Connect with us

Business

‘One-man soft power engine’ who builds bridges between communities

Published

on

Nisther Annis: ‘Bridge-builder’

In the competitive world of global tourism, few private citizens have made a national impact quite like Nisther Annis. A Sri Lankan entrepreneur who rose to prominence in the UK’s travel industry, Annis transformed not only the way Britons experienced Sri Lanka, but how they understood it. Over the span of four decades, he became a one-man soft power engine—deploying business strategy, diaspora networks, and cultural insight to elevate Sri Lanka’s global brand.

“I always believed Sri Lanka could offer more than just beaches, Annis told The Island Financial Review.

He added: “We had culture, faith, family, food, and hospitality. All we needed was the right narrative—and a business model to deliver it.”

Annis’s strategic instincts were inherited. He is the eldest son of S. M. Annis, the most senior official in the country’s Public Works Department, whose infrastructure projects defined Sri Lanka’s physical landscape post-independence. “My father laid roads and built bridges, Annis says. “I like to think I did the same—just across countries and communities.”

Founding Annis Travels & Tours in London in 1980, he went on to become the first Sri Lankan to be inducted as a Fellow of the UK’s Institute of Travel and Tourism. This recognition helped him build credibility among major international airlines, leading to long-term partnerships with Emirates, Qatar Airways, Royal Jordanian, PIA, and SriLankan Airlines.

But Annis was never interested in tourism for tourism’s sake. He saw the industry as a lever to reposition Sri Lanka economically. One of his most successful ventures was integrating Hajj and Umrah pilgrimages with Colombo stopovers. “I worked with Saudi Airlines and SriLankan Airlines to design a seamless route,” he explains. “Suddenly, Colombo became more than a transit—it became a destination.”

These carefully engineered stopovers translated into millions in revenue across Sri Lanka’s hotels, restaurants, and retail outlets—without government subsidy.

In a similar vein, he tapped into medical tourism, connecting Sri Lanka’s growing private hospital network with South Asian patients in the UK. “There was a gap, he notes. “Private hospitals in Colombo had the skill and pricing advantage. I connected them to patients who were paying five times more for the same care in the UK.”

Annis also pioneered high-spend niche tourism segments. Recognizing the growing appeal of destination weddings, he organized the UK’s first Sri Lankan wedding fair. “We created a pipeline of couples bringing not just themselves but 100 guests, each spending dollars in Sri Lanka. That’s how you create ripple effects.”

He emphasizes that his approach has always combined commerce with emotion. “Every Sri Lankan abroad wants to be useful to their country. My job was to turn that feeling into structured economic activity.”

A master of cultural branding, Annis understood the symbolic power of cricket. After Sri Lanka’s 1996 World Cup victory, he organized a high-profile gala dinner at London Hilton Kensington, bringing the team together with the business community and diplomats. “That night, we weren’t a small island. We were a world champion,” he says. “People saw us differently.”

Following the 2004 tsunami, Annis co-founded the Al Ihsaan Trust UK, which continues to fund orphan support, women’s programs and free clinics in Sri Lanka. “We didn’t just send donations. We sent business plans, he says. “It was about dignity, not dependency.”

Among Annis’s boldest ideas is a direct cruise line between Sri Lanka and the UK—connecting Colombo, the Gulf and Europe. The project, while delayed due to regional security issues, remains part of his long-term vision. “Maritime tourism is underutilized, he argues. “One cruise ship can bring in the equivalent of four planeloads of tourists—many of them high-spending.”

By Ifham Nizam



Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Business

Sampath Bank’s strong results boost investor confidence

Published

on

The latest earnings report for Sampath Bank PLC (SAMP), analysed by First Capital Research (FCR), firmly supports a positive outlook among investors. The research firm has stuck with its “MAINTAIN BUY” recommendation , setting optimistic targets: a Fair Value of LKR 165.00 for 2025 and LKR 175.00 for 2026. This signals strong belief that the bank is managing the economy’s recovery successfully.

The key reason for this optimism is the bank’s shift towards aggressive, yet smart, growth. Even as interest rates dropped across the market, which usually makes loan income (Net Interest Income) harder to earn, Sampath Bank saw its total loans jump by a huge 30.2% compared to last year. This means the bank lent out a lot more money, increasing its loan book to LKR 1.1 Trillion. This strong lending, which covers trade finance, leasing, and regular term loans, shows the bank is actively helping businesses and people spend and invest as the economy recovers.

