Midweek Review
Which MBA?
Some pointers to consider in selecting an MBA
It is but natural that when there is a glut in the market, that is, when supply of a commodity is much in excess of the demand, the customer will, obviously, have a wider choice to select. At the same time, he will be bemused in the choice of a quality product from the rest. This phenomenon has become true in the case of selecting an MBA course, by young graduates, as…
i. they will not be that clear as to why they do an MBA, as they continue to possess the basic-degree mentality, and / or
ii. they will not know the objectives of doing an MBA, and what qualities a good MBA should have, and, therefore,
iii. they will face a daunting challenge in selecting an MBA that will…
(a) suit their aspirations, and
(b) bring about the desired skills, competencies, attitudinal and behavioural changes in them.
By K. A. I. Kalyanaratne
Consultant-Publications
The Postgraduate Institute of Management
An MBA is an extremely popular Master’s degree programme locally as well, which has a high demand in the country. The attraction to do an MBA comes from two factors, namely:
(a) job limitations for those possessing only a basic degree, and
(b) many a job holder being driven by the aspiration to possess an MBA, inter alia, to go up in his/her career.
How an MBA differs from a basic degree?
They are at two different levels of education. The broad objectives of an undergraduate programme are to provide students an excellent academic experience, and to equip them with the ability to solve a broad range of problems in our rapidly changing technological, economic and social environment. As there’s a wide range of basic degrees, the student can select a particular degree programme if he/she wishes to tread on a specialized field. Moreover, in an undergraduate programme, the candidate has the option of selecting either a general degree, wherein he/she needs to study several subjects, during a specific period of time, or specialize in a single subject. Both these options provide a candidate with relevant knowledge that will make him/her possess a relatively broad perspective of the subjects/subject offered. Further, the basic degree lays the initial foundation for a candidate to proceed further in the selected professional field, in which he/she becomes a master of it. This is precisely the objective of an MBA. A basic degree being an entry point for furtherance of a specialized subject/an area of study, anyone wishing to enter a job at this point would need to undergo job-centred specific training depending on the specialty of the job. It is due to this reason that the government finds it difficult to absorb those with a basic degree into the cadres, sans an attuning-process/ training.
Based on this backdrop, an MBA is more business-centred and career-oriented. One of the most common reasons for doing an MBA is that, for many people, it can lead to the next step in their careers. Sometimes, after working for some period of time, people find that they’ve reached a certain level in their careers, and they need something else to get to management-level positions. An MBA adds the specific business skills higher management positions demand to one’s toolkit, such as leadership or strategic thinking, that will help getting them into the management-level positions.
Basics for an MBA programme
An MBA being a graduate course of study, MBA aspirants must initially have completed his/her studies with an acceptable/recognized bachelor’s degree before being able to enter an MBA programme. Although the bachelor’s degree may not be directly related to the business world, an ideal candidate is one who would possess sufficient executive exposure. As regards executive exposure, institutes of higher learning/universities have their own stipulations regarding the period and the nature of executive exposure. Insistence on this requirement is considered a necessity as executives, having a view of the overall organizational profile and its objectives, are better equipped to arrive at rational decisions. Decisions, in short, are planning and implementation-centred. Realizing the ultimate ‘why’ aspect of an organization is, therefore, a must in any decision-making process. In short, MBA aspirants need to be in that level of maturity to grasp the interconnectivity of the subjects they master in the programme.
MBA – Parameters and Purpose
Further, many an MBA aspirant does not know clearly what an MBA consists of, content-wise, and what purpose it serves. Unlike other postgraduate courses, which provide specialization in a specific field, the Master of Business Administration is interdisciplinary, and it prepares an aspirant for senior management roles by exposing and preparing him to be confident in the midst of all areas of business, including accounting, finance, marketing, human resources, business communication, business ethics and business law. A well structured MBA programme also provides candidates access to an extensive network of contacts that can help them boost their career. The future depends much on organization-wise and people-wise linkages as the future of any enterprise is almost entirely interdependent. The overall purpose of an MBA degree is thus to prepare candidates for managing an organization/enterprise in every way, or in other words, to train qualified executives who have gained an all-pervading vision for business.
MBA and the Level of Learning
When it comes to learning-levels, one would invariably take into consideration the Bloom’s Taxonomy, (origin in 1956 and revised in 2001) which provides a classification for learning outcomes. Herein the basic levels include (i) remembering (ii) understanding and (iii) applying. In these levels the elements of (iv) analysing (v) evaluating and (vi) creating are almost absent. To make it more elaborate, in the three higher levels, the following are emphasized and given more weightage:
Analysing:
Correlating, deconstructing, linking, organizing, appraising, probing, questioning, structuring, integrating, attributing, estimating and explaining.
Evaluating:
Arguing, validating testing, criticizing, commenting, debating, detecting, experimenting, measuring, hypothesizing, moderating, predicting, reflecting and reviewing.
Creating:
constructing, adapting, collaborating, directing, devising, programming, simulating, solving, facilitating, synthesizing, investigating, negotiating and leading.
It could thus be seen that all these three tiers demand a critical, probing as well as a researching approach; an approach that is constantly critical of the ‘status quo’. The automatic conclusion would thus be that an MBA demands a mature and a critical approach. These ingredients are lacking at the lower levels of the Bloom’s taxonomy.
