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Link Natural achieves another international milestone

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Ms. Mari Ro, Marketing Executive, Ceylon Family Co. Ltd. with Link Samahan at Costco in Japan

Link Natural Products (Pvt.) Ltd, a leading manufacturer of herbal products has announced the debut of its flagship brand and iconic herbal drink Link Samahan at Costco Wholesale stores in Japan.

Importantly, with the launch, Link Natural has achieved another milestone in its growing international journey.

Costco Wholesale is an American multinational corporation and as of 2022, was the fifth largest retailer in the world. Costco was also ranked Number 11 on the Fortune 500 listings of the largest United States corporations by total revenues.

Elaborating on the Japan debut, Dr. Nugawela, Chairman, Link Natural Products stated, “We are extremely excited to launch our flagship brand at Costco Wholesale in Japan. Presently recognised as the world’s fifth largest supermarket chain, Costco’s high-quality product portfolio, now includes Link Samahan setting stage to compete among the best brands in the world.”

Dr. Nugawela added, “Acceptance by Costco is a testimony of our compliance adhering to the most stringent quality standards. It is not only a great honour for our brand but also an immensely proud moment for our nation. Costco’s inclusion will undoubtedly strengthen our journey of transforming into a trusted global herbal supplement brand.”

Link Natural’s flagship brand Link Samahan is a 100% natural herbal drink, formulated with 14 trusted ayurvedic herbs used traditionally throughout generations as an effective remedy for symptoms associated with catarrh and the common cold.

Link Samahan was first launched in 1995 and for nearly three decades has become a trusted household brand in Sri Lanka. Gaining international reach, Link Samahan is also exported across 30 countries globally with Europe, USA, India, Middle East, and Japan among its main destinations.

Link Natural’s Yokohama based distributor, Krishantha Pathmaperuma, Chairman Ceylon Family Co. Ltd. said, “There is a growing interest for herbal products among Japanese consumers. However, Japanese food safety regulations are comprehensively enforced and only products that meet rigorous quality requirements are allowed into the market. Today, asserting the strength of our brand, Link Samahan is gaining popularity among Japanese consumers.”

Mari Ro, Marketing Executive, Ceylon Family Co. Ltd noted, “We were delighted to see the Costco team’s interest in Samahan. With the launch, the product is available in 31 Costco stores across Japan including Tokyo and Osaka. Catering to consumer interest, Samahan is already available in mainstream chain retailers such as Kaldi Coffee Shops, and the Aeon Mall.”

Link Natural takes great care throughout the value chain to provide consumers with best quality products. All herbal raw materials are carefully sourced, and quality is assured using advanced technologies. The company’s farmer out-grower programs work closely with the growers to ensure high-standard herbs. Through the program the company has been able to cultivate herbs systematically following Good Agriculture Practices (GAP) delivering high quality herbal raw materials.

The quality of raw materials, intermediate products and finished products are tested at Link Natural’s Quality Assurance Laboratory fitted with state-of-the-art equipment. Samples from every batch are analyzed to ensure the product complies with internationally accepted stringent quality requirements.

“Currently we are present in diverse markets spread over five continents. Link Samahan is loved by consumers irrespective of the geographies. Introducing our products in Costco Japan is a milestone towards Link Samahan’s journey in becoming a trusted global brand,” said Chamari Wickramathilake, Head of Exports and Regulatory Affairs, Link Natural Products.

Additionally, all manufacturing processes follow Good Manufacturing Practices complying with meticulous food safety requirements. Link Natural’s manufacturing facility is certified for ISO 9001, ISO 14001, ISO45001, ISO 50001, HACCP, GMP and FSSC 2200 standards.



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Priority areas for deepening Japan-SL economic ties

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Executive Committee for the Year 2026/2027

Japan Business Council (SLJBC) of The Ceylon Chamber of Commerce recently held its 47th AGM, with the Ambassador of Japan and the Patron of the Council, Akio ISOMATA, attending as the Chief Guest.

Addressing the gathering, Ambassador ISOMATA outlined three priorities for deepening bilateral economic relations: an effective and forward-looking trade and investment policy, the promotion of domestic industrial policy, and expanded investment in renewable energy. He noted that Sri Lanka’s ongoing review of its Free Trade Agreement policy would be important in shaping the country’s future negotiating landscape. He encouraged Sri Lanka to look Eastward toward Southeast Asia and Japan, proposing that the country adopt an export-oriented industrial model. The Ambassador welcomed the Government’s National Export Development Plan 2026 and National Mineral Policy 2026 as consistent with Japan’s vision of connecting Sri Lanka’s export-related manufacturing sectors with India’s high-growth manufacturing base.

In his address, President Athulla R F Edirisinghe reflected on nearly seven decades of humanitarian and development support extended by Japan to Sri Lanka, and paid tribute to the Chairman of the Sasakawa Peace Foundation Yohei Sasakawa, for his magnanimity in establishing the Foundation. Reflecting on the history of Japanese investment in the region from the 1970s onward, he observed that Sri Lanka had missed many opportunities to attract Japanese foreign direct investment. Highlighting the 2025 proposal for a Sri Lanka – Japan Economic Corridor by the Ministry of Economy, Trade, and Industry Japan, he called on Sri Lankan businesses, industry associations, and the wider community to come together in dialogue with the Government to ensure the country does not miss this opportunity as well.

