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patpat.lk wins Bronze at SLIM DIGIS 2.6 for Best SEO/SEM Campaign

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Naveen Marasinghe: Director/COO - Antyra Solutions, Archana Jothirajah: Senior Executive - Digital Marketing - Antyra Solutions, Sulani Wijebandara: Assistant Manager – Operations – patpat.lk, Amritha Allahakkoon: Head of Products & eCommerce – patpat.lk, Mohamed Rishaddeen: Assistant Manager – Digital Marketing – patpat.lk, Avishka Weerasinghe: Manager - Digital Marketing - Antyra Solution

patpat.lk, one of Sri Lanka’s leading online marketplaces was awarded Bronze in the Best SEO/SEM Campaign category at SLIM DIGIS 2.6, the Sri Lanka Institute of Marketing’s annual celebration of digital marketing excellence. The award, selected from over 550 entries across 70 industry professionals, recognises the platform’s search strategy, which helps Sri Lankans find the right listings online and places patpat.lk among the country’s best digital work honoured at Sri Lanka’s prestigious digital marketing awards.

The winning campaign was developed in partnership with Antyra Solutions, bringing together patpat.lk’s understanding of its customers and marketplace with the agency’s specialist search expertise. This Bronze provides industry recognition for a campaign shaped by a clear understanding of how people search and the specialist work needed to turn that insight into results. It marks an important milestone in patpat.lk’s continued investment in search and adds another recognised campaign to Antyra’s body of work.

Building Visibility Where Search Begins

For a marketplace built around helping buyers and sellers find each other, visibility the moment someone starts searching is critical. patpat.lk connects users with listings across vehicles, property, electronics, home and living, fashion, services and numerous other categories, with its search strategy accounting for everything from a specific vehicle model or property type to products, services and locations.

Effective e-commerce SEO helps users reach useful category and listing pages when they are actively seeking to purchase, compare or research. For patpat.lk, search has become centric to its digital growth, supporting product discovery and strengthening its visibility among potential buyers and sellers.

A Focused Approach to Organic Search

The campaign began with a clear priority: understand what people were searching for and ensure patpat.lk could meet them there. The strategy combined keyword and search-intent research with content and technical improvements across relevant category and listing pages.

With thousands of listings changing over time, SEO for an ecommerce website demands constant attention to customer language, emerging categories and the way people navigate search results. Ongoing optimisation allows patpat.lk to respond to these shifts.

The same thinking underpins its marketplace SEO. Different searches call for different destinations, whether it is a vehicle or real estate, house or apartment. Each search must lead to the most relevant category or listing page.

A Partnership Built on Specialist Expertise

Antyra Solutions, patpat.lk’s digital marketing and SEO agency partner, brought the specialist capability needed to turn the platform’s business priorities and customer insight into a focused search programme. The team led keyword and search-intent research, technical and onsite optimisation, performance measurement and continuous refinement throughout the campaign.

By using performance insights to identify new opportunities and adapt to changing search behaviour, and by working closely with patpat.lk, Antyra kept the strategy grounded in how customers actually discover the marketplace. The Bronze award reflects the strength of that partnership and the sustained strategic and technical work behind it.



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PM ‘Rings the Bell’ at CSE to champion financial literacy and investor education

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P.M. Dr.Harini Amarasuriya

As part of World Investor Week (WIW) 2026, the Securities and Exchange Commission of Sri Lanka (SEC) and the Colombo Stock Exchange (CSE) joined stock exchanges around the world in ringing the market opening bell for financial literacy on 5 October 2026, under the patronage of Dr. Harini Amarasuriya, Prime Minister of the Democratic Socialist Republic of Sri Lanka.

World Investor Week is an annual global campaign led by the International Organization of Securities Commissions (IOSCO) to raise awareness of the importance of investor education and investor protection. The “Ring the Bell for Financial Literacy” initiative, pioneered by the World Federation of Exchanges (WFE), brings together stock exchanges and other stakeholders worldwide to promote greater financial literacy and encourage individuals to make informed financial decisions.

The ceremony also marked the 40th anniversary of the CSE and the joint launch by the SEC and the CSE of the Stock Market Game, an online stock market simulation based on the ATrad trading system.

The Stock Market Game enables participants to gain practical experience of how the stock market works, make investment decisions and construct portfolios of listed shares without using real money. The platform is accessible through the websites of the SEC and CSE and is expected to serve as an important practical tool for promoting financial education. It is envisaged that the Stock Market Game will also be used to conduct simulation competitions among universities and the 100 Capital Market Clubs established in schools across the country.

The ceremony also featured the commemorative issuance of a stamp and First Day Cover to mark the 40th anniversary of the CSE. Issued in collaboration with the Department of Posts and the Philatelic Bureau of Sri Lanka, the commemorative stamp and First Day Cover were presented to Prime Minister Dr. Harini Amarasuriya, by the SEC Chairman Snr. Prof. D.B.P.H. Dissabandara and Ray Abeywardena, Director CSE and Chairman of Central Depository Systems (CDS).

