Holy Land Tour (Palestine and Israel)
by Lalin Fernando
We were a group of 48 that visited the Holy Land (Palestine and Israel) in mid- September 2018. Guided by Bishop of Galle Dr. Raymond Wickremasinghe the group, now sadly 47 as one died on the tour, came back bonded by an experience of a lifetime with a spiritual predisposition. This was in the land of the three Aramaic religions with over 5,000 years of history dating back to Greek, Roman, Persian, Byzantine, Islamic; Crusader, Turkish and British mandate times. Much of it was violent, bloody but more was epochal and inspiring in an exceptional Mediterranean land.
We arrived in Amman, Jordan from Abu Dhabi on a Monday morning. The Israeli border crossing check point palaver which apparently could at times be a six hours ordeal, took us only about 45 minutes. This was most probably due to our tour manager Ms. Thusahari’s tremendous experience (over 20 tours), confidence and efficiency and of course the Bishop’s personality.
Crossing over to the Israeli side we had what was to be a trade mark warm greeting from Sonia, who some thought at first was one of our tour party. An Arab Christian born in Nazareth in Northern Israel, she was our very able guide. With a never failing sense of humour and politeness she kept us closely engaged. At the churches she made sure she was heard above other guides briefing their groups, while Bishop Raymond would translate into Sinhala and elaborate if necessary. Her briefings were delivered in precise and clear English. She asked us to note that much of the land was below sea level, a novel experience.
Our coach driver was gentleman Jameel. On our return to Jordan, it was ebullient Hussein who we were told was not from the Royal family! Both were excellent drivers especially when negotiating the spectacular mountain roads.
This is a fascinating land divided unequally and by force between Jews and Arabs. The UN in 1994 ordered Israel (Resolution 142) to hand back Arab land taken by conquest in 1967.This has not happened. Instead the Arabs were given certain areas designated as Palestinian Authority A and B. One, like Bethlehem, is policed by Arabs and the others like Gaza by Israelis. Provisions for the status quo of the holy places in Palestine are governed by the Treaty of Berlin (1878), so fortunately Israel is bound by it too. While there are parts that look like any first world country, some others saddened us.
We crossed over the Allenby (General, later Field Marshal) Bridge. It was Allenby, called ‘Bull,’ that led the British Army into Palestine during WW1 with the help of Colonel TE Lawrence’s Arab Forces. They had defeated the Ottoman Turks who had ruled most of Arabia for 400 years (1517-1918).The Arabs however were betrayed by the Brit ‘Bloody Balfour’.
We had a tasteless lunch in a restaurant overlooking the northern end of the Dead Sea that is about 300 feet below sea level. As we proceeded inland the scenery was breathtaking. Soaring mountains, bare of trees and greenery were interspersed with deep valleys in this part of the Levant (Cyprus, Jordan, Israel, Palestine, Lebanon and Syria). Later on we were amazed to see Israeli plantations with mangoes the size of coconuts and four ft tall coconut trees despite geography and rock hard soil. However due to overuse of scarce ground water, the Sea of Galilee which is the main source for Israel’s water, is drying up rapidly.
We saw armed soldiers in many places reminding us sadly of SL pre-May 2009. It excited some who photographed them despite warning notices not to do so. These were clearly young reservists of the crack Israeli Forces. They looked scruffy and bored.
We arrived in the late evening Monday at the impressive four-star Orient Palace Hotel, Al Sahel St, Bethlehem in Palestine. It is pronounced Bethlaham from Bait (House) laham (lamb). Apparently a butcher ran a mutton shop there centuries ago. We showered and struck out for the small shops close by. Our favourite was the Hezar sweet shop run by Issa and his son. We made friends and quickly struck bargains for an assortment of exotic nuts and Arabic and Turkish sweets. US dollars were the preferred currency. Nobody wanted Palestinian dinars!
Our wake up calls were at 5 am on the first three days after arriving, 4 am on one day and 3 am on the Nazareth (longest day) visit. This was necessary in order to be at the religious sites before hundreds of other tourists swarm in. The churches are open even at 5 am. Late arrival could result in considerable delay in entering the churches. As SL is two and a half hours ahead of their time, getting up early wasn’t much of a hassle from our normal waking up times.
