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Ceylinco Life takes doctors and medicines to the North & East

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The Waidya Hamuwa in progress (left) and the donation to the Trincomalee General Hospital

Conducts free ‘Waidya Hamuwa’ health camps in Mullaitivu and Vavuniya and makes donation to Trincomalee General Hospital More than 500 people in the Northern province benefitted from free medical attention while the General Hospital Trincomalee received essential medications, courtesy of health-related community initiatives that Ceylinco Life completed in the first quarter of this year.

The latest medical camps organised by the life insurance leader under its ‘Waidya Hamuwa’ (Meet the doctor) community health initiative took place at the Vallipuram Maha Vidyalayam, Puthukudiyiruppu in Mullaitivu and the Sivapuram Primary School in Vavuniya, and provided free doctor consultations and health screening for 227 and 274 people respectively.

Coordinated by the Ceylinco Life branches in the Vavuniya region and Kilinochchi with the involvement of over 40 staff members, these camps provided screenings and tests to diagnose diseases such as diabetes, hypertension, heart and kidney disease, cholesterol, and vision-related problems to people who have limited access to medical diagnostics and preventive healthcare.

The free random blood sugar tests, electrocardiograms (ECGs), urine tests, instant cholesterol tests, and Body Mass Index (BMI) measurements conducted at these camps diagnosed patients with type 2 diabetes, hypertension, hypercholesterolemia, bronchial asthma, and ischemic heart disease. They were prescribed medication and advised on how to manage these conditions. Visiting doctors at the camps also provided participants with the information necessary to help them make better lifestyle choices to prevent or control non-communicable diseases, the Company said.

Of the 222 patients who received vision screenings at the camps, 33 patients were recommended the use of spectacles. In addition to the medical camps, Ceylinco Life also donated medications worth over Rs. 400,000 to the General Hospital in Trincomalee. This donation was made possible through the contributions of both the employees and the Company.

To date, Ceylinco Life’s Waidya Hamuwa programme has benefitted more than 148,000 people via 400 ‘Waidya Hamuwa’ camps across the country. These medical camps are conducted by qualified and experienced doctors attached to the state health sector, nursing staff attached to private laboratories, and professional opticians.

Ceylinco Life defines its Corporate Social Responsibility as ‘The continuing commitment of the company to create a sustainable business environment even in the remotest areas of the country through meaningful interventions in areas such as healthcare and education for needy people, while providing protection and financial security of the highest quality.’

Adjudged Sri Lanka’s ‘Brand of the Year’ and ‘Service Brand of the Year’ by the Sri Lanka Institute of Marketing (SLIM) and ‘Best Life Insurer in Sri Lanka’ by World Finance for the ninth consecutive year in 2022, Ceylinco Life was conferred the ‘Peoples Life Insurance Service Provider of the Year’ title at 2023 SLIM Kantar Peoples Awards for the 17th consecutive year. Ceylinco Life has been the country’s leading life insurer for more than half of the 35 years it has been in existence. The Company was also ranked the ‘Most Valuable Life Insurance Brand in Sri Lanka’ by Brand Finance and certified a ‘Great Workplace’ in Sri Lanka for the third consecutive year in 2022. Ceylinco Life has close to a million lives covered by active policies and provides innovative life insurance solutions which offer protection while de-risking the goals and ambitions of the Company’s policyholders.



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Cabinet nod to accept increased Loan Grant provided by the Asian Development Bank under Policy Based Loan Facilities – 2026

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Approval of the Cabinet of Ministers was granted at their meeting held on 16.03.2026 to obtain United States Dollars 380 million from the policy – based loan facilities of the Asian Development Bank in the year 2026.

United States Dollars 100 million out of it is allocated for Trade, Investment and Industries Development Programme – Sub Programme 1. However, amidst the economic uncertainty resulting from the current Middle East crisis and the climatic tragedies, the Asian Development Bank has agreed to assist
by increasing a supplementary financing package of United States Dollars 100 million so that it will beMincreased up to United States Dollars 200 million.

Accordingly, the Cabinet of Ministers approved the resolution furnished by the President in his capacity as the Minister of Finance, Planning and Economic Development to take further measures to obtain the said loan grant.

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Development deficit getting in the way of SL joining RCEP – Trade Ministry Secretary

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Principal panelists at Pathfinder Foundation forum.

Sri Lanka is not quite ready to join the Regional Comprehensive Economic Partnership (RCEP), since it is lacking sufficient development, Trade Ministry Secretary K.A. Vimalenthirarajah said.

‘At present the Trade Ministry is establishing Sri Lanka’s readiness to join RCEP, which consists of 15 countries, through several channels, Vimalenthirarajah said at a recent round table discussion titled, ‘Sri Lanka’s Pathway to RCEP and the Emerging Global Trading Order’, organized by the Pathfinder Foundation and held at the Colombo Club, Taj Samudra.

‘Sri Lanka is actively accelerating its compliance efforts to join the 15-nation RCEP having submitted its required accession questionnaire in early 2026, he explained.

