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Premier PR expands services to social media marketing

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Deepika Gunasekera – Director, Premier PR

Premier PR, the premier public relations and marketing communications company, has expanded its services portfolio from public relations to social media marketing. Furthermore, Premier PR will also publish news releases of other corporates on its newly designed website.

Celebrating its 17th anniversary in Public Relations, Premier PR will now support its clients to design and execute their social media marketing campaigns to the target groups via social media platforms such as Instagram, Fb, and LinkedIn. Premier PR’s clients range from multinationals and blue-chip companies to SME and family businesses in diverse industries such as IT & technology, education and HR, retail, manufacturing, pharmaceuticals, print, automotive after-market, leisure, mobile and telecommunications, healthcare, fashion, tea, and beverages.

Premier PR is headed by Deepika Gunasekera, who holds an honors degree in mass communications, philosophy, and French from the University of Kelaniya. Having worked in multinationals and local companies such as Nestle, Caltex, Maharaja, Bates Strategic Alliance, etc. handling popular brands, Deepika is an experienced Brand Management and marketing communications professional.

“In addition to public relations campaigns, we have exciting new plans for 2025 to design and execute interesting and innovative social media campaigns to carry our clients’ messages to their target groups. Premier PR now has the expertise to provide integrated public relations as well as social media marketing making it convenient and efficient for our clients to conduct coordinated, efficient marketing communications campaigns for maximum engagement. Furthermore, we have redesigned our website, https://www.premierprsrilanka.com, to publish newsworthy business news of companies providing an additional channel for engagement with the target groups,” said Deepika Gunasekera.

Deepika is a regular contributor to national newspapers on important and current topics to enhance social engagement with policymakers.



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Sri Lanka Tourism makes a strong impression at CMT 2026 in Stuttgart, Germany

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Sri Lanka Tourism marked its presence at CMT 2026, held in Stuttgart, Germany, one of the largest consumer travel fairs in Europe. The Sri Lanka Stand accommodated representatives from the local tourism industry, providing a valuable platform to connect directly with the German travel community, particularly travellers with long-haul travel intentions.

Sri Lanka’s participation at CMT 2026 enabled direct engagement with consumers and helped stimulate interest in exploring the country’s diverse and year-round travel experiences. This presence addressed a long-standing need for Sri Lanka Tourism to participate in major consumer-focused travel platforms, effectively taking destination promotion directly to the travellers’ doorstep.

A wide range of travel packages, customised itineraries, accommodation options, and experiential offerings were presented to interested German consumers by Sri Lankan DMCs, under the umbrella of Sri Lanka Tourism. The platform also allowed potential travellers to clarify concerns and queries related to planning travel to Sri Lanka through direct, face-to-face interactions with industry professionals.

These direct engagements enabled Sri Lankan industry participants to gain valuable insights into emerging travel interests, changing consumer behaviour, and evolving customer expectations in the German market. The face-to-face discussions with end consumers strengthened the industry’s understanding of demand trends and product requirements.

Strategically, Sri Lanka Tourism’s focus on B2C promotions serves as a catalyst for strengthening B2B platforms, ensuring that final decision-makers—the travellers—are actively engaged alongside trade partners. This alignment enhances the overall effectiveness of trade collaborations. Well-designed consumer promotion activities, including giveaways, contests, experiential engagements, and cultural performances, created emotional connections with visitors, improved destination recall, and reinforced Sri Lanka’s positioning as a compelling long-haul destination. (Sri Lanka Tourism)

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Adora raises the bar for hospital-backed aesthetic care in Wattala

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Dr. Piyumini Gunasekara on advanced non surgical treatments

Hemas Hospitals has strengthened its regional healthcare positioning with the launch of Adora Cosmetic Centre at Hemas Hospital Wattala, introducing a hospital-backed, clinically governed model of aesthetic medicine at a time when South Asia’s cosmetic sector is expanding faster than regulation.

Unlike standalone cosmetic clinics, Adora is fully integrated into the Hemas Hospital ecosystem, embedding aesthetic services within hospital-grade infrastructure, multidisciplinary medical support and internationally aligned clinical governance.

Speaking at the launch, Dr. Lakith Peiris, Managing Director of Hemas Hospitals & Labs, said the centre represents a deliberate shift in strategy.

“Adora is not about cosmetic enhancement alone. It is built on protocols, trained clinicians and governance. As healthcare providers scale across the region, safety and medical credibility must remain non-negotiable,” he told The Island Financial Review.

The centre is positioned as a health-class facility, combining advanced aesthetic technologies with evidence-based medical pathways. This approach addresses growing regional concerns over unregulated cosmetic practices, offering patients reassurance through professional oversight and ethical medical standards.

Prabhan Gunawardena, Director General Manager of Hemas Hospital Wattala, said the initiative reflects both clinical responsibility and business foresight.

“The cosmetic industry is evolving rapidly across South Asia. Adora demonstrates how innovation can be scaled responsibly when anchored in medical expertise and hospital governance,” he said.

Detailing the centre’s scope, Dr. Piyumini Gunasekara, Medical Officer – Adora Cosmetic Centre, said treatments are designed to address medical and aesthetic concerns through personalised, evidence-based care.

She told The Island Financial Review:”We offer advanced non-surgical treatments for concerns such as hyperpigmentation, acne and acne scarring, fine lines and wrinkles, collagen loss, enlarged pores, rosacea, UV damage, excessive sweating, warts and moles. Every procedure is clinically assessed and delivered within a hospital-backed framework to ensure safe and sustainable outcomes.”

Clinical governance remains central to operations, reinforced by Dr. Malith Atapattu, Director – Medical Services and Quality, who highlighted the importance of protocol-driven care in a sector often challenged by inconsistent standards.

As Sri Lanka positions itself as a regional healthcare and medical tourism destination, hospital-led aesthetic centres such as Adora signal a broader industry shift—where growth is aligned with governance, trust and long-term sustainability.

For Hemas Hospitals, Adora represents a calculated entry into a high-growth segment without compromising medical integrity. For the region, it underscores a clear message: the future of aesthetic care lies in hospital-backed, clinically governed models—not cosmetic shortcuts.

By Ifham Nizam

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John Keells Consumer Foods Sector dominates SLIM National Sales Awards 2025 with landmark wins

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The John Keells Consumer Foods Sector (JKCF) has reinforced its standing as a powerhouse in Sri Lanka’s FMCG industry with an exceptional performance at the SLIM National Sales Awards 2025, securing an impressive total of 27 awards. This remarkable achievement reflects the sector’s unwavering commitment to building high-performing teams, nurturing sales excellence, and driving sustained growth across its diverse business verticals.

Representing the iconic brands of Ceylon Cold Stores PLC (CCS), Keells Food Products PLC (KFP), and Colombo Ice Company (CICL), JKCF has long been recognized for its rich legacy of innovation and leadership in beverages, frozen confectionery, and processed foods. Its long-standing focus on people capability and performance culture continues to fuel industry-leading achievements, with the latest recognition at SLIM NSA 2025 marking one of the largest collective wins by a single organization in the event’s history.

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