The weather was glorious with clear blue skies, if also hot. It was ideal for the climbing and walking that we had to do daily. We drank a lot of water having been warned of heat stroke.
We set off each morning with inspirational Catholic piety, the Bishop leading in prayers and the singing of hymns. (The group had about three Anglicans and one Buddhist too) His Lordship was stern occasionally to make sure we did not waver in focus and purpose. We ended each day with Mass at the last church visited.
The churches made up in atmosphere, character and awe what they may have lacked in Western grandeur. The mosaics, stained glass windows with limestone or marble floors and columns were there but in dark, ‘moody, broody’ churches, lit with an assortment of brightly coloured lamps. Some were in humble stone buildings but they attracted pilgrims from all corners of the world in their thousands throughout the year. The Chinese were the most numerous from Asia.
On Tuesday we visited The Basilica of the Nativity, the birth place of Jesus. One enters it through the 4-foot by 2-foot Door of Humility. It is to make sure that by ‘pride and ego’ cannot enter. It was first built in the fourth century by Queen Helena, mother of the first Christian Roman ruler, Constantine. Burned down in a fire, it was rebuilt by Byzantine Emperor Justinian in the sixh century.
A 14 point silver star marked the place where Jesus was born. This was removed, probably by the Greeks in 1847, but was later replaced in 1853 by order of the ruling Ottoman Turks. It was a bit underwhelming as it was in urgent need of repairs, said to cost US$ 17 million. The Palestinian Authority (98% Muslim) and many countries including Jordan have contributed.
When the Persians invaded in 614 AD and torched almost all the churches, they spared this church as they believed the mosaics there depicted three women in Persian dress. Co-located is the Church of St Catherine where Christmas midnight Holy Mass is celebrated with teeming crowds.
We followed the Pilgrims route that included Shepherd’s Field, Manger Square and the Milk Grotto where Mary hid the infant Jesus from the Roman soldiers before her flight to Egypt. Apparently the white rock nearby indicates drops of milk.
We visited Mount Zion the site of the Last Supper Room, below which is King David’s tomb. The one mile ridge of the Mount of Olives that used to be covered with olive trees has a breathtaking view of Jerusalem with the Dome of the Rock covered in gold leaf, dazzling. The Garden of Gethsemane where some of the olive trees are over 900 years old lies at the bottom of the ridge in the Kidron Valley
The Basilica of Agony (Church of All Nations) is by Gethsemane. It is built over the rock on which Jesus spent the night in prayer before his betrayal by Judas and crucifixion. Its interior is purposely dark and the ceiling, painted dark blue, evoking the night time of agony.
We also visited Emmaus Abu Ghosh, seven miles from Jerusalem where Jesus appeared before his two disciples after his death and resurrection and had a meal. We saw the Church of St Peter in Galllicantu where the cock crowed for the third time as Peter thrice denied Jesus. The dungeon where Jesus was humiliated, assaulted and imprisoned by the Jewish High Priest Caiphas before he was tried is under the church. We also went to the Dormition Abbey on Mt Zion where Virgin Mary’s statue lies in peaceful slumber.
In the gorgeous hillside neighbourhood on the road to Jericho was the Franciscan Basilica of Visitation in Ein Karem, commemorating the visit of Mary to her cousin Elizabeth. This is where Mary sang her hymn of praise, the Magnificat (Latin-‘My Soul’). It is inscribed on its walls in 62 languages. It was banned in three countries as being revolutionary!
We saw the Golden Gate that is permanently closed but through which it is believed by all three religions that the Messiah will enter in latter days, the Chapel of Ascension (the caretakers are two Muslims), Pater Noster the church of the Lord’s Prayer (now in 140 languages), Pool of Bethesda where Christ cured a man who was crippled (with a noisy Indian tour party disturbing everyone). What is said to be the print of the right foot of Jesus can be seen at the Chapel of Ascension.