Welcoming the gathering, Rajeeva Bandaranaike, Chief Executive Officer of the CSE, highlighted the importance of obtaining reliable information when making investment decisions.

“We operate in a digital world where a vast amount of information and data is disseminated through social media. While some of this information is factual, some may be inaccurate or misleading. When investing in the stock market, it is essential to make informed and prudent investment decisions. Therefore, investors should obtain information and data from reliable and responsible sources and persons before making investment decisions.”

Addressing the gathering, SEC Chairman Snr. Prof. D.B.P.H. Dissabandara emphasised that the SEC’s role extends beyond regulation to facilitating the further development of the capital market.

“The SEC needs to determine how best to introduce the stock market to Generation Alpha, Generation Beta and generations beyond. When it comes to investors, we need to build confidence in the market, because people will invest only when they have confidence in the market.’’

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Rs. 5 million worth of prizes to be given at 8th edition of CSE Masterminds Quiz Competition

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The Colombo Stock Exchange (CSE) has announced that the eighth edition of the CSE Masterminds Quiz will be held on 9th October 2026, from 3.00 p.m. onwards, at the Main Ballroom, Shangri-La Colombo.

Recognised as Sri Lanka’s premier capital market quiz competition, CSE Masterminds brings together teams from the public and private sectors. Participants will be tested across international business, global markets, current affairs, the Sri Lankan economy and business, the Sri Lankan stock market, and sports and entertainment, before a concluding rapid-fire round.

This year the winning team can win up to Rs. 2,000,000, the runners-up up to Rs. 1,000,000, and the second runners-up Rs. 750,000. Sector awards will also be presented to the highest-performing team from each participating sector. Guest participants will also be able to compete in rounds of Audience questions, and will have the opportunity to participate a raffle draw for three free return tickets provided by Fits Aviation (Pvt) Ltd.

The evening will also include an exclusive after-party with live music provided by the band ‘Doctor’ featuring guest performer Umara Sinhawansa, fine food and beverages, providing an opportunity for networking and celebration. Every participant will receive a premium goodie bag made possible by the support of the event’s sponsorship partners. Collectively, the event will feature over Rs. 5 million worth of prizes, rewards, and giveaways, encompassing championship prizes, sector awards, audience engagement prizes, raffle draw offerings, and goodie bags.

Sponsorship partners include:

Platinum Sponsors: Hatton National Bank PLC and Bartleet Religare Stockbrokers (Pvt) Ltd.

Gold Sponsors: Ex-Pack Corrugated Cartons PLC, Asha Securities Ltd., and Lanka Securities (Pvt) Ltd.

Silver Sponsors: Barista Coffee Lanka (Pvt) Ltd., Capital Trust Holdings (Pvt) Ltd., LOLC Holdings PLC, Arpico Ataraxia Asset Management (Pvt) Ltd., IronOne Technologies (Pvt) Ltd., and LankaPay (Pvt) Ltd.

Co-Sponsors: Access Engineering PLC, Bank of Ceylon, Commercial Bank of Ceylon PLC, CryptoGen (Pvt) Ltd., Deloitte Lanka (Private) Limited, Dialog Finance PLC, Efutures (Pvt) Ltd., People’s Leasing & Finance PLC, Senfin Asset Management (Pvt) Ltd., and Softlogic Stockbrokers (Pvt) Ltd.

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NCCSL to conduct practical workshop on food labelling and advertising regulations in Sri Lanka

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The National Chamber of Commerce of Sri Lanka (NCCSL) is organizing a one-day practical workshop on “Food Labelling & Advertising Regulations in Sri Lanka” on Thursday, 8th October 2026 from 9.00 a.m. to 4.30 p.m. at the National Chamber of Commerce, Colombo 10. The workshop has been organised to provide a practical understanding of the latest regulatory requirements governing the food products labelling and advertising of food products in Sri Lanka, with particular attention to regulatory developments applicable in 2026, compliance requirements, and the potential legal and financial implications of non-compliance.

As food products increasingly compete not only with quality and price but also on packaging, labelling and promotional claims, businesses must ensure the information they communicate to consumers is accurate, transparent and consistent with applicable regulatory requirements. Understanding these requirements is therefore essential for businesses seeking to protect their brands, maintain consumer confidence, and minimize regulatory and legal risks.

The practical workshop will go beyond an overview of regulations and focus on how businesses can apply regulatory requirements in their day-to-day operations. Participants will be guided through key areas of food regulatory compliance, including the national food regulatory framework, recent food labelling regulations and key changes, mandatory approvals and prohibitions relating to food labelling, and the litigation process associated with regulatory violations. The programme will also cover several areas of growing importance to the food industry, including the EU EMPCO Directive, food colour coding regulations, regulations relating to food trans-fatty acids and the importance of compliance in the use of food additives. Practical exercises will further enable participants to apply their knowledge to real-world compliance situations and strengthen their ability to identify potential regulatory concerns.

For further information and registration, please contact the National Chamber of Commerce of Sri Lanka on 011 4741788 – Nethmi or Udula – 071 403 4775.

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