There is an urgent necessity for Sri Lanka to develop new business models along with the adoption of new technologies and platforms as Sri Lanka grapples with issues growing out of the current pandemic. In the days ahead, the fostering of citizen-centric governance consequent to the use of the digital media in the state sector will ensure that the public will have at its disposal a wide range of essential services expeditiously, President Gotabhaya Rajapaksa said yesterday while inaugurating the Sri Lanka Economic Summit 2020, organized and conducted in virtual mode by the Ceylon Chamber of Commerce.
Extracts of the address:
This year, with the prevailing global pandemic, the Ceylon Chamber of Commerce has taken the commendable step of hosting this summit on a virtual platform.
During the past six weeks, the Government has focused intensively on containing the threat posed by the second wave of the virus. However, unlike in the early stages of the pandemic, a lot more is known about it now. This allows us to better balance the twin imperatives of containing the virus on the one hand and ensuring continued economic activity on the other. We must all adapt to this new normal.
In some ways, this new normal has had beneficial consequences. It has forced the adoption of many new work practices. Working from home has been normalised for most knowledge workers. Offices where the physical presence of staff remains necessary are devising means to improve efficiency so that work can be carried out even by a skeletal staff. Innovative technology driven solutions have been adopted to solve logistical problems. Consumers have become more familiar with using online platforms for day-to-day activities, whether in accessing financial services or for shopping.
Such changes can potentially transform how economies operate even after this pandemic is a thing of the past. If our institutions are agile and adapt quickly, we will see gains in productivity resulting from these changes.
I therefore strongly encourage the development of new business models, adoption of new technologies and platforms, and improvement of infrastructure needed to support this productivity enhancing transformation. Investment is also needed in human resource development to enable our workers to make the most of these changes.
It must be admitted, however, that some government institutions may lag behind in this regard at the moment. This is due to legacy problems including lack of infrastructure, process engineering, and training. Changing this is one of my key priorities.
The very recent establishment of a separate Ministry of Technology under my direct purview is an important step in our overall drive towards digitization. Fostering the creation of a “Technology Based Society” that improves services available to citizens whilst enabling our industries to compete globally is a key pillar of the vision I articulated before my election as President.
By converging four prominent technologies—social, mobile, analytics, and cloud—we have the potential to transform the way governance works. The recent introduction of the Staysafe.gov.lk website to ease COVID19 contact tracing is a case in point.
More broadly, the fostering of citizen-centric digital governance will ensure that services such as obtaining National Identity Cards, Passports, Birth Certificates, Death Certificates, Driving Licenses, Land Deeds etc., is made faster and more convenient to the public.
The digitisation of the National Persons’ Registry in particular will enable a more streamlined and secure process for identity verification. This will in turn build the foundation for improved online service delivery in many other areas, including financial services and ecommerce. It will also greatly enhance the Government’s ability to effectively widen the tax base, which will be one of the key factors in improving our fiscal position.
A significant issue in Sri Lanka’s current economic context is the extremely high debt burden we are faced with. The large volume of pending debt repayments is a matter of concern. It is important to stress, however, that Sri Lanka has always met its debt obligations on time and in full, and that we will continue to do so.
Nevertheless, our overreliance on loans must come to an end. That is why the focus of the Government is on fostering investments. We must attract more Foreign Direct Investment and encourage more local investment to drive our economic growth. With this in view, the Government is bringing in new laws to fully protect investments. We are also committed to enhancing the ease of doing business in Sri Lanka so that returns on investment can be generated faster.
In this context, I must also note there have been several instances of projects, including some funded by foreign Governments, that have stalled due to various reasons. Such delays are deeply problematic because they inhibit the benefits of these projects from reaching the people. They also create a negative picture about the way the country operates.
The Government is keen on addressing such problems that discourage investors. I note with interest that our closest friend and partner India is in the process of setting up a digital unified single window clearance system so that access to regulators, policymakers and facilitators will all be available at one point for investors.
Such mechanisms improve the speed and ease of doing business. They also enhance transparency and reduce corruption. Mechanisms to monitor project implementation and enable intervention when required are also important. Means of introducing these are being assessed.
The theme of this year’s Economic Summit—Roadmap for Take Off: Driving a People-Centric Economic Revival—is very appropriate for our present circumstances. Several key economic areas have been badly affected.