The left foot print is in the Al Aqsa shrine, apparently not a mosque, which is where the Muslims believe Mohamed made his Night Journey to Heaven, having arrived from Mecca.
On Wednesday we visited beguiling, bewildering and wonderful Jerusalem. There was over-excitement in presence of history, beauty and belief. Yet it is a city under tension as a 400 mile long 84 foot high wall cruelly encircles the West Bank Palestinians. Jerusalem’s name came from the Hebrew ‘Yerushalayim’ meaning the City of Peace.
We entered the walled Holy city after the Church of St Anne, dedicated to the mother of Virgin Mary, via St Stephen’s gate (Lion’s Gate).This is where the first Christian martyr was stoned to death. We walked on the Via Dolorosa (The Way of Sorrows – Way of the Cross) to the Church of the Holy Sepulcher (Calvary). The Jews (who else?) believe the route was different. The tour party, three at a time, took turns to carry the Cross (brought disassembled from SL) from station to station.
Sadly, the death of 80year old Mrs. Violet Perera due to a heart attack occurred in front of the Church just before noon. She had carried the cross twice. Her sister was present. The Bishop joined the paramedics in desperate resuscitation efforts. He and tour manager Thushari completed all formalities with the Israeli police including contacting the next-of-kin of the deceased in Negombo, all within two hours. Regrettably the SL Embassy did not take the many calls from the Israeli police during those two hours. They Embassy denied receiving any calls!
A pall of grief descended. The Bishop sensing despondency immediately revived everyone by reminding them that as we mourn for the dear departed lady, we should not let grief overcome purpose in the Holy Land.
The Church is the most venerated site in Christendom. It has very many chapels of all denominations. Four, some say five Stations of the Cross are within it. There is the lavishly decorated site of the crucifixion, Calvary (Golgotha), the Stone of Anointing and the (empty) tomb where Christ was buried, the traditional site of Resurrection of Christ at the Greek chapel of Anastatis, that has an altar over the rock of Calvary (12th station), the Catholic chapel of Nailing on the Cross (11th station). Underneath the Golgotha chapel is the statue of Mary (13th station).
The Church with a capacity of 8,000 opens at 4 am. About 15,000 visit daily. The Orthodox Greek start Mass, (2 am) followed by the Armenians and then the Catholics at 6 am. There is also a Copt who has to pray alone while Ethiopians do so from their roof top monastery. Priestly brawls over territory occur several times a year.This is despite the ‘firman’ (decree) by the Ottoman rulers in 1852, confirmed by the Treaty of Paris (1856) that binds the various denominations. Roof repairs and even shadows cause problems!
Questions were asked about the Arc of the Covenant where the Word of God, the Ten Commandments, in stone inscriptions inside a box apparently lies buried somewhere in the Temple Mount according to the Jews. Rumours are many and hoaxes a few but the Bishop reminded us not to worry about it as the Covenant is in the hearts of believers. The Jews however are digging for it close to Al Aqsa shrine, posing a problem to its foundation. They believe Al Aqsa was built over King David’s burial site. They insist a discovery of the Dead Sea scrolls proves where the location is and it would finally prove that Jerusalem belongs only to the Jews. When Israeli General Moshe Dayan’s troops swept into Jerusalem after defeating the Jordanians in 1967, he prohibited attempts to raze Al Aqsa shrine.
The Church was lost to the Christians for 700 years. Saladin, a Kurd from Tikrit (Saddham Hussein’s birth place) who conquered Jerusalem from the Crusaders (1198) gave the 30 cm long keys to it to two Muslims whose direct descendants Aded al Judeh (aged 89) and Nusseibeh (69-years) are the Custodians today. They open it at 4 am daily. They hold the ‘newer’ key that is 500-years old. They have the original that is 800 years old too! There is even an unused ladder in place from 1728 on the first floor.
We also visited the Western wall that is the foundation of the Temple Mount, the holiest place in the Jewish faith where King Solomon built their sacred temple. It came under Jewish control in 1967 after about 1,000 years. The Jews do not call it the ‘Wailing Wall’, a term coined by Westerners.
