Business
EFFIE global ranking – Dentsu Triumphs as the Most Effective Agency Network in Sri Lanka for the Third Consecutive Year
In an era defined by integration and collaboration, Dentsu has achieved a hat trick, securing the #1 spot in the EFFIE Global Agency Networks ranking as the Most Effective Agency for Sri Lanka for the third consecutive year, a news release from the agency said last week.
“This achievement is thanks to the exceptional efforts of Dentsu Communications and Dentsu Grant. The local agency has once again topped all other Dentsu agencies globally in the Effie Index 2023, showcasing the most effective agencies, marketers, brands, networks, and holding companies worldwide, based on data from Effie Awards competitions across the globe. This is a testament to the agency’s commitment to effective creativity and strategic excellence,” it said.
“This outstanding achievement underscores Dentsu’s dedication to innovation and strategic brilliance. The agency celebrates the hard work of its teams, with special acknowledgment to the Dentsu Communications team for their exceptional contributions, supported by the Dentsu Grant media team, which collectively led to this prestigious honor.”
Mrs. Neela Marikkar, Chairperson of all the Dentsu Grant Group Companies, remarked, “This recognition reflects our team’s relentless pursuit of excellence and their ability to deliver impactful results for our clients. At our agency, we believe in fostering a culture of innovation, exploring new ways to engage consumers that brings results for our clients, allowing us to stay ahead in a competitive industry. I am incredibly proud of our team’s achievements and grateful to our clients for their continued trust and partnership. Together, we are shaping the future of advertising in Sri Lanka and beyond.”
Chamith Buthgamuwa, Vice President of Dentsu Communications, added, “In these challenging economic times, brands need campaigns that maximize their marketing budgets and deliver higher ROI. At Dentsu Sri Lanka, we have tackled this head-on, consistently producing some of the most talked-about campaigns in the industry. Over the past three years, we have identified gaming as a blue ocean for brands and focused our efforts on this dynamic sector. By encouraging clients to shift portions of their social budgets towards gaming, we’ve delivered exceptional ROI and engaged a highly interactive and passionate audience. Our success, consistently being ranked #1 in Sri Lanka, reflects our unwavering commitment to innovation, strategic execution, and delivering real value for our clients. I also want to express gratitude to our clients who have embraced bold and new ideas, trusting us to deliver results. Together, we continue to push boundaries and set new standards in the advertising industry.”
Bakmee Perera, Director of Communications Planning and Media Strategy at Dentsu Grant Group, stated, “Our consistent success is rooted in a deep understanding of media landscapes and consumer behavior. By leveraging data-driven insights and embracing innovative media strategies, we have been able to create highly effective campaigns that resonate with audiences and drive results for our clients. This accolade is a testament to the hard work and dedication of our entire media team, and we look forward to continuing to set benchmarks in the industry. A prime example of our success is the recent win, where our approach led to outstanding consumer engagement and results, further solidifying our position as industry leaders.”
Dentsu Sri Lanka remains committed to advancing the standards of creativity and effectiveness in advertising, ensuring that its clients benefit from high-impact campaigns that resonate with consumers and deliver exceptional results, the release concluded.
Business
Construction industry offers blueprint for Sri Lanka’s recovery
The dawn of 2026 represents a time for critical recalibration, not just ceremony, for the nation’s vital construction sector, says Eng Nissanka N Wijeratne, Secretary General/CEO of the Chamber of Construction Industry (CCI).
In a New Year message, Wijeratne reframes the annual greeting as a strategic call to action. “For Sri Lanka’s construction industry – the true backbone of our economy – the turning of the calendar is an ideal moment for a realistic and forward-looking assessment,” he states.
His vision sketches a practical blueprint where the unprecedented challenges of the recent past become the foundation for a smarter, more sustainable future.
The industry, long considered a barometer of national prosperity, has weathered severe headwinds: economic volatility and spiraling material costs. “These were not mere business cycles, but unprecedented tests,” Wijeratne notes, acknowledging the severe strain on firms and professionals. Yet, the sector’s response, he observes, has been “nothing short of remarkable,” showcasing a deeply ingrained resilience.
The Chamber’s chosen theme for the year, “Resilience through Innovation,” signals a pivotal shift from enduring hardship to actively engineering progress.
The pathway forward, Wijeratne outlines, is built on three interdependent pillars.
First is the revitalization of Infrastructure. “This is not a simple call for new projects,” he clarifies, “but a strategic push to reactivate stalled ventures and initiate sustainable developments in concert with the government and international agencies.” He emphasises that construction activity is intrinsically linked to the broader economy’s pulse, where resuming projects catalyses employment, energises supply chains, and restores public confidence.
The second pillar, technological Integration, addresses the urgent need to modernise the sector’s core. Advocacy for Building Information Modeling (BIM), green building practices, and digital project management is a direct answer to past inefficiencies. “It is a commitment to ensuring Sri Lankan construction is not just rebuilt, but upgraded becoming more competitive, cost-effective, and environmentally responsible,” Wijeratne says. ” Innovation must move from slogan to practice, transforming how the nation conceives, builds, and maintains its infrastructure,” he notes.
