Business
EMA calls for enforcement of COVID-19 safety amidst re-start of events
Following the easing of Covid-19 restrictions in Colombo, the Event Management Association (EMA) issued comprehensive guidelines for hosting COVID-safe events and called for strictest possible adherence from stakeholders.
The EMA’s Handbook, lists out detailed safety and hygiene standards and protocols to ensure that all future events will be hosted in a responsible manner – minimizing the risk of COVID-19 transmission at events in order to avoid further shutdowns of an industry that is already on the verge of collapse after 14 months of closure.
The EMA represents the interests of an array of business segments, from event management companies, wedding planners, equipment rental companies (sound systems, lighting, LED, etc.) stage & set fabricators, furniture & infrastructure rental companies, and digital creatives companies to venues, florists, musicians, event support services, entertainers, dance troupes, artists, designers, technicians and many more. In total, the entire sector is estimated to contribute as much as Rs. 30 billion towards the national economy.
“We express our collective gratitude to the Government for taking a positive decision that will allow our members to earn a living after several painful months. While we welcome the opportunity for events to be hosted once more, extremely strict enforcement of comprehensive safety protocols is essential to avoid transmission of COVID-19 at events.
“When events were previously allowed, we have been disappointed to see many instances when these measures were totally disregarded. If such carelessness recurs and further COVID-19 cases arise, another shutdown will risk permanently destroying what is left of our industry. For the sake of all those employed and the families who depend on our industry, this cannot be allowed to happen. We therefore call on all stakeholders to implement and enforce our recommendations immediately and without compromises,” Roshan Wijeyaratne, President, EMA stated.
“Many event companies have made massive investments into infrastructure, equipment, and development of skills with investments ranging from Rs. 10 Mn to Rs. 800 Mn per business. They are now on the brink of collapse and are struggling to pay wages and meet financial commitments. Without assistance, they face impending bankruptcy. This will affect 130,000 direct and 600,000 indirect jobs and the people and families who depend on our industry for their livelihood,” Sajith Kodikara, Vice President, EMA.
Events are considered essential to businesses as a vital tool of ‘live communication’ which enables a cross-section of industries to present new products to the market and generate sales. In that regard, a high frequency of corporate events is often correlated with a healthy economy.
For countries that are beginning to emerge from COVID-19, face-to-face meetings and events are a priority feature of work they are looking to restart. A study of 125 New Zealand-based organisations found that 97% are planning to hold a business event in 2021 – up from 94% of respondents to a survey conducted in May 2020#. Another recent study found that business travel has increased by 55% since restrictions eased while 37% of respondents expect to resume travel in 2021.
“Another crucial factor to consider is the potential for Sri Lanka to be positioned as a ‘safe event hub’ for MICE and destination event tourism which will accelerate Sri Lanka’s economic revival. That is provided we are able to get the health crisis under control with a scientific approach and a sustainable way forward for the industry. If we delay, we will most certainly lose out on business to other countries in the region,” Nishan Wasalathanthri, Treasurer Member, EMA.
In emulation of global best-practices adopted as a solution to ensure compliance of guidelines, the EMA Handbook proposes the appointment of ‘safe-event ambassadors’ tasked with reporting on non-compliance of guidelines.
“The handbook is created to simplify the organisers’ tasks of planning and hosting events and to mitigate the risk of weaker standards being applied. While the guidelines are already comprehensive, we expect to update it with additional information shortly,” Minha Akram, Committee Member, EMA added.
The Association also expressed its support for the Government’s efforts to control the pandemic and re-start the Sri Lankan economy.
“As with many sectors of the economy today, our industry is in dire peril. There is however a light at the end of the tunnel, in the form of mass vaccination. We take great encouragement from the Government’s emphasis and continuing rollout of vaccines to the public and request the prioritization of vaccines for industry members.
“In order for all sectors of the economy to scale up activity, and have a meaningful chance at recovery, we need to achieve 60% vaccination as soon as possible. Only then will we be able to see larger scale events take place. We also take this opportunity to urge the public to continue cooperating with public health measures to speed our progress to recovery,” Gerry Jayasinghe, Advisory Counsel, EMA said.