Jerusalem is also Islam’s third holy city.The Al Aqsa mosque on the Temple Mount is the third holiest Islamic site. It is where at one time Muslims turned in its direction to worship. It was to Mecca later. It is out of bounds to non Muslims. The Dome of the Rock is also there.
Coming down hill from the last church for the evening, we stopped at a place where everyone quenched their thirst with juice from massive pomegranates. An Israeli who had found out we were a happy talkative crowd from Sri Lanka said he had been an Air Force officer who had been in SL to fix guns on helicopters in 1988. He said he had an SLAF corporal as driver. This Corporal apparently pointed out Tamils on the streets as he drove in and out of Colombo. He said he too could always recognize an Arab anywhere, snidely suggesting we had something in common. I told him I was 78-years old but had never been able or wanted to look for racial or other differences between the Tamils and Sinhalese.
We had a 5 am start on Fri 14th to go to Nazareth, Jesus’ home town and the Arab ‘Hi Tech capital’ of Israel. It has 70% Muslims and 30% Christians. It nestles on a craggy hillside with tall trees. Its layout reminded one of Nuwara Eliya, where in fact there is a ‘Nazareth’ hotel.
We visited the Church of Annunciation where Angel Gabriel appeared before Mary, and told her she would give birth to a child, Cana, where water was turned into wine, the Church of St Joseph where Joseph had his carpentry workshop, Mount of Beatitudes (Eight Blessings) that is the site of the Sermon on the Mount, with its arches of marble and alabaster, Church of Multiplication, Church of Primacy of St Peter and the Franciscan Wedding Church at Kfar Kanna. Here married couples were overjoyed to be able to repeat their vows. Cana wine was bought by all with the promise of Christmas looming. Unfermented, it is sweet grape juice. Both are tempting.
We then descended to the Sea of Galilee (Tiberias) where it is said Jesus walked across its waters. The shore line was luxuriant with tall trees. Inland is the wateless plain of Hattin where the Arabs in 1187 under Saladin defeated the Crusaders under King Guy de Lusignan in one of the most decisive battles of history.
We each had an enormous Galilee Talapilla fish with rice and vegetables in a restaurant overlooking this fabled fresh water lake (sea). Our Hostess said the meal was specially prepared for us and asked if she could sing for us too. She did so sweetly. When she finished we persuaded Michelle who had sung in a Jerusalem church two days previously too, to respond. She obliged with a stunning and electric rendering of ‘O Jerusalem’. The hostess like the other over 100 guests, clearly inspired, sang once more.
We then had a boat ride on the Galilee. The crew at once ran up the Sri Lanka flag and played cassettes of Sinhalese songs as we motored in the emerald green waters overlooked by the Golan Heights with Mt Hermon, dominating and often snow capped, as we looked at the hills of Lebanon, Syria and Jordan
On the way back at Jericho we also saw the Sycamore tree that Zachariah, the short pitiless tax collector for the Jewish rulers, climbed to view Jesus. Overwhelmed at being recognized by Jesus, he reformed himself.
We had a 7am start on Saturday. Most of us wallowed in the turquoise waters of the Dead Sea that is 427m below sea level, the lowest point in the world. It is 35% salt. It keeps one completely buoyant, an unforgettable experience. It also has the lowest bar in the world!
We went to Jericho (Arab territory) and by cable car to the Mount of Temptation (Qurantico) 350m above sea level to have lunch in a restaurant carved into the rock. Qurantico is where Jesus defeated the temptation of the Devil for 40 days and 40 nights. The word ‘quarantine’ so familiar to us now, is derived from it. There is a Greek monastery up there too.
Jericho is said to be the oldest city in the world at 10,000 years. One mosque Omar is 258m (846 ft) below sea level. Just one percent of just one percent of its population is Christian. There is no proof that Jericho fort’s very old walls fell to Joshua’s legendary trumpet calls.
While waiting for the cable car for the return ride, a Palestinian policeman told us how very difficult Israel makes it for Arabs to get a passport or visit another country. Evil.