2026/27 Committee: President: Athulla R F Edirisinghe – Director, Hirohama Ceylon (Pvt) Ltd, Senior Vice President – Ruwan Waidyaratne – Managing Director, Hayleys Advantis Ltd, Vice – President – Shamil Mendis – Managing Director, Spear International (Pvt) Ltd, Treasurer – Rohitha Mendis – Managing Director of Prudential Shipping Lines (Pte) Ltd, Immediate Past President – Mahen Kariyawasan – Managing Director, Andrew The Travel Company (Pvt) Ltd, representatives from Amano Lanka Engineering (Pvt) Ltd, BOV Capital (Pvt) Ltd, Brandix Apparel (Pvt) Ltd, Heritage Teas (Pvt) Ltd, Kalhari Enterprises (Pvt) Ltd, Lanka Harness (Pvt) Ltd, Dentsu Grant (Pvt) Ltd, MAC Holdings (Pvt) Ltd, and Vidullanka PLC. By invitation: HVA Foods PLC (subsidiary of George Steuart & Co), Spillburg Holdings (Pvt) Ltd, and Vaughan Chemicals (Pvt) Ltd.

The Sri Lanka – Japan Business Council plays an important role in promoting trade, tourism, and investments between Japan and Sri Lanka. For membership inquiries contact Kiyara at The Ceylon Chamber of Commerce via E-mail: businesscouncils1@chamber.lk or Tel.: 011 5588875/ 5588800.

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Rekawa turns turtle conservation into a 30-year community business model

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Stakeholders at 30th anniversary celebrations of the turtle conservation project.

By Ifham Nizam

What started 30 years ago as an effort to protect sea turtles has evolved into a community-based economic model that has generated livelihoods, attracted tourists and transformed Rekawa into one of Sri Lanka’s best-known nature tourism destinations.

The Rekawa Turtle Conservation Project, launched on September 2, 1996, by the Turtle Conservation Project (TCP) in partnership with the Department of Wildlife Conservation and the Rekawa community, marked its 30th anniversary last week, demonstrating how biodiversity protection can become an economic opportunity for communities living alongside sensitive natural resources.

Speaking at the anniversary celebrations, TCP chairman Thushan Kapurusinghe said the project currently provides direct livelihoods for 28 people, but its economic impact extends considerably beyond those directly employed by the programme.

‘Today, 28 people directly earn their livelihood through this project. But its impact goes far beyond those 28 individuals, Kapurusinghe said.

He pointed to the transformation of the area over the past three decades, arguing that the growth of tourism in the community has been closely linked to the turtle conservation programme.

‘If you travel from Netolpitiya to this area, you can clearly see how much the village has transformed over the years. There is no doubt that the growth of tourism in this community has been driven by the Turtle Conservation Project, he said.

The economic significance of Rekawa lies in its ability to convert the protection of a natural asset into a source of recurring community income.

Tourists do not come to Rekawa merely to see a beach. They come to witness sea turtles emerging from the ocean and nesting in their natural habitat—a tourism experience that depends directly on the continued protection of the nesting beach.

Kapurusinghe said tour operators regularly bring visitors to Rekawa, with some tourists traveling there after visiting major attractions such as the Kandy Esala Perahera.

The model represents a fundamental shift from viewing conservation as an expense to recognising biodiversity as an economic asset that can generate sustainable livelihoods when properly managed.

The 30th anniversary celebration at the Rekawa Turtle Conservation Project Information Centre brought together Southern Wildlife Region Director of the Department of Wildlife Conservation Channa Suraweera, government officials, conservation organisations, community representatives and long-standing supporters of the initiative.

Individuals who had contributed to the project over the past three decades were also recognised with awards for their service to sea turtle and environmental conservation.

Rekawa’s experience has attracted international attention because of precisely this combination of conservation and community development. The project has received international recognition as well as the Green Employment Award from the Ministry of Environment and Natural Resources. Earlier international recognition included a highly commended ‘Tourism for Tomorrow’ award, while the project’s turtle-watch programme subsequently received further recognition in responsible tourism and conservation.

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Ceylinco Life brings premium policyholders closer to the magic of the Kandy Perahera

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For an evening, the timeless spectacle of the Kandy Esala Perahera unfolded at especially close quarters for a select group of Ceylinco Life’s most valued policyholders and their families, who were hosted to an exclusive viewing experience by the Company’s Customer Relations Division.

Held at the Ceylinco Life Kandy Branch on Kings Street, the annual event coincided with the second Randoli Perahera, bringing guests into the heart of one of Sri Lanka’s most spectacular expressions of culture, tradition and pageantry.

As the procession made its majestic passage through the streets of Kandy, guests enjoyed VIP seating at a prime vantage point, allowing them to experience the colour, movement and grandeur of the Perahera up close. The evening offered a fitting setting for Ceylinco Life to celebrate its enduring relationships with its premium clientele.

The experience extended well beyond the spectacle outside. Guests were welcomed with evening refreshments and an exclusive dinner buffet presented by the prestigious Amaya Hills Resort, adding a fine-dining dimension to an already memorable evening.

Families, too, were at the centre of the occasion. A private movie theatre experience provided entertainment for children and adults alike, while each attending family received a beautifully framed family photograph as a personalised souvenir, a tangible reminder of an evening shared together against the backdrop of one of Sri Lanka’s most treasured cultural traditions.

Besides being a much sought-after opportunity to watch the Perahera, the occasion was an expression of appreciation. Through its continuing Customer Relationship Management activities, Ceylinco Life seeks to create experiences that recognise its most valued policyholders not simply as customers, but as relationships to be celebrated and nurtured. And on this particular August evening, the enduring splendour of the Kandy Perahera provided the perfect setting for doing just that.

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