on the map as a top destination for dance,” said JD Ruban, Founder and Director of ALIF-SL
Beyond the dance floor, ALIF-SL continues to support Sri Lanka’s tourism sector, drawing dancers, judges and enthusiasts from across the globe to Colombo and positioning the capital as an emerging regional hub for social dance. Organizers plan to grow the festival into a larger regional tourism draw, introduce new competition categories, and bring in even bigger headline acts in future editions.
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