The Siren has unveiled its new direction as a marketing outsourcing company to fuse its position as a forward-thinking business. The organization which was launched in 2009 has undertaken an extensive strategy reset that will power the company’s next phase of growth.
The Siren, delivers end-to-end seamless, sustainable and strategic marketing services. So rather than hiring an in-house marketing department, which costs time, money, and resources, outsourcing a company’s marketing to the Siren offers the whole package at a fraction of the cost. With a wealth of experience and expertise, the company is specialized in delivering a full spectrum of marketing services to increase sales and profitability and help achieve marketing and business development objectives.
“Our flexible business model fits right into yours. We work as an extension of your company, from market strategy to the development and execution of campaigns in your marketing roadmap. We can collaborate with your in-house marketing team or as the marketing arm of your company. So, whether you need a quick strategy session, help on a short-term project, or full outsourced marketing support, we can design a right-fit engagement for you” commented Niloufer Vandergert, Consultant at the Siren.
To complement the relaunched company, the Siren has also revamped its website (www.thesiren.lk) highlighting its renewed business focus. The website redesign offers a clean and easy-to-understand platform, allowing visitors to easily navigate through the Company’s services and solutions while reflecting the overall Company’s vision and capabilities.
“The revamping of our website is symbolic of the recent organizational changes,” commented Rangika Meegama, Consultant at the Siren. “The new company website is part of the ongoing evolution of the Siren. We have refreshed our website reflecting the personality of the Company. Our design is more modern, intuitive and with this new look, we wanted to make the user experience as simple as possible.”
Exterminators PLC certified as great place to work
Exterminators PLC announces that it has been certified as a Great Place to Work for the second year in a row. This achievement reaffirms our commitment to creating an environment that fosters learning, development, and success for our staff members. The certification was awarded after an independent audit and certification process conducted by the renowned organisation Great Place to Work (GPTW), which evaluated our company across various focus areas. Exterminators PLC excelled in the Trust Index, scoring high points in all focus areas during the certification process.
“The challenges we faced over the past twelve months were unprecedented. We are proud of our coworkers, who kept our business operating without interruption by working collaboratively and courageously and leaning on our collective creativity, innovation, and passion. Our slogan was ‘How can we’ keep the promise we made? and we constantly innovated to get the job done, no matter how difficult it was.
We are grateful to our coworkers who collaborated with us during these most challenging times and for their pure commitment and loyalty towards Exterminators PLC, which kept us moving forward despite unprecedented obstacles.” Marlon Ferreira the Managing Director said.
SLT-MOBITEL mTunes introduces ‘Be a Millionaire’ promo
Bringing elevated lifestyle experiences, SLT-MOBITEL is offering users the ultimate chance to turn music into wealth with its new ‘Be a Millionaire’ promo on mTunes.mTunes is a digital lifestyle service that allows customers to personalise their Caller Ring Back Tone (CRBT) with their favourite songs or audio content. It adds a unique and personalised touch to phone calls, allowing customers to express their originality and preferences with their loved ones.
With a vast collection of songs on the mTunes platform, the ‘Be a Millionaire’ promo offers users the opportunity to connect with their hearts’ content and win big cash prizes. From September 1st to November 30th, 2023, the ‘Be a Millionaire’ promo on mTunes promises incredible prizes for lucky participants. The grand prize is an amazing Rupees One million (Rs. 1,000,000) with additional rewards of Rs. 100,000 for the second winner and Rs. 50,000 for the third place. But the path to wealth does not end; seven more lucky winners will receive Rs. 10,000 each, and every week, there will be twelve lucky winners of Rs. 10,000 each in cash prizes.
Participating in the promotion is easy. Existing and new CRBT users have the chance to win these fantastic prizes, including becoming millionaires, by simply activating more mTunes during the promotional period. With multiple cash prizes available, there are numerous opportunities to win every week. The ‘Be a Millionaire’ promotion is a golden opportunity to make dreams come true.
Users can increase their chances of winning by simply activating more mTunes daily. Users can also experience the fun, excitement, and entertainment offered by mTunes and enjoy the world of music.
For more information, contact mTunes at 777 or visit mtunes.mobitel.lk
Lanka can build strong tourism ‘eco-brand’: UN official
By NETHMI RAJAWASAM
ECONOMYNEXT –Sri Lanka can build an ‘eco-brand’ catering especially to younger tourists who feel strongly about the environment, United Nations Resident Representative to Sri Lanka, Azusa Kobota said.
About 70 percent of global travellers prioritise sustainability in their holiday choices, marking a ten percent increase from 2021, while around 30 percent of travellers feel guilty about flying, due to carbon emissions, she said.
“As the world embraces green thinking during this time of economic recovery efforts, the objective of the tourism sector cannot simply be about increasing the number of inbound tourists,” Kobota said at an event marking World Tourism Day in Colombo.
“It has to be about enhancing their experience through green lenses, by implementing a responsible, eco-conscious paradigm for the sector and building a stronger eco-brand around the sustainable agenda for Sri Lanka,”
“This is no longer about reducing the trade offs between growing the industry and protecting the environment.
“We must see nature as our asset and solutions to be obtained for the exponential growth for our future generations.”
The sustainable tourism market is estimated to have earned 195 billion US dollars in 2022, and is expected to reach about 656 billion US dollars in 2032, she said.
“Tourists, particularly the younger generations from gen X,Y,Z are deeply, deeply conscious about the long term choices of their actions, and the adverse impact of tourists on the environment.
“Statistics show that a significant proportion of global travellers, about 30 percent, feel guilty about flying due to the environmental impact and 22 percent say they actively prefer public transport and bicycle rental options, over renting a car.”
Sri Lanka welcomed one million tourists by September 26 and is expecting more that 1.5 million tourists by the end of the year.
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