Measurement of Impact: The Level of Transformation
Hence, any well structured MBA programme, designed and conducted/executed, so as to achieve these higher objectives demanded of by the current business world, should be able to transform an aspirant to a fully fledge MBA, at the conclusion of the programme. An MBA programme is, therefore, virtually a process of total transformation of a basic degree holder to an accomplished master of business administration, as per the true meaning of the title. To effectively carryout a process of authentic/true/genuine transformation, the following are musts among a host of other components that compose an MBA programme:
Effective Communication: Communication encapsulates all modes of conveyance of ideas and information. In fact, communication is the glue that binds all sectors of a business. It thus includes both oral and written communication. Additionally, mastering presentation skills is a must for a manager, as more often his functions revolve around coordination and conveyance of facts and information. Human resource management, team and relationship building, transparency, developing trust, linking with stakeholders, presentation of business-related information are a few major tasks that demand effective communication.
Business Communication: A specialized component of communication is an important integral part within overall communication skills in an MBA programme. Being able to communicate up, down and across is essential in any management position. Communications skills are an area employers have often found candidates lacking. Therefore, in an effective MBA programme, business communication is considered as an indispensable skillset. Business communication, in short, is fine-tuning of communication skills to achieve business objectives.
Analytical and Critical Thinking:
All the three stages of higher learning, namely, creating, evaluating and analyzing in the already discussed Bloom’s Taxonomy demand analytical and critical thinking. The basic element that promotes all these skills is the questioning-inquiring-probing mindset. Developing this mindset, which is a critical component, is one of the overall objectives of a well designed and structured MBA programme. In competitive and uncertain business environments, analytical and critical thinking help improve the quality of managerial decisions.
Strategic Thinking and Integration of Functional Areas of Business:
Issues, problems and challenges being the common-denominator in a business, a trained business-mind that thinks of issues strategically, taking into account all related factors, is a must, if one is to add value to the organization. Therefore, mastering strategic thinking skills is essential as they provide the bases for the generation and application of unique business insights and opportunities that create competitive advantage.
Ethical Leadership:
Organization being closely integrated to the social fabric they cannot function in isolation. This phenomenon demands that an MBA graduate needs to demonstrate knowledge of ethical frameworks for management decision-making and leadership. That’s why business law and business ethics form a part of an MBA course structure. Honesty, integrity, humaneness, value-driven decision-making, intolerance for ethical violations, being just and impartiality and exemplariness are further parameters to gauge a well-rounded MBA graduate.
Global Awareness:
‘Think globally and act locally’ is an axiom that established seats of higher learning would encourage and promote. It is essential for an MBA student to be aware of the global environment, and factors affecting the global economy and international business and to gain a comprehensive understanding of these in order to arrive at informed decision-making. The current developments that have resulted from the COVID-19 pandemic amply prove the need to be aware of the global environment.
Some Important Hallmarks of a Reputed Seat of Learning
A good library is considered as the heart of any seat of learning. A reputed seat of learning is supported by a library that is rich enough to support the research of the university faculty and student. The maturity of a seat of learning is also measured by the richness of its publications; richness by way of the volume, variety and depth of its publications as well as their linkages to socio-economic development. Richness of research is also a strong indicator that an institute is in constant pursuit of new knowledge, and not a mere passive reproducer of knowledge. The main teaching arm of an academic institute – the key to its education – is its Faculty. Especially in an MBA degree–business school, the Faculty should invariably be those who are industry-experienced. It is they who introduce the much valued practices and norms of business to the classroom as well as to the respective course-contents. Encouraging innovativeness and promoting entrepreneurship through business-incubators are other important hallmarks of a higher learning institute that is truly concerned with the ultimate product of transforming an MBA aspirant to a truly business-minded person.
The elements of Rigour and Disciplined Culture in Executing an Effective MBA Programme
Transformation being the central theme of an MBA programme, reputed seats of learning are in an on-going process of re-structuring their game-plans, by re-visiting every aspect that has a bearing on the final product, i.e., meeting the needs of the business community through their MBAs. In this endeavour, the element of rigour or rigorous learning experiences help the MBA aspirants to realize expectations that are academically, intellectually and personally challenging. Coupled with rigour is the culture of the organization. In its broadest sense, culture is cultivated behaviour; that is the totality of a person’s learned, accumulated experience which is socially transmitted, or more briefly, behaviour through social learning. All reputed seats of learning maintain a disciplined atmosphere, conforming to procedural and quality systems. Opposite to bureaucracy, cultivated behaviour and set rules and procedures unleash the creativity and nimbleness that is required for growth of both personnel and organizations.
MBA – A Life-changing Programme that Transforms One’s Future
The above revelations would sufficiently convince that a well structured and strategically executed MBA is a life-changing programme that transforms a person through experiential learning. Such a programme will strengthen both, one’s business and leadership skills and his critical and strategic thinking. Moreover, the creative problem-solving abilities, new knowledge, and tools gained through the programme will, for sure, be a key to success in one’s personal and professional transformation. In other words, MBA is a process that re-invents a person to be a full-fledged professional. In reaching these goals, there are no shortcuts or compromises.