After lunch we went to Bethany near Al Maghtas where John the Baptist baptized Jesus in the Jordan River. The very pretty Arab and friendly Israeli girl soldiers caused a diversion- mainly for the ladies – who outnumbered the men in our group! The Israeli’s (who else?) say the actual baptismal place is further north under their control where hotels and guest houses reap the benefits. The river is just a muddy stream here. Its middle, marked by floats, marks the border between Jordan and Israel. The Bishop conducted the baptism ritual for those who wanted it. Jordanian soldiers like the Israelis were seen helping visitors. There is a Jewish ritual bathing too called the mikvah. The Arabs call it ‘immersion’.
As we were leaving an Israeli lady asked us where we were from. Having been told she said she was very happy to see people from SL and hoped that we enjoyed our visit there.
A final mass was in held in Bethlehem This time it was a Palestinian lady who having asked where we were from, thanked us for coming to Bethlehem. Tourism is the life blood of the Arabs in Palestine. There are over 600 hotels in Bethlehem.
All our lunches were at prearranged restaurants but the best was one we chose. At one, after lunch, its management distributed fez hats and organized a crocodile dance with rollicking Arab music. The best dancer cannot be named!
Every night at dinner in the shared Arab and Jewish tradition there were vegetables in plenty with various meats and kebabs and an abundance of fruit. Bishop Raymond unobtrusively sat at a different table every day, getting to know everyone in the group.
On the last night there was a delightful Arab pre-wedding women only party. There was music and dancing. They were all incredibly pretty with peaches and cream complexions and fashionably dressed.
At a short farewell ceremony, Sonia and Jameel were thanked profusely by the group as were the Bishop and Thushari. Individual donations were then given to Sonia and Jameel who became a bit emotional.
We left at 9.30 am on Saturday for our return to Jordan by coach. We were taken up to the heights of Mt. Nebo in Madaba where Moses, after 40 years of wandering to get to the Promised Land, died without being able to do so. He was a prophet of the Jews, Christians and Bhais. We saw the church that is built over his resting place. We had a stunning view of Palestine, the river Jordan and the Dead Sea as we climbed into the mountains.
We returned to SL on Monday with fond memories of a never-to-be-forgotten experience in splendid company. It had been a wonderful, delightful and charming few days. Not only Jews say ‘Next year in Jerusalem’.
The Boss Up Story
Boss Up isn’t merely a brand name. It’s a manifestation of resilience and inner power in the form of a branding and social media marketing agency. Hafsa Killru, the Founder of Boss Up has a personal story and determination to ‘boss up’ that propelled her to launch her own venture to empower entrepreneurship, especially among small businesses.
The environment one grows up in has a remarkable effect on a young child’s mind. Watching two strong women in the family redefine the role of feminine power, a young Hafsa grew up ambitious too. Although brimming with the desire to create a change, her childhood was fraught with challenges that plague many children today – bullying. She was subject to severe bullying since the tender age of 10 at her places of education, which affected both her mental and physical health.
“I never fit in anywhere. I was never welcome among the cliques. But I didn’t let it affect my confidence. Keeping my circle small helped me stay focused on my studies. I’d spend this time alone in school libraries, often reading encyclopedias,” says Hafsa. “The bullying worsened in my teenage years. I was lonely but it worked out in my favour because I was never, and still not, someone who worries about ‘what will others say’ — a key obstacle in many people’s lives. Not having many friends meant I was not under peer pressure. This allowed me to be my authentic self.”
Hafsa’s writing career began quite unexpectedly when she was 17. Not only is she a content writer but also a poet who writes evocatively about mental health, healing and empowerment. But this didn’t come by easily either.
During her higher studies, those she considered to be her friends tried to crush her growth mindset, which eventually took a toll on her. It was only when she managed to remove herself from such environments did she become more self-aware and regain her confidence, thanks to the solitude it brought into her life.Yet again, a new set of obstacles awaited her in her early 20s. In 2019, she was turned down by over 20 companies within three months alone, which led to deep frustration and self-doubt. Although she had freelancing opportunities, the lockdown only added to her troubles.
