Business
A certification scheme to protect the integrity of Ceylon Tea
Ceylon Tea, the world’s most celebrated brew, reached a new milestone this week with the successful completion of the “Ceylon Tea Value Creation Through the Development of Geographical Indication (GI) and International Quality Certifications” project — an initiative backed by the French Development Agency (AFD), with technical support from the French Agricultural Research Centre for International Development (CIRAD) and the Institute of Policy Studies of Sri Lanka (IPS).
The initiative, which began in 2021, is expected to position Ceylon Tea alongside globally protected products such as Champagne and Roquefort — elevating its prestige, safeguarding authenticity, and ensuring fair value for Sri Lankan producers.
Speaking at the topic Perspectives on Geographical Indications in Sri Lanka, yesterday at Hilton Colombo Residence, French Ambassador to Sri Lanka and the Maldives, Rémi Lambert, hailed the occasion as “a significant step in Sri Lanka’s path toward protecting more of its unique products.”
“This project has helped to collectively define what makes Ceylon Tea unique — a product renowned around the world for 150 years and one of Sri Lanka’s main exports. With its upcoming registration in the European Union, Sri Lanka will gain a powerful legal instrument to protect the name of Ceylon Tea, strengthening consumer confidence, and supporting the people whose expertise and dedication uphold its reputation, Lambert said.
He emphasized that France, a pioneer in geographical indications since the early twentieth century with more than 700 registered GIs, remains deeply committed to supporting the global expansion of this framework.
“Once registered, Ceylon Tea will join a global family of products whose quality and origin are celebrated, like French Champagne, the ambassador noted, adding that AFD and CIRAD have been instrumental in extending GI expertise across the globe — from the Philippines to Ethiopia, and Senegal to Cambodia.
The Geographical Indication certification, once fully operational, will not only safeguard the Ceylon Tea brand from imitation but also strengthen its market positioning in Europe and beyond. Industry experts see this as a crucial mechanism for enhancing the export value of Sri Lanka’s premier agricultural commodity, which remains a vital source of foreign exchange.
The French-backed project involved extensive collaboration between Sri Lanka’s tea stakeholders — including the Sri Lanka Tea Board, the Tea Smallholders Association, the Planters’ Association of Ceylon, and numerous exporters and research institutions.
Ambassador Lambert praised this collective effort, acknowledging the resilience and vision of the country’s tea community.
“This project has been a long but rewarding journey, made possible thanks to the dedication of everyone in the tea sector. The work will now continue with the Sri Lanka Tea Board and the GI Management Committee, who will bring the Geographical Indication to life, he said.
The ambassador further commended the Sri Lankan government’s growing commitment to intellectual property protection in the agricultural sector. “With the success of Ceylon Cinnamon and the new national GI framework in Sri Lanka, iconic food and craft products will soon follow, he added, citing forthcoming initiatives to secure GI protection for king coconut and Sri Lankan cashew.
The GI registration comes at a crucial time when the global tea market is increasingly competitive. Industry analysts note that geographic indication labeling not only ensures traceability and product integrity but also commands premium prices in niche markets.
Plantations Minister Samantha Vidyarathna, who attended the event, noted that this partnership with France underscores Sri Lanka’s commitment to maintaining global standards while uplifting local producers. “We are working to ensure that smallholders benefit from GI protection, which can translate into tangible income growth for rural communities, he said.
As Sri Lanka looks ahead, the GI certification of Ceylon Tea signals not just a triumph of branding and diplomacy, but a renewed era of quality assurance, economic sustainability and international recognition for a product that has defined the island’s identity for over a century.
By Ifham Nizam ✍️
Business
Code of Ethics for capital market influencers in the pipeline
The Securities and Exchange Commission (SEC) of Sri Lanka is planning to introduce a Code of Ethics or a set of guidelines for the activities of capital market influencers to protect the public from ongoing scams involving the swindling money from potential investors in the share market.
“The market regulator has already identified Blue Ocean Securities Limited and Gladius South Asia as involved in such scams, which are being investigated by the relevant authorities, said Deputy Director General of the SEC Tushara Jayaratne.
The Deputy Director General also said that Gladius was using their their logo in a fraudulent manner to promote their business as well.
He said Blue Ocean has been involved in asking investors to start trading through an app named BOMate Nd. ‘Through this app, you can’t trade shares. But the money transaction goes through this app and the SEC system does not see these transactions, Jayaratne explained.
“The money is going somewhere else, Jayaratne told journalists at a media briefing yesterday held at the SEC auditorium, WTC building, Colombo.