Vimalenthirarajah added: ‘The Cabinet has established a high-level policy and working committee and also obtained some technical assistance from multilateral partners because complying with RCEP requirements is challenging. Subsequently, this body responded to the follow-up questions that came up and had discussions with RCEP representatives and it expects more follow-up questions with regard to Sri Lanka’s readiness to join RCEP.

‘Sri Lanka has also secured political and diplomatic support from current RCEP members, including Australia, New Zealand, and Indonesia, to facilitate its entry process.’

Meanwhile, state officials, including Industries and Entrepreneurship Development Deputy Minister Chathuranga Abeysinghe, are implementing key economic structural reforms, a new tariff policy, and transparent investment criteria required by the bloc. Because formal accession protocols for RCEP are still being finalized, Sri Lanka is also simultaneously negotiating bilateral trade and investment agreements with regional members to accelerate integration.

Abeysinghe, participating virtually in the event said that Sri Lanka cannot achieve sustained export growth and attract large-scale investment by relying solely on its domestic market. ‘As a small economy, the country’s future lies in deeper integration with regional and global value chains. RCEP connects 15 economies, including Japan, South Korea, Australia, New Zealand, China and ASEAN member states, collectively accounting for nearly 30% of global trade, he explained.

Abeysinghe added: ‘Access to such a market would create new opportunities for Sri Lankan businesses, particularly the country’s Small and Medium Enterprises (SMEs), which currently contribute only around 10 percent to national exports.

‘However, Sri Lanka is at least a decade behind in implementing many of the reforms required to fully participate in modern global trade. Recognizing this challenge, the government is now moving forward with several critical reforms: A new tariff policy to improve competitiveness and eliminate barriers to trade, transparent and predictable investment criteria, investment facilitation reforms to improve the ease of doing business, new legislation including the Public-Private Partnership (PPP) Act and SOE reforms to strengthen investor confidence and measures to improve investment protection and unlock new sources of capital, including venture capital and angel investment funds.

‘Sri Lanka’s exports currently stand at approximately US$ 17 billion and have grown only gradually over the years. Expanding market access through bilateral and multilateral agreements, while continuing domestic reforms, is essential if the country is to achieve its long-term economic ambitions.’

By Hiran H Senewiratne

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Pussalla Agri Ventures secures EU, USDA organic certs, paving way for high-value exports

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Roshan Ranawake, Managing Director of Control Union Sri Lanka, presents the certification to Philip J. Wewita, Chairman of Pussalla Agri Ventures (Pvt) Ltd, in the presence of Dr. Chamindi Jayasooriya, Director, and members of the Pussalla Agri Ventures team.

In a landmark development for Sri Lanka’s organic spice sector, Pussalla Agri Ventures has been awarded both EU Organic and USDA Organic certifications for its premium Ceylon cinnamon products. The certifications were officially conferred at Control Union Sri Lanka, signaling a major milestone in the company’s strategic transformation toward fully certified organic operations.

The recognition strengthens Pussalla Agri Ventures’ position as an emerging exporter of certified organic products, with its flagship offering, organic Ceylon cinnamon (Cinnamomum verum, also known as Cinnamomum zeylanicum), cultivated in Sri Lanka’s traditional cinnamon-growing regions.

Notably, the dual certification opens doors to some of the world’s most lucrative and compliance-driven organic markets, including the European Union and the United States.

Pussalla Agri Ventures began its structured transition into organic cinnamon cultivation several years ago, building a fully integrated system covering cultivation, processing, and value addition. The company currently manages extensive cinnamon cultivation lands and operates under strict organic agricultural principles, ensuring compliance with global certification standards.

These certifications, issued through Control Union Sri Lanka, validate that the company’s farming and processing systems meet rigorous international requirements, including restrictions on synthetic chemicals, comprehensive traceability controls, and environmental sustainability practices. These certifications add to an existing portfolio that already includes SL GAP, Food GMP, and Cosmetic GMP certifications.

Company representatives described the achievement as a “milestone” in the Pussalla organic journey, one that paves the way for expanded access to premium export markets in Europe and the United States. According to them, the certifications are expected to enhance buyer confidence, particularly among health-conscious consumers and clean-label food brands.

Pussalla Agri Ventures emphasised that its organic cinnamon is sourced entirely from its own cultivated estates.

“This estate-to-exporter integration ensures full control over quality, traceability, and processing integrity. The company’s model allows cinnamon to be harvested, processed, and packed under continuously monitored conditions, maintaining strict alignment with international organic standards,” they noted.

Speaking further they said:

“Sri Lanka supplies the majority of the world’s True Ceylon Cinnamon, a spice prized for its delicate aroma, low coumarin levels, and reputed medicinal properties. The growing global demand for certified organic spices has created new opportunities for local producers who meet international compliance standards. Pussalla Agri Ventures’ certification achievement places it among a select group of Sri Lankan exporters adopting globally recognised organic systems, thereby enhancing the country’s reputation in high-value spice markets.”

“As organic food sales continue to rise in North America and Europe, certifications such as these are becoming essential rather than optional. For Pussalla Agri Ventures, the journey from conventional to certified organic is not merely a compliance exercise but a strategic repositioning aimed at long-term sustainability and premium pricing power.”

By Sanath Nanayakkare

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