Benchmark Innovation was in the spotlight at The Dragons of Asia Awards 2021 winning 2 prestigious GOLD and BLUE awards for their outstanding creative work. The Dragons of Asia is a marketing communication recognition program that recognizes and awards agencies and brands across the APAC region with over 21 years of experience. This year’s event saw Benchmark Innovation winning a Gold Award in the highly competitive ‘Best Use of Media category. Their winning streak continued securing the ‘Best Campaign in the country’ Blue Award and Benchmark received both the awards for the exceptional creative campaign they did for brand Multilac, the largest paint exporter brand of the country.
Benchmark is a homegrown agency experience working with many local and multinational brands. Over a decade, Benchmark has won many local and global awards and recognitions such as Gold, Silver, and Finalist awards at Effie Awards, SLT ZeroOne Awards, Topping Effie index and becoming No. 1 in the country and being listed as one of the top 20 independent advertising agencies in the APAC region. Benchmark is a sustainable brand driven agency with 360 days of ideas.
Benchmark offers uniquely crafted creative and sustainable approaches towards marketing and advertising strategy. Their dynamic digital campaigns in particular have been recognized at home and abroad and awarded multiple awards. Founder and the Creative Lead of Benchmark Innovation, Chamley Ariyachandra said, “when we have precise time to dig the brands’ space, then we are able to find the miracles by unleashing the potentiality of the brands. And having a close shoulder to shoulder working relationship with our clients allows us to build powerful sustainable brands in Sri Lanka and around the Globe”. As an icon with over 20 years of experience in the local and international marketing and communications industry Mr. Ariyachandra explained Benchmark’s vision- “During the past 10 years, our case studies are the evidence of many success stories which have gained effective results. We like to trigger a more fruitful conversation with our potential clients, and marketing enthusiasts as well as the students; those who are keen to experience the unconventional brand communication”.
Combining their passion for sustainability and creative strategy, Benchmark created an online platform that allows the public to gift unused or unwanted items for free. Benchmark launched www.unwanted.lk as their sustainable social initiative marking their 10th anniversary celebrations last year. Benchmark believes and stands by its values, which drives its vision to build sustainable brands and help make our world sustainable.
Wing Commander (Retd.) D. Pradeep S. Kannangara elected president, Industrial Security Foundation
The Industrial Security Foundation (ISF) which acts as the sole organization in Sri Lanka to represent the Private Security industry having incorporated by an Act passed in the Parliament, Act No. 51 of 1999, elected Wing Commander (Retd.) Pradeep Kannangara as its President for the years 2022/2023 at its 30th annual General Meeting which was held at the PIM Auditorium in Borella. Wing Commander Pradeep Kannangara was appointed President while 14 other members were appointed to the Executive Committee, strengthening the ISF in order to drive and uplift the standards of the private security industry in Sri Lanka.
He has served on the ExCo consecutively since 2012 under four different presidents where he held the positions of Senior Vice President during the last three consecutive years. He has also been a committed member of the ISF and was awarded prestigious coveted FISF title due to his many valuable contributions to the organization and the Private Security Industry in Sri Lanka in 2012.
Wing Commander Kannangara’s journey into private security began after a successful career in the Sri Lanka Air Force for over 24 years where he served in many capacities finally being the Officer Commanding of the Special Air Borne Force. A recipient of the Ranasura Padakkama (RSP) Gallantry award for his bravery, sacrifices and service to the nation by the President of the Socialist Republic of Sri Lanka in 1990. He holds a Master’s in business management from the Edith Cowan University, Perth, Australia too and serves as a Board Director in AB Securitas (Private) Limited in Sri Lanka and AB Securitas Bangladesh Limited.
Kitchen & Bedroom reaffirms its partnership with Häfele Sri Lanka
Kitchen & Bedroom, a name synonymous in the interior designing and furniture sector in the country recently celebrated its long-standing partnership with Häfele Sri Lanka during the latter’s 12th year anniversary celebratory event, reaffirming its ambitious plans to further strengthen and explore the numerous opportunities available here.
Häfele Sri Lanka, part of Häfele India which is a wholly owned subsidiary of the Hafele Global network, is a technology partner for various projects and initiatives of Kitchen & Bedroom. Both the companies operate in the interior design space, sharing their cumulative knowledge and expertise to provide extensive and personalized solutions catering to domestic requirements.
‘We take great pride in our association with Häfele Sri Lanka having exchanged and collaborated on many projects both commercial and household. We share similar values such as providing high quality, sustainable, functional and customized solutions to our customers, and most importantly to guide them through every aspect and step of the project and how best we could bring out their desired design,’ said Dr. Sacquaff, Kitchen & Bedroom Group CEO.
DSI strengthens its islandwide presence with three new showrooms
Amid the prevailing economic hardships faced by Sri Lanka, Sri Lanka’s premier footwear brand DSI recently expanded its islandwide presence in the country with the opening of three new showrooms in Kahawatta, Akuressa, and Chavakachcheri, with the aim of offering greater access to its diversified product range to a wider customer base.
Gracing the special occasion, the showrooms were declared open by D. Samson & Sons (Pvt.) Ltd. Managing Director Thusitha Rajapaksa, in the presence of Director Asanka Rajapaksa, General Manager Pradeep Samarathunga, National Sales Manager – Retail Sales Naleen Weerawardana, invitees, and well-wishers.
Speaking at the opening ceremony, Thusitha Rajapaksa stated: “We are excited about expanding DSI wings to three new locations. Despite the ongoing economic conditions of the country, we took a call to take a proactive measure to expand our islandwide presence. While it has been a challenge, the commitment and hard work of our team has made it possible to serve our loyal customers better, and we are confident that we will be able to continue these efforts in the future as well.”
DSI is renowned for its well-trained staff who offer exceptional customer service. The three new DSI showrooms prioritize providing a unique service and customer support to make purchasing further convenient for the customer.
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