Jayaratne said the SEC has already made complaints to both the Criminal Investigation Department (CID) of the police and the Financial Intelligence Unit (FIU) of the Central Bank.
The Deputy Director General said the second company, Gladius South Asia, has been involved in asking investors not to invest their money in the local stock market, but to do so in the markets in foreign countries.
He also said that the SEC has adopted 12 key capital market development projects to increase the number of capital market investors.
“The Introduction of a Code of Ethics and guidelines for registered investment advisers will help to develop the market in an efficient and effective way, he said.
Jayaratne, however, said that the Sri Lankan share market is not full of scams and that people can have confidence in the market.
“Our market is somewhat free and fair. From the perspective of investors, you also have a responsibility to be careful when investing in the market, he added.
By Hiran H Senewiratne
Business
Norway supports flood-affected communities in Sri Lanka
Norway is providing more than USD 2.4 million to assist those affected by severe flooding in Sri Lanka.
“Norway is contributing emergency assistance to people who have lost both their homes and livelihoods in Sri Lanka. A rapid response is crucial to ensure that those affected have shelter, food, healthcare and support to rebuild their communities,” said Norway’s Minister of International Development, Åsmund Aukrust.
The United Nations estimates that nearly 11 million people have been impacted by catastrophic floods and landslides across large parts of South and Southeast Asia. Sri Lanka, Indonesia, Thailand, Vietnam and Malaysia have experienced record rainfall since 17 November. In total, approximately 1,600 people have lost their lives, and 1.2 million have been forced to leave their homes. Critical infrastructure such as houses and roads has been destroyed, and health risks are increasing due to waterborne diseases and poor sanitation.
“Norway is now contributing NOK 20 million (approx. USD 2 million) to the Red Cross Movement and the UN system in Sri Lanka. These organisations have presence in the country and the capacity to respond quickly based on local needs,” Aukrust said.
Sri Lanka is among the hardest-hit countries. On 28 November, Cyclone Ditwah struck the country, bringing heavy rain and strong winds. The cyclone triggered landslides and caused the most severe floodsing in recent history. The Sri Lankan authorities have led the search and rescue operations and allocated significant resources for immediate relief. “When disasters of this magnitude occur, it is vital that the international community and countries like Norway step up and support local actors in managing the crisis,” Aukrust said.
In addition, the UN Central Emergency Response Fund (CERF) has allocated USD 4.5 million for flood response in Sri Lanka. Around one in ten dollars in the fund comes from Norway.
Norway is also assisting flood-affected communities in Sri Lanka through an immediate response mechanism in the World Food Programme (WFP). The International Labour Organization (ILO) has re-allocated around USD 100,000 in a Norway-funded job generation project, to assist flood-affected participants. Furthermore, Norway has funded a UN expert to help coordinate ongoing relief efforts in the affected areas.
Business
Janashakthi Finance appoints Sithambaram Sri Ganendran as CEO
Janashakthi Finance PLC, formerly known as Orient Finance PLC and a subsidiary of JXG (Janashakthi Group), announces the appointment of Sithambaram Sri Ganendran as the Chief Executive Officer.
Sri Ganendran, who has held the position of Chief Operating Officer since September 2024, stepped in as Acting Chief Executive Officer during the past four months.
He brings with him almost 27 years of extensive experience in banking. Throughout his extensive career, he has held senior management roles in multiple local and international banks, where he acquired in-depth knowledge in operations, branch banking (across retail and SME sectors), operational risk, business continuity management, business integration, process reengineering, operational excellence, sales governance and credit card operations. He holds a plethora of qualifications including an MBA from American City University. He is a Fellow of the Chartered Institute of Management Accountants (CIMA) in the United Kingdom, and an Associate Member of the Chartered Institute of Securities and Investments (CISI), and a member of the Association of Professional Bankers of Sri Lanka.
Rajendra Theagarajah, Chairman of Janashakthi Finance PLC, said, “We are delighted to welcome Sithambaram Sri Ganendran to this important leadership role at a pivotal moment in our journey. His wealth of experience, proven track record, and people-focused leadership style make him well suited to strengthen and guide Janashakthi Finance, ensuring efficient continuity in all ongoing operations.”
The appointment of Sri Ganendran as Chief Executive Officer, reinforces Janashakthi Finance’s deep commitment to seamless operations and growth. It also underscores its dedication to vision of delivering trusted financial solutions, while continuously exploring opportunities for innovation and expansion to serve its customers and communities more efficiently.
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