But that’s when something clicked into place – an idea so obvious, so big and so right for her that Hafsa knew it was what all these adversities were pushing her towards. She realised the lockdown was putting undue pressure on businesses and it needed a solution. Especially small businesses were struggling to go online and create a sustainable brand, and that too at an affordable rate. How could they compete with incumbent brands with massive budgets and breakthrough technologies? She sought to give them the edge they needed and thus, Boss Up was born in October 2020.
“Inviting change, taking charge of the situation and choosing to do something on my own has to be, although scary, the most liberating decision I have ever made,” admits Hafsa. “The lockdown wasn’t the time for businesses to go silent. They needed business and marketing solutions that would help them overcome the situation.”
In today’s contemporary business world, a business of any size will only be running a losing race if it hasn’t developed a strong social media presence or a clear brand strategy. Hence, Boss Up ensures equal opportunities are given to entrepreneurs from all walks of life.
One and a half years into the business, Boss up is now global with its wings spread across countries like the UK, Canada, Dubai, Qatar, the Maldives and Australia, and is backed by a strong team of young and passionate minds.
Boss Up’s primary goal is to uplift entrepreneurs. The brand is also a strong advocate for inner power, confidence and resilience — the three main driving forces of ambition. It intends to help people who hail from struggling backgrounds; the ones who are inundated with a lack of support, seek self-sufficiency and are hungry to design a unique identity for themselves.The brand also strives to treat everyone at work with compassion and empathy whilst leading with kindness as it is crucial to reform work cultures that are hazardous to oneself.
Reach out to HAfsa via Instagram @hafsa_killru @bossup_srilanka or email email@example.com.
The Switch of Trend in Fashion After the Pandemic 2022
There has been an immense change in the Industry of Fashion after the pandemic struck us all hard. Currently, the trends of fashion have also taken a big turn towards affordable fashion trending styles and outfits. The Fashion boom has grown to become steadily slow for the seasonal styles and basic needs of clothing as well.
The current scenario of fashion life is always at a peak, and even after the Covid-19 pandemic, we have still seen slow growth in the need for fashion. There are of course certain aspects that have affected the industry and declined surplus. However, fashion and clothing have become a BASIC need for humans across the globe.
From shopping high-end couture to higher brand apparel, the trend has shifted to move on to sustainable clothing and organic clothing pieces. For example, we have become more aware of locally produced clothing brands and organic fabrics of our country. Made in India clothing and brands are emerging at a higher graph.Let’s take a look at the Current Change in Fashion Trends due to Pandemic 2022
Sustainable Outfits After the Pandemic
This is something most have been finding a basic need in clothing. Spending over and over again on the same kinds of clothing has and will reduce in the future. Buying clothing and fashion pieces that last for longer is the key to saving more than before. Buying pieces like basic Tees, Pants which may be styled over and over again is what the trend is shifting towards.
Budget Range of Fashion Brands are Accepted higher
Since the ban of Rowme and Shein-like brands and online websites in India, other national brands have started to make affordable fashion pieces for their customers. Styles and trends of fashion in the budget are what the people will be looking out for since the economic growth of people has dropped. Investing in fashion will never end until there will be a supply, the only difference is the budget range brands have a huge change of acceptance now since the pandemic.
Change of Styles worn to Work or Office Fashion after the Pandemic
Since the depression, people may have just stopped feeling happier may want to take the effort to dress like before. Styles of fashion in a simple and classy fashion will emerge largely than before. Choosing Plains or Solids overprints and pattern or neutrals over new trending colors and the print patterns is being seen for workwear fashion.
Change of Trends and Styles for Indian Festival Wear after the Pandemic
In the same way as the above point mentions, dressing special occasions will take a shift. Looking at the financial conditions currently, customers will be buying lesser for Festive wear than before. Styling the same pieces with a change of new additions of budget festive wear will be trending. Sarees and salwar suits in silks, choosing cotton, and linen kurta sets over the designer trends are to be seen this year during Indian festivals.
