Business
Food Security in the BIMSTEC Region: Lessons from Sri Lanka’s Smart Farmingax
By Dr Manoj Thibbotuwawa
Sri Lanka is hosted the fifth Bay of Bengal Initiative for Multi-Sectoral Technical and Economic Cooperation (BIMSTEC) summit on 30 March 2022. Established in 1997, BIMSTEC is a seven-member regional organisation comprising Bangladesh, Bhutan, India, Nepal, Myanmar, Sri Lanka, and Thailand. BIMSTEC pays significant attention to agriculture and food security, with agriculture included as a stand-alone sector in 2005 in recognition of its importance. Sri Lanka, the lead country for the coordination of activities in the Science, Technology and Innovation Sector, is in the midst of a food crisis even as it plays host. Against this backdrop, this blog discusses food security challenges in the BIMSTEC region, Sri Lanka’s experiences in smart farming, and its expectations from the summit.
Food Security Challenges in
the BIMSTEC Region
BIMSTEC’s growing population is exerting tremendous pressure on the agriculture sector and food security. The need is to find ways to enhance agricultural growth to meet the present and future demand for food, but achieving this goal is complicated due to the region’s numerous inherited challenges. These include the inefficient use of inputs such as water and fertiliser, poor technologies, lack of market integration leading to stagnating crop yields, declining profitability, and the deteriorating value of food production in these countries.
The BIMSTEC region remains among the poorest in the world, with lower per capita GDPs and higher Poverty Headcount Ratios. Nepal, Myanmar, India, and Bangladesh have a per capita GDP of less than USD 2,000 and a poverty headcount ratio of over 21%. Climate change, inconsistent domestic and trade policies, and weakened agricultural institutions are further aggravating the aforesaid challenges on food availability and access to food mainly for vulnerable populations including smallholder farmers and poor households.
Food utilisation is also not optimal, as shown in the FAO nutrition indicators for the region. For example, the stunting rate is the highest in India (30.9%), followed by Bangladesh (30.4%) and Nepal (30.2%). Even Myanmar (25.2%) and Bhutan (22.4%) have higher stunting rates than the world average of 22%. Another indicator of malnutrition, wasting, is highest in India (17.3%), followed by Sri Lanka (15%) and Bangladesh (10%), and these figures have not improved much over the years.
Moreover, a significant share of the population suffers from other malnutrition indicators like low birth weight and undernourishment. In addition, the COVID-19 pandemic is likely to cause a reversal of whatever achievements have been made so far by BIMSTEC countries in terms of food security. Crucially though, the continued implementation of smart farming in agriculture can help mitigate some of these food security problems experienced in the region.
Sri Lanka began its gradual push towards smart farming with its E-agriculture Strategy in 2016 which was the first in the Asia Pacific. This was motivated primarily by the belief that several opportunities exist through innovative Information Communication Technology (ICT) solutions to address numerous challenges to food security. In particular, access to the right information at the right time enables farmers to make informed decisions and improve their livelihoods, thereby playing a major role in ensuring food security. The country also has a vibrant ICT sector with wide adoption and awareness of ICTs in other critical areas such as telecom and banking which provided the transformative potential for agriculture stakeholders. The rapid growth of mobile voice and the internet in Sri Lanka also provided new avenues to share and access information.
A Public-Private-Producer partnership has been identified as one of the key strategic development areas to achieve the E-agriculture Strategy in Sri Lanka. With the content support from the Ministry of Agriculture and the Ministry of Health, private telecommunications service provider Dialog’s Govi Mithuru offers customised and timely advice to farmers on land preparation, cultivation, crop protection, harvest and improved family nutrition. Dialog is now looking at digitising the leaf colour index, helping farmers check the nutrition status and deficiencies of plants and developing Internet of Things (IoT) enabled automation tools for the agricultural sector.
Govipola is a trilingual mobile phone app and web-based programme which allows farmers, buyers and sellers to access prices. The European Union’s Technical Assistance to the Modernization of Agriculture Programme (TAMAP) assisted the Mahaweli Authority of Sri Lanka (MASL) to launch a pilot ‘Smart Farming Village’ programme while training MASL staff, vendors and farmers in the use of digital apps with an extensive outreach and communication plan by partnering private sector Digital Service Providers and transport services such as PickMe.