The third pillar, consistent policy advocacy, underpins all efforts. The Chamber positions itself as a vital intermediary, fighting for fair pricing mechanisms, streamlined regulations, and a protective framework for local contractors. Wijeratne stresses that the best-laid plans of engineers can falter without a conducive policy environment, calling for a strengthened partnership with the state to create a level playing field where skill and enterprise determine success.
Ultimately, Wijeratne’s message is a powerful reminder of the industry’s profound legacy. “When we build, the nation grows,” he states, elevating construction from a commercial activity to a national mission. The structures that rise from the ground are more than concrete and steel; they are the schools, hospitals, roads, and homes that shape the nation’s future.
As Sri Lanka steps into 2026, the construction industry’s message is clear: it is ready to transform resilience from a trait of survival into a dynamic force for innovation.
The past challenges, according to Wijeratne, have been met with grit. Now, the future must be built with vision.
By Sanath Nanayakkare
Business
Expo Commodities and STAY Naturals honoured at the Presidential Export Awards 2024/25
Expo Commodities (Pvt) Ltd, together with its member company STAY Naturals (Pvt) Ltd, has been recognized with Merit Awards at the Sri Lanka Export Development Board (EDB) Presidential Export Awards 2024/25, one of the country’s most prestigious platforms celebrating export excellence.
The awards were presented under the categories of Spices and Allied Products and Essential Oils, Oleoresins & Condiments, recognizing the companies’ consistent performance, product quality, and contribution to strengthening Sri Lanka’s presence in global markets.
The recognition reflects Expo Commodities’ continued focus on delivering high-quality, value-added Sri Lankan products while upholding international standards across innovation, sustainability, and responsible sourcing. Through STAY Naturals, the group has expanded its reach in key export markets, promoting Sri Lanka’s essential oils, oleoresins, and condiments derived from its rich agricultural heritage to customers worldwide.
The achievement also reflects the collective effort, technical expertise, and commitment of the teams behind the operations, alongside the continued trust of global partners and customers. Expo Commodities (Pvt) Ltd, part of Expo Commodities Global, is strategically focused on driving sustainable export growth and strengthening Sri Lanka’s global positioning as a reliable supplier of high-quality natural products.
Expo Commodities Global is a globally active Agri-commodity enterprise with operations spanning multiple origins including Sri Lanka, Vietnam, Indonesia, Madagascar, Comoros, Egypt, the UAE, India, Germany, and the Netherlands. The company specializes in the production, processing, and export of premium organic and conventional spices, coconut products, essential oils, oleoresins, and value-added agricultural products, delivering consistent quality through integrated and sustainable operations.
Expo Commodities Global and STAY Naturals (Pvt) Ltd are part of Aberdeen Holdings, a diversified Sri Lankan conglomerate with interests across pharmaceuticals, packaging, commodities, transport and logistics, power generation, and digital innovation, supporting long-term growth through strong governance, sustainability, and global market engagement.
Business
Sri Lanka Tourism surpasses historic milestone with record tourist arrivals in 2025
Sri Lanka Tourism proudly announces that the country has welcomed its 2,333,797th tourist in 2025, surpassing the previous all-time record of 2,333,796 arrivals in 2018. This achievement marks a defining moment in the nation’s tourism journey, demonstrating resilience and renewed confidence in Sri Lanka as a premier global destination. Tourism continues to be a cornerstone of the Sri Lankan economy, contributing significantly to foreign exchange earnings, employment, and cultural exchange. Reaching this milestone amidst challenges such as the Ditwa Cyclone disaster reflects the strength and unity of the industry and its stakeholders.
At the press conference held today at the Bandaranaike International Airport, Sri Lanka Tourism recognized Felix Beslin Pereira, Mrs. Reena Fernandez, and Ms. Ann Cristina Pereira — a family from Thiruvananthapuram, India — who arrived on SriLankan Airlines flight UL 162 as the symbolic 2,333,797th guests of the year. Their arrival represents not only a personal celebration but also a collective triumph for the nation. Sri Lanka Tourism extends its heartfelt gratitude to them for being part of this historic moment and for supporting the country’s tourism journey.
Vijitha Herath, Minister of Foreign Affairs, Foreign Employment and Tourism, emphasized the importance of this achievement: “This milestone is not just a number—it is a symbol of Sri Lanka’s resilience. Surpassing the 2018 record proves that our tourism industry is stronger than ever, thanks to the dedication of stakeholders and the trust of millions of visitors worldwide.”
Prof. Ruwan Ranasinghe, Deputy Minister of Tourism, highlighted the collaborative spirit that made this success possible: “Tourism is the lifeblood of our economy and culture. Today’s achievement reflects the unity of hoteliers, guides, associations, and partners who stood firm during adversity. Together, we are building a sustainable and welcoming future for Sri Lanka.”
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