Choosing Budget Wedding Wear Over Designer Wedding Wear
When it comes to weddings, the cost goes to the highest for any customer. But the pandemic has changed how weddings will be taking place. The cost of weddings has declined drastically and shopping for Indian weddings has grown to choose mid-range wedding wear over high-end designer wear. Saving more during weddings, styles of lehengas, sarees, shalwar suits, or sherwanis for weddings that are in mid-range is a new trend.
From styling men’s kurta suits styles for the basic function of weddings to choosing classic or budget range sarees and suits for the bride’s ceremonies will take up a new fashion trend look. Making a choice of ONE heavy wear Lehenga and Sherwani may be what the soon-to-wed couples be looking for.Designer wear which can be restyled or reused and worn for other occasions and weddings is also a trend to grow rapidly. Saving much more for the bridal and groom’s outfit looks.
Shopping Online Increased for clothing after the Pandemic
The safer way to buy clothing has become a focus for all customers going towards online shopping. The percentage of online buyers has rapidly increased for clothes after the pandemic. From casual wear shopping online to fashion shopping for festivals and weddings, all have become much easier and more convenient for consumers.
Websites and businesses are working to grow even wider with Online Shopping. Connecting with customers personally for their shopping experiences to taking a new addition in budget clothing varieties for the customers is what’s taking place.
Online shopping has become a trend We have set an all-new trend for our customers It brings more trust and safety to customers. Shopping for wedding wear online only gets comfortable for all when sitting back home and shopping Fashion Shopping after the Pandemic via on-line shooping is what keeps all customers happier.
Captivating streetwear for today’s fashionable girls
The latest street fashion brand Girls by Dillys under the umbrella of Dilly’s was launched recently introducing trending new pieces to help girls carry the distinct personality and style to be the fashionable girl of today.
Girl by Dilly’s is a creative street fashion brand that focuses on vibrant colors, textures, and prints to bring out the youthful exuberance of today’s girls. The brand has emphasized on contrasting color combinations. The ethos of this brand is creativity and having fun. Girl by Dilly’s is dedicated to the free-spirited girls who have their own super powers and a bold attitude. Girls are encouraged to mix and create unique styles to introduce their own identity in a creative and playful way.
This brand is the new lifestyle for confident girls who love to enjoy freedom, youth and individuality. The brand has different style combinations from casual to evening wear to make the overall look fashionable and completely their own. The brand tagline ‘All about a Girl’ is a reminder to every girl that she is unique and beautiful.
To ensure glam and comfort, all Girl by Dilly’s products are crafted using quality fabrics and technical know-how. The brand offers a wide range of stylish ready-to-wear pieces, from tops, skirts, pants, shorts, dresses, rompers, jump suits, crop tops, and t-shirts. The brand has introduced batik into the collection with a fabulous finishing touch to elevate its signature styles. The brand is also introducing a comfortable t-shirt collection with inspirational slogans and line art to share a positive message with society.
Dilani Wijeyesekera – Director of Girl by Dilly’s stated, “We became aware of a notable gap in today’s market for fashionable streetwear clothing for girls. Today’s new generation of girls have a different youthful energy about them. They are fun, bold, carefree and energetic and they want the whole world to see that. Girl by Dilly’s is perfect for such girls as it helps them find their own identity through our collection of vibrant colours and creative styles that they can mix and match to come up with eye-catching outfits. Every piece of Girl by Dilly’s has the look and feel of fun and vibrancy.”
With the launch, Girl by Dilly’s is providing an introductory offer to all loyalty customers where they can avail themselves to a 15% discount on all products until 7th August 2022, both on online and at the flagship store. A selection of special giveaways has also been lined up in the coming weeks for all social media followers.
For the latest Girl by Dilly’s updates and new releases, follow them on Facebook, Instagram, and TikTok using @dillyandcarlo. The latest Girl by Dilly’s collections are available at the Flagship Store on the website www.dillyandcarlo.com.
Dilly’s was established in 1987 to cater to Colombo’s desire for high-end designer wear with a local twist. As the company grew, Dilly’s introduced its second brand to the market, this time to cater to menswear. Carlo was established in 2007 and exemplified stylish men’s clothing for all ages. The brand is housing its distinct designer ranges to cater to the entire wardrobe requirement of modern men and women.
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