Sri Lanka’s large agribusiness companies such as Chemical Industries Colombo (CIC) and Hayleys are increasingly using the latest innovation to provide crop application requirements to suit the local conditions from the Department of Agriculture and relevant research institutions. These include drones for scanning fields and distributing agrochemicals and fertiliser with minimum human involvement and wastage and cutting-edge greenhouse technology, such as automated climate control and fertigation as well as hydroponics to enable “climate smart,” year-round production. Building upon Sri Lanka’s unique experience, the BIMSTEC region can strengthen science, innovation, and technological cooperation in agriculture to mitigate food security challenges.
Way Forward
Given that the agricultural sector research and development (R&D) is very low, and the agriculture and food processing sectors continue to use outdated technologies and inefficient manufacturing techniques, the region needs more innovation to boost its global competitiveness, harness its knowledge base, enhance its economic position, and tackle the food security challenges. However, rising protectionism in technology and intellectual property rights (IPR) markets has made the acquisition of advanced technologies a severe challenge to developing countries in the region.
Therefore, South-South Cooperation (SSC), like BIMSTEC, provides a good platform to govern technology transfer among BIMSTEC economies. Similar factor endowments such as land, labour, capital, entrepreneurship in the region can mutually contribute to addressing regional developmental needs, including rural income generation, poverty alleviation and food security. Moreover, technologies and knowledge pools available in these countries are more cost-effective and easily and swiftly adaptable to the prevailing conditions in these countries.
As decided during the 17th BIMSTEC Ministerial Meeting in 2021, Sri Lanka must take the necessary steps to establish an Expert Group on Technology to coordinate cooperation in the technology sub-sector and to develop a Plan of Action to strengthen cooperation in technology, including in agriculture and food processing sectors. Further, establishing a regional network of Technology Transfer Offices of major research organisations like the European Technology Transfer Offices Circle will ensure efficient and effective scientific and technological exchanges, sharing technological know-how, joint R&D, and industrial application of higher technology. Finally, local industries could increasingly harness more benefits through participation in regional value chains (RVCs) and global value chains (GVCs).
Link to the full Talking Economics blog: https://www.ips.lk/talkingeconomics/2022/03/29/food-security-in-the-bimstec-region-lessons-from-sri-lankas-smart-farming/
Manoj Thibbotuwawa is a Research Fellow at IPS with research interests in agriculture, agribusiness value chains, food security, and environmental and natural resource economics. He holds a BSc (Agriculture) with Honours from the University of Peradeniya, an MSc (Agricultural Economics) from the Post-Graduate Institute of Agriculture at the University of Peradeniya, and a PhD from the University of Western Australia. (Talk with Manoj – manoj@ips.lk)
Business
Dialog Brings the ICC Men’s T20 Cricket World Cup 2026 Closer to Sri Lankans
Dialog Axiata PLC, Sri Lanka’s #1 connectivity provider, hosted an event to mark the ICC Men’s T20 Cricket World Cup 2026, bringing together stakeholders and cricket enthusiasts as Sri Lanka looks ahead to one of the world’s most anticipated sporting events.
Over the years, Dialog has played an enduring role in supporting sport in Sri Lanka, with cricket at its core, enabling access to the game through partnerships and nationwide initiatives, reflecting its commitment to Powering the Passion of the Nation. Against this backdrop, securing the ICC media rights in Sri Lanka for the 2026–2028 period represents an important milestone in Dialog’s ongoing journey of bringing the world’s leading cricket tournaments to Sri Lankan audiences.
The event was attended by representatives from the Sports Ministry, Sri Lanka Cricket, the media, and the corporate sector, alongside former and current national cricketers. It recognised Sri Lanka’s proud cricketing legacy and the deep-rooted following the game enjoys among fans, while underscoring the scale and significance of the ICC Men’s T20 Cricket World Cup 2026 for local audiences.
As anticipation builds towards the tournament, the ICC Men’s T20 Cricket World Cup trophy was ceremonially showcased during the event, offering those present a closer look at a widely recognised symbol of the competition.
S.Achhudan, Director General of Sports said, “Sport plays an important role in strengthening national unity and identity. Public–private partnerships, such as Dialog’s continued support for cricket, are important in sustaining the sports ecosystem and in enabling broad public access to major international sporting events.”