The worst hit has been Tourism, which usually contributes so much to our economy. Leaders in this industry together with the medical community must set out a plan to restart tourism as soon as possible. This plan must adhere to all health protocols and ensure tourists have an enjoyable stay in Sri Lanka while remaining isolated from the wider public. By imposing minimum lengths of stay and attracting high-spending tourists, it should maximise earnings from tourism so that the economy benefits overall.
Especially since the number of tourist arrivals may need to be limited early on, we should first reopen to the highest spending tourists we can attract. This can also reposition Sri Lanka as a destination for higher end tourists, resulting in higher revenue generated by the industry in the long term.
Despite its overall negative impact on the economy, the current situation has nonetheless provided an impetus for improvements in certain sectors including manufacturing. Increased global demand for Personal Protective Equipment has encouraged many of our strong, well established companies in the apparels sector to pivot to manufacturing these products.
I am in fact glad to note that Sri Lanka’s export revenue in 2020 overall has fared considerably better than the ongoing pandemic would have initially led us to anticipate. This is largely due to such commendable efforts by our private sector.
We must also understand that the disruption of global value chains and supply chains, and constraints on traditional manufacturing hubs, create space for countries like Sri Lanka to innovate, produce new things, and enter new markets.
Our rising entrepreneurs as well as established companies must seek out new opportunities, moving beyond their comfort zones to explore new ways to deploy their talent and capital. Instead of relying on our geostrategic position and traditional industries alone, we must seek new frontiers for our resources.
Many companies in Sri Lanka have proven their ability to tackle complex manufacturing in some industries. Their capital, management expertise, and well-trained, experienced human resources should be deployed in new areas.
With the Government as an enabler, the private sector must expand its role in the economy. It has often been pointed out that the private sector is the engine of growth. However, for the private sector to truly live up to this reputation, it must make bold investments that can potentially realise outstanding returns, instead of continually adopting conservative, low-risk strategies.
The Government will play its part to unleash the full potential of the private sector so that the interests of our people will be best served. The Budget for 2021 contains a range of initiatives designed with this in mind.
The Agriculture, Fisheries and Poultry sectors will be exempted from income tax for the next five years. Improving productivity and enhancing earnings from these sectors is critical. The private sector must introduce new technologies that enable farmers to produce more, and to target lucrative new export markets.
Encouraging wider adoption of organic farming and traceability mechanisms will help increase the price of our produce internationally. Finding new markets and investing in better processing, storage, packaging, and transportation is important, together with increasing value addition through agricultural product processing.
Tax concessions will be granted for strategic investments larger than ten million US dollars in value for agricultural product processing, IT, dairy, fabric, tourism and export industries. Exports are being strongly encouraged through the removal of import taxes on required raw materials, machinery, and equipment used by direct and indirect exporters.
New investment into digital infrastructure is being strongly encouraged. Companies in the Information Technology space must make full use of these incentives to expand and seek new markets for Sri Lankan talent. Companies must also invest more in IT education and training.
Given the fast-changing nature of the industry and its high earnings potential, companies can gain enormous returns by training large numbers of young people in this field themselves, without over-relying on Government funded institutions for new recruits.
Vocational and technical education in general can benefit from much greater private sector investment, for which the Budget also provides incentives. The forced migration of education to digital platforms has shown that there are opportunities to be exploited in online education too. This is an area to which more attention can be paid by established companies as well as by Start Ups and individual entrepreneurs.
Small and Medium Enterprises and Start Ups are being encouraged through concessionary funding schemes and the establishment of a stronger Development Bank that should lend based on assessments of project viability instead of collateral.
Nascent domestic industries will be supported through cess that will be selectively imposed. Other initiatives including simplifying Customs Duty and related streamlining will facilitate functional economic improvements. A range of capital market incentives are also being introduced to encourage investment.
Setting the platform for a robust economic revival requires both the public sector and the private sector to work in partnership. We must ensure that all our initiatives in various sectors are guided by a shared central vision and driven by clear objectives and actionable plans. All initiatives undertaken by both the public and the private sector must contribute to uplifting our growth trajectory.