In addition to loans, the bank has found a major new source of income from fees and commissions, which surged by 42.6% year-over-year. This money comes from services like card usage, trade activities, and digital banking transactions. This shift makes the bank less reliant on just interest rates, giving it a more stable and higher-profit way to earn money.

Importantly, this growth hasn’t weakened the bank’s foundations. Sampath Bank is managing its funding costs better, partly by improving its low-cost current and savings account (CASA) ratio to 34.5%. Moreover, the quality of its loans is getting better, with bad loans (Stage 3) dropping to 3.77% and the money set aside to cover potential losses rising to a careful 60.25%.

Even with the new, higher capital requirements for systemically important banks, the bank remains very strong, keeping its capital and cash buffers robust and well above the minimum standards.

In short, while the estimated profit for 2025 was adjusted slightly, the bank’s excellent performance and strong strategy overshadow this minor change. Sampath Bank is viewed as a sound stock with high growth potential , offering investors attractive total returns over the next two years.

By Sanath Nanayakkare

Continue Reading

Business

ADB approves $200 million to improve water and food security in North Central Sri Lanka

Published

on

ADB Country Director for Sri Lanka Takafumi Kadono

The Asian Development Bank (ADB) has approved a $200 million loan to support the ongoing Mahaweli Development Program, Sri Lanka’s largest multiuse water resources development initiative.

The program aims to transfer excess water from the Mahaweli River to the drier northern and northwestern parts of Sri Lanka. The Mahaweli Water Security Investment Program Stage 2 Project will directly benefit more than 35,600 farming households in the North Central Province by strengthening agriculture sector resilience and enhancing food security.

ADB leads the joint cofinancing effort for the project, which is expected to mobilize $60 million from the OPEC Fund for International Development and $42 million from the International Fund for Agricultural Development, in addition to the ADB financing.

“While Sri Lanka has reduced food insecurity, it remains a development challenge for the country,” said ADB Country Director for Sri Lanka Takafumi Kadono. “Higher agricultural productivity and crop diversification are necessary to achieve food security, and adequate water resources and disaster-resilient irrigation systems are key.”

The project will complete the government’s North Central Province Canal (NCPC) irrigation infrastructure, which is expected to irrigate about 14,912 hectares (ha) of paddy fields and provide reliable irrigated water for commercial agriculture development (CAD). It will help complete the construction of tunnels and open and covered canals. The project will also establish a supervisory control and data acquisition system to improve NCPC operations. Once completed, the NCPC will connect the Moragahakanda Reservoir to the reservoirs of Huruluwewa, Manankattiya, Eruwewa, and Mahakanadarawa.

Sri Lanka was hit by Cyclone Ditwah in late November, resulting in the country’s worst flood in two decades and the deadliest natural hazard since the 2004 tsunami. The disaster damaged over 160,000 ha of paddy fields along with nearly 96,000 ha of other crops and 13,500 ha of vegetables.

Continue Reading

Business

ComBank to further empower women-led enterprises with NCGIL

Published

on

Mithila Shyamini, Assistant General Manager – Personal Banking at Commercial Bank and Jude Fernando, Chief Executive Officer of the National Credit Guarantee Institution exchange the agreement in the presence of representatives of the two organisations

The Commercial Bank of Ceylon has reaffirmed its long-standing commitment to advancing women’s empowerment and financial inclusion, by partnering with the National Credit Guarantee Institution Limited (NCGIL) as a Participating Shareholder Institution (PSI) in the newly introduced ‘Liya Shakthi’ credit guarantee scheme, designed to support women-led enterprises across Sri Lanka.

The operational launch of the scheme was marked by the handover of the first loan registration at Commercial Bank’s Head Office recently, symbolising a key step in broadening access to finance for women entrepreneurs.

Representing Commercial Bank at the event were Mithila Shyamini, Assistant General Manager – Personal Banking, Malika De Silva, Senior Manager – Development Credit Department, and Chathura Dilshan, Executive Officer of the Department. The National Credit Guarantee Institution was represented by Jude Fernando, Chief Executive Officer, and Eranjana Chandradasa, Manager-Guarantee Administration.

‘Liya Shakthi’ is a credit guarantee product introduced by the NCGIL to facilitate greater access to financing for women-led Micro, Small, and Medium Enterprises (MSMEs) that possess viable business models and sound repayment capacity but lack adequate collateral to secure traditional bank loans.

Continue Reading

Trending