Connect with us

Business

SINGER Sri Lanka and DELL surge ahead to number one in laptop market share

Published

on

Singer Sri Lanka, the country’s premier consumer durables retailer together with DELL Technologies has surged ahead as the dominant leader acquiring a sizeable and impressive 35.6% market share for Dell branded laptops according to an International Data Corporation (IDC) Report released recently. This supremacy is in addition to Singer’s recent success as the country’s No. 1 computer seller.

While Singer is the exclusive distributor for Dell consumer laptops in Sri Lanka, significantly, the company has helped to drive Dell Sri Lanka revenue accounting for a bulk 70% of Dell revenues comprising all segments. Dell’s other channel partners share the balance 30%.

Shanil Perera, Marketing Director, Sri Lanka PLC said, “Dell’s continued innovation and diverse product offerings reinforce its standing as the leading brand globally. We at Singer are recognised as the undisputed number 1 computer seller in the country. Together we aim to remain focused on providing best in class technology that meets the needs of our customers. Our rise in leading the consumer laptop market-share demonstrates deep commitment to continue offering value throughout our portfolio.”

Despite challenging market conditions, Singer’s solid growth is also due to the surge in remote work and education, as the pandemic continues to demand higher levels of laptop usage for working and studying from home catering to the new ‘normal’.

However, the preference for Dell laptops over other brands showcase customers choice in seeking cutting-edge products as well as reaffirming their confidence and trust placed in the brand. This is especially noteworthy, as Dell laptops are at a premium price compared to other competitors in the market.

Aabid Aslam, Head of Distribution (Client & Enterprise) Sri Lanka and Maldives, stated, “We are extremely pleased to be the frontrunner and achieve market-share dominance for consumer laptops with the help of Singer Sri Lanka. Over the years our partnership has flourished and continues to deliver superior results. Today, we mark our success by delivering unprecedented levels of performance and value that customers can rely on.”

Dell offers a wide range of products to meet the diverse needs of its customers; the entry level range is attractively priced at Rs. 64,799 in addition to high-end laptops such as the award winning XPS13 range, recognised as the best laptop in 2020 and other gaming laptops. Dell’s innovative in-house software ‘Dell Mobile Connect’, which seamlessly creates a bridge between a user’s smartphone and their laptop, ensure customers receive equipment that is superior, high quality and intrinsic in value.

Contributory to Dell’s accomplishment is Singer’s attractive payment easy schemes such as credit card offers, cash discounts and special student offers. Moreover, in the highly competitive consumer laptop market, Singer’s hire purchase facilities has afforded greater incentives for customers to own a laptop at an extremely accessible price and this has also fueled Dell’s market share growth.

An additional benefit offered by Singer is the extension of the applicable two-year warranty to a four-year period, its legendary service standards, enhanced e-commerce platform www.singer.lk, and easily accessible extensive network of over 400 showrooms located islandwide resonate well with Dell customers seeking greater choice and value for money.

Working from a shared vision of success, Singer and Dell aim to continue to collaborate and strengthen its market share, achieve higher revenue, continuing to provide industry-leading technology solutions and services to its mutual customers.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Business

HNB promotes cashless transactions; joins CBSL’s ‘Rata Purama LANKAQR’ campaign

Published

on

Chief Guest for the event Money and Capital Markets and State Enterprise Reforms State Minister Ajith Nivard Cabraal, CBSL Deputy Governor and National Payments Council chairperson Yvette Fernando, and CBSL Payments and Settlements Director D. Kumaratunge with HNB Executive Director and Chief Operating Officer Dilshan Rodrigo as he completes a transaction via HNB SOLO at a merchant stall

HNB PLC, partnered with the Central Bank of Sri Lanka to promote the Colombo-leg of ‘Rata Purama LANKA QR’ campaign at Diyatha Uyana, to raise awareness and encourage the public towards cashless payments.

Having already linked LANKA QR to its digital payment app HNB SOLO, the bank was among other financial institutions and telecommunication partners in joining efforts to make cashless QR-code based payments the standard for mobile phones and digital payments countrywide, in moving towards a cashless and digitally-savvy Sri Lanka.

“We are entering a new era of financial technology, where almost all of our daily transactions will require no physical banknotes, but just a smartphone and internet connection with our bank account integrated to a digital payment app.

The Central Bank’s national directive for banks and financial institutions to adopt and integrate LANKA QR into their existing digital payment solutions has prompted an aggressive onboarding of merchants to the new payment solution across the country. With our extensive customer base, SOLO is no doubt a significant contributor to this innovative initiative,” HNB Deputy General Manager – Retail and SME Banking, Sanjay Wijemanne said.

The Colombo-leg of the ‘Rata Purama LANKA QR’ campaign raised awareness regarding SOLO’s many facilities, including zero human interaction, efficiency, and eliminated risks that influenced many vendors to come on board.

 

(HNB)

Continue Reading

Business

Sri Lanka Insurance posts a staggering revenue of Rs. 55.2 billion during 2020

Published

on

Amidst the turbulent and challenging year Sri Lanka Insurance has closed year 2020 on a positive note recording phenomenal revenue growth with exceptional service innovations.

Sri Lanka Insurance the premier insurer to the nation recorded stellar performance in 2020 to record Rs. 55.2 billion revenue for the year, a marked improvement on the Rs.48.6 billion in the year 2019, a press release said.

It adds – In the year of 2020 Sri Lanka Insurance reported 30 % growth in life insurance premium increasing to Rs.19.2 billion whilst general insurance reported 7% growth in premium grew to Rs. 20.1 billion. The company achieved a combined Gross Written Premium (GWP) growth rate of 17 % during the year. General insurance contributed 51% towards the total GWP whilst Life Insurance contributed 49 %.

‘In continuing with its tradition of leadership, Sri Lanka Insurance in 2020 surpassed its own record to declare a sum of Rs.8.2 billion as bonus to policyholders. The cumulative life insurance bonus paid out during the past 10 years tops a massive Rs.54 billion making the SLIC bonus payout unmatchable.

‘As the national insurer we have witnessed yet another challenging year and the consequences brought out by pandemic outbreak urged us to conduct our business operations in a more empathetic manner. SLIC has always taken the lead to protect the nation and during this difficult time Sri Lanka Insurance launched many initiatives to sustain country’s health defenses while ensuring our customers receive uninterrupted insurance service.

‘As the pioneering insurance company in Sri Lanka we are in the forefront to inculcate the importance of insurance to the masses as a national responsibility on our shoulders. We will further strengthen internal capabilities to serve the nation through innovative and affordable insurance solutions which cater to all Sri Lankans under the ‘Insurance for All” concept. Even though the times are defining we will continue protecting our nation turning obstacles into opportunities.’ noted .Jagath Wellawatta, chairman of SLIC.

Continue Reading

Business

Bank of Ceylon empowering nation with Lanka Q

Published

on

The Bank of Ceylon in its mission to assist the government initiative to empower Sri Lanka through digital technology is joining the customer awareness campaign of Central Bank of Sri Lanka’s Lanka QR digital platform.

Bank of Ceylon had its most recent major awareness programs in Borella and Maharagama along with the other branches in Colombo District in line with the Central Bank’s main program held in “Diyatha Uyana” with the participation of all Lanka QR certified banks on the same day.

Central Bank of Sri Lanka (CBSL) has organized a series of awareness and promotion campaigns for popularizing Lanka QR with the participation of all Lanka QR certified financial institutions throughout the country with the aim of speeding up the customer adaptation process towards digital banking.

Continue Reading

Trending