In this context, I am aware that the Ceylon Chamber of Commerce has prepared an Economic Acceleration Framework with the participation of over 70 industry professionals for the consideration of the Government. I appreciate this initiative and look forward to perusing this document. Value generating proposals will certainly receive the Government’s serious attention.
I trust that over these two days, the speakers, panellists and the leading luminaries from the public and the private sector participating in this Summit will give considered thought to innovative ways and means of fostering a truly people-centric economic revival.
Together, we have the opportunity to make a transformative and beneficial difference to Sri Lanka’s future.
In concluding these remarks, I wish to reassure you of my great and sincere confidence that together, we shall.
Hemas Consumer strengthens portfolio with L’Oréal partnership in Sri Lanka
Hemas Consumer, the leading manufacturer and distributor in Sri Lanka’s beauty and personal care sector has strengthened its portfolio of offerings in a groundbreaking partnership with the world’s number one beauty company, L’Oréal. With this partnership Hemas Consumer obtains distributor rights to leverage its sales network and innovative marketing approaches in taking L’Oréal’s wide range of beauty and personal care brands across Sri Lanka.
Commenting on the new partnership, Sriyan de Silva Wijeyeratne, Managing Director, Hemas Consumer & Executive Director Hemas Group said, “We have spent over fifty years building successful and strong consumer brands in Sri Lanka. In keeping with our promise of consumer delight and trust, we are elated to partner a world-class cosmetics group like L’Oréal expanding our existing portfolio with the world’s most sought-after beauty and personal care products.
We are well equipped in our distribution process with island-wide sales channels to serve all parts of the country. I believe this partnership will revolutionize Sri Lanka’s beauty care industry and more prospects await as we continue to look ahead with L’Oréal.”
Sabrina Esufally, Director Business Development and Innovation at Hemas Consumer said, “This partnership will enable Sri Lankans to access the iconic brands and solutions created through years of research and innovation by L’Oréal. In the fast evolving and dynamic beauty industry, the combined strength of Hemas’s local heritage and penetration, and L’Oréal’s global technology and trust is the perfect recipe for consumer delight.”
DFCC Bank supports industrial excellence by partnering CNCI Achiever Awards
DFCC Bank PLC, stepped up once again for the 3rd consecutive year to partner with the Ceylon National Chamber of Industries (CNCI) as the principal sponsor and official banking partner of the CNCI Achiever Awards 2020.
The CNCI Achiever Awards was held for the 19th consecutive time to recognize the outstanding efforts of exceptional performers who have molded their respective industries with innovative solutions, while overcoming challenges and meeting the demands of their clientele. This year, the event was recently held under strict health guidelines at the Galadari Hotel in Colombo.
Commenting on the sponsorship, Chief Executive Officer of DFCC Bank PLC Lakshman Silva stated, “We are pleased to have partnered with the Ceylon National Chamber of Industries (CNCI), as the Main Sponsor and Official Banking Partner of the 19th CNCI Achiever Awards 2020. DFCC is honored to partner in reconciling successful Sri Lankan businesses from various industrial sectors. Our partnership with this prestigious awards programme aligns seamlessly with our commitment to foster and reward industrial growth across the country and support local entrepreneurs in MSME & SME sectors.”
Lanka SSL triumphs with National Gold and Top Ten Awards
CNCI Achiever Awards 2020
Lanka Special Steel Limited (Lanka SSL), a trusted name in wires and a fully-owned subsidiary of E B Creasy & Company PLC, was recently awarded the coveted National Gold Award under the Extra Large category in the Manufacturing Sector at the Achiever Awards 2020 for Industrial Excellence.
The annual event organized by the Ceylon National Chamber of Industries (CNCI) was held in March 2021 at Colombo, and celebrated some of the leading industrialists in the country for their tremendous and continued efforts in uplifting and promoting quality standards, productivity, growth and strategy, R&D, employee welfare and others whilst contributing to both the society and economy at large.
‘We are immensely proud to have been recognized with two very prominent awards at this year’s CNCI Achiever Awards. It is a huge leap from just winning a Merit Award the last time around, and this incredible achievement certainly reflects our highly ambitious plans to strive for continued excellence. We would like to thank our valued customers and all stakeholders. We are grateful to our hardworking and committed staff at Lanka SSL who have made this possible,’ said Pravin De Silva, CEO of Lanka SSL.
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