Commenting on the occasion, Supun Weerasinghe, Director / Group Chief Executive of Dialog Axiata PLC, said, “Cricket holds a special place in Sri Lanka, with a following that spans generations and communities. Global tournaments such as the ICC Men’s T20 Cricket World Cup are events that fans look forward to and remember. At Dialog, our focus is to play a meaningful role in enabling these experiences — ensuring Sri Lankans can follow the game across platforms, with the quality, reliability, and reach it deserves.”
Sharing his views on the collaboration, Mr. Bandula Dissanayake, Honorary Secretary of Sri Lanka Cricket, said, “The ICC Men’s T20 Cricket World Cup is a major event for the sport and for cricket-loving nations such as Sri Lanka. With Dialog as the ICC media rights holder in Sri Lanka for the 2026–2028 period, this collaboration supports strong engagement around the tournament and reflects the scale of interest cricket continues to enjoy across the country.”
Sri Lankan fans will be able to follow the ICC Men’s T20 Cricket World Cup 2026 on Dialog Television and the Dialog Play App, alongside a free-to-air broadcast partnership with Supreme TV, ensuring wide access to the tournament.
Business
‘Notable drop in SL’s 2025 tourism sector earnings compared to those of 2018’
The revenue that was earned from the tourism sector in 2025 was US $ 3.2 billion, which is a significant drop compared to the 2018 figure , which is US$ 4.3 billion, a top tourism sector specialist said.
‘Comparatively there is a revenue deficit of US $ 1.2 billion, which we cannot be satisfied with at any cost, ‘Island Leisure Lanka’ founder chairman Chandana Amaradasa said.
Amaradasa made these observations at a Rotary Club joint meeting organised by Rotary Club Colombo South, featuring also the Rotary Clubs of Kolonnawa and Sri Jayawardenapura, at the Kingsbury Hotel on Tuesday.
Amaradasa added: ‘To develop the tourism sector the government has to do many things which previous governments comprehensively failed to take up.
‘The revenue that comes from the local tourism sector is four to five percent of the GDP, while in Dubai it is more than 45 percent of the GDP.
‘At present the country has 51000 rooms, out of which not more than 10000 rooms are at the four to five star level. Of that number 6000 rooms are located in Colombo, which is a major issue for tourism promotion in tourism potential areas.
‘Sri Lanka should focus on high quality standards in tourism and also develop the East Coast with the necessary infrastructure; especially having an international airport is absolutely necessary.
‘Colombo could be developed as a MICE tourism hub in the region. But not having an international level conference/convention hall is a another bottle neck in promoting that market as well.’
By Hiran H Senewiratne ✍️
Business
A Record Year for Marketing That Works: SLIM Effie Awards Sri Lanka 2025 crosses 300+ entries
The Sri Lanka Institute of Marketing (SLIM) announces a defining milestone for the country’s marketing, advertising, and creative sectors, as Effie Awards Sri Lanka 2025 records the highest number of entries in its history, crossing 300+ submissions. The unprecedented response reflects a stronger, more confident industry, one that is increasingly committed not only to bold creativity, but to creativity that can prove its value through measurable business and brand outcomes.
Now in its 17th year in Sri Lanka, the Effie Awards remain the most recognised benchmark for marketing effectiveness, honouring campaigns that bring together creative excellence, strategic discipline, and results. As the industry evolves, the Effies have become a space where the agency community, brand teams, media and creative partners are collectively challenged to raise the bar, moving beyond attention and awards, toward work that drives growth, shapes behaviour, and delivers real impact.
The record volume of entries this year also signals a healthy shift in the market: more brands and agencies are willing to be evaluated against rigorous effectiveness criteria, and to put forward work that demonstrates clear thinking, strong execution, and proof of performance. SLIM notes that this momentum highlights the expanding role of marketing and advertising in Sri Lanka, not simply as communication, but as a strategic driver of competitiveness and value creation.
SLIM confirms that the judging process will commence soon, guided by the established Effie evaluation framework that assesses entries on insight, strategy, execution, and measurable outcomes. The Grand Finale is scheduled for end-February 2026, where Sri Lanka’s most effective marketing work will be recognised on a national platform.
For inquiries, entries, and sponsorship opportunities, please contact the SLIM Events Division: +94 70 326 6988 | +94 70 192 2623.
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