Business
Eva and Sri Lanka Red Cross launch nationwide menstrual health campaign for schools
Eva joined forces with the Sri Lanka Red Cross Society (SLRC) to launch an island-wide Menstrual Health and Hygiene Awareness Programme.
Aimed at reaching schools across the island during 2025, this initiative seeks to equip students with vital knowledge while addressing stigmas surrounding menstruation.
The launch event was held recently at the Sri Lanka Red Cross premises in Colombo, marking the beginning of this transformative effort, setting the stage for a nationwide movement towards enabling awareness, knowledge, and inclusion.
The Eva-SLRC Menstrual Health & Hygiene Awareness Programme, conducted with the support of the Ministry of Education, represents a unified effort to transform societal attitudes toward menstruation. This initiative seeks to foster a culture where menstruation is celebrated as a symbol of health and vitality, rather than a source of shame. By engaging students through dynamic workshops, interactive discussions, and access to the right information, the programme aims to empower young individuals to view menstruation with confidence and dignity, promoting a new generation of understanding and acceptance.
Vice President of the Sri Lanka Red Cross Society, Jagath Abeysinghe, stated, “Together with Eva, we are striving to reshape perceptions and build a future where young women can embrace menstruation with dignity and confidence. Taking an inclusive approach, we aim to maximise our reach and spread awareness about this important social issue.”
Additional Education Director – Administration at the Western Province Education Department, Ms. H. N. Perera added, “Education is not just about academics but understanding one another. This initiative addresses a pressing need for our youth, empowering both girls and boys to approach menstruation with sensitivity and respect.”
Suresh Srinivasan – Group CEO, Capital Maharaja Group, said “Through this initiative, we hope to encourage women and girls to take pride in their femininity and approach womanhood with confidence. It will also drive better understanding and acceptance of menstruation as a natural and healthy biological process, empowering women to realise their true potential, unburdened by age-old stigmas.”
Business
APHNH aims to make Sri Lanka more competitive for healthcare investment
Sri Lanka private healthcare leaders recently pledged an action plan with timelines to address the practical priorities of Sri Lanka’s healthcare sector while making it more viable for local and foreign investments.
The Association of Private Hospitals and Nursing Homes (APHNH) has committed to converting recommendations from its first Healthcare Leadership Summit into a trackable outcome document with defined actions, responsibilities, and timelines, marking a shift from discussion to implementation in sector reform efforts.
The summit held on March 9 at Waters Edge, Colombo, brought together hospital leaders, policymakers, regulators, insurers, and international experts to address practical priorities for Sri Lanka’s healthcare sector.
A key outcome of the summit was APHNH’s plan to consolidate recommendations into a single, trackable charter that will outline specific actions, assign responsibilities, establish timelines, and provide periodic progress updates.
“Our objective is to bring the right decision-makers into one room and focus on what can be implemented, not only what can be discussed, ” said Raveen Wickremesinghe, President of APHNH. “We are committed to taking the inputs from today and converting them into a clear, trackable set of actions that strengthens quality, transparency and public confidence, while supporting national health priorities. “
The summit featured insights from Dr. Hafeez Rahman Padiyath, Dr. Hamdani Anver, and Chandana L. Aluthgama on scaling quality and operational discipline. A keynote and fireside discussion with Dr. Paiboon Eksangsri, President of the Private Hospital Association of Thailand, explored lessons from Thailand’s private healthcare development and conditions for making Sri Lanka more competitive for healthcare investment.
By Sanath Nanayakkare
Business
Atlas SipSavi Naththal Poronduwa records positive public participation, benefiting 10,000 students
Atlas, Sri Lanka’s No. 1 learning brand, successfully concluded Atlas SipSavi Naththal Poronduwa, a national initiative that saw strong public participation in supporting children at risk of dropping out of school due to financial hardship. At a time when more than 22,000 Sri Lankan children leave school each year due to rising economic challenges, the initiative reinforced Atlas Sipsavi’s long-standing ‘No Child Left Behind’ promise by turning seasonal generosity into meaningful educational support.
The initiative reached 10,000 students, with beneficiary schools carefully selected to ensure support reached those most in need. The collected books were distributed to children at risk of dropping out, including those whose education had been disrupted by recent adverse weather, ensuring students had essential learning resources at the start of the new school term. Through its flagship Atlas SipSavi programme, the brand focused on improving access to education by providing essential learning tools, scholarships, and infrastructure to create better learning environments, bringing its purpose of ‘making learning fun’ to life in a meaningful way. As part of the initiative, the public was invited to donate schoolbooks, with each contribution matched one-for-one by Atlas. Donation boxes were placed at all Keells outlets island-wide and at Sarvodaya District Offices, making it easy for communities to take part.
Business
John Keells Logistics expands strategic engagement with CWIT through inter-terminal transport operations
John Keells Logistics (Pvt) Ltd (JKLL), one of Sri Lanka’s leading third-party logistics solutions providers, has successfully expanded its operational engagement with Colombo West International Terminal (Private) Limited (CWIT), through inter-terminal transport services within the Port of Colombo. This enhanced engagement further strengthens CWIT’s efforts to improve operational efficiency, reliability, and scalability across terminal activities.
Inter-terminal transport plays a critical role in modern port operations, requiring high levels of coordination, precision, and operational discipline. JKLL’s appointment for ITT operations reflects CWIT’s confidence in the company’s demonstrated capabilities in managing complex transport operations within a high-throughput port environment.
The ITT operations are underpinned by JKLL’s technology-enabled logistics framework, incorporating real-time fleet tracking, performance monitoring systems, and data-driven operational planning. These capabilities provide enhanced visibility and control over transport movements, while ensuring compliance with established safety, productivity, and service quality standards.
The awarding of this engagement to JKLL is a testament to the successful implementation of the Inter-Terminal Vehicle (ITV) operations undertaken by John Keells Logistics at CWIT during the previous year. The ITV assignment was executed through structured operating procedures and disciplined service delivery, contributing to improved cargo movement, operational coordination, and service continuity within the terminal. The performance outcomes of the ITV operations provided the basis for the subsequent expansion of the partnership into ITT services.
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