The EMA handbook will be available online on www.emalk.org from July 19, 2021.
Business
Treasury surplus austerity for farmers a dangerous gamble, warns analyst
An economic analyst speaking to The Island Financial Review on the condition of anonymity, questioned the government’s structural priorities, calling the decision to purchase only two percent of the national buffer stock a glaring policy disconnect that leaves struggling paddy farmers vulnerable to a heavily consolidated private milling cartel.
The critique comes as the state celebrates an unprecedented domestic fiscal turnaround, registering massive budget surpluses and actively paying down its public debts. Yet, despite this robust fiscal space, the state’s direct intervention in the rural agricultural market remains profoundly meagre.
“When the government boasts an overwhelmingly strong fiscal position, it is entirely incomprehensible why it refuses to allocate sufficient capital to aggressively purchase paddy directly from the producers. The current allocation strategy artificially limits the state’s market-stabilising power, effectively abandoning debt-burdened farmers to the pricing whims of large-scale private millers who dominate the post-harvest supply chain,” he said.
This contentious market dynamic unfolds just as the Paddy Marketing Board (PMB) prepares to activate its Yala season procurement machinery. PMB Chairman Manjula Pinnalanda announced that state purchasing would commence today across early-harvesting zones including the Ampara and Ruhuna regions, alongside parts of the Mullaitivu and Trincomalee Districts in the Northern and Eastern Provinces. Operations across remaining cultivation areas are scheduled to launch on July 20.
The government has established baseline guaranteed rates for the harvest, fixing prices at Rs. 120 per kilogram for Nadu, Rs. 130 per kilogram for Samba, and Rs. 140 per kilogram for Keeri Samba. To facilitate the rollout, the Treasury has disbursed a direct cash allocation of Rs. 6 billion to the PMB, supplemented by a secondary Rs. 10 billion concessionary pledge loan scheme channeled through state banks to assist small and medium-scale mill owners and eligible co-operatives.
However, the analyst pointed out that while the set prices look reasonable on paper, the state’s limited capital allocation severely restricts its actual buying capacity. Because the PMB absorbs only 2% of the national yield, the official floor price will fail to act as a safety net, leaving a vast majority of smallholder farmers unable to access state granaries and will be forced to sell their crop to private commercial buyers below production costs.
“The tight-fisted approach to agricultural procurement stands in stark contrast to the stellar macroeconomic numbers flashing across the Central Bank’s latest reports. During the first five months of 2026, Sri Lanka’s domestic fiscal consolidation reached historic heights, driven by a 30.6 percent surge in government revenue and grants to Rs. 2,536.9 billion. Tax revenues alone ballooned to Rs. 2,323.7 billion, fueled by rigid enforcement and an expanded collection matrix. With the commercial bank middle rate settling at Rs. 335.90 per USD. For the farming community, this currency slide has manifested as an immediate escalation in the cost of fertiliser and pesticides. Although the wider economy maintains a degree of stability via strong workers’ remittances and healthy gross official reserves of US dollar 6,450 million, the microeconomic reality in the fields remains tense,” he said.
The analyst warned that treating the agricultural sector with fiscal austerity while the Treasury sits on a surplus is a dangerous gamble.
By Sanath Nanayakkare
Business
SLIC Life solidifies industry leadership with Rs. 14.68 billion policyholder bonus
Sri Lanka Insurance Life (SLICLL) has set a new benchmark in the domestic insurance sector by declaring a record-breaking Rs. 14.68 billion bonus to its policyholders for the financial year 2025.
This milestone represents the highest annual life insurance bonus ever declared in the history of the Sri Lankan industry. It also pushes the company’s cumulative bonus distributions since 2006 to an unmatched Rs. 131.28 billion, reinforcing its market-leading position and financial reliability.
The unprecedented payout is backed by a robust financial performance in 2025, during which the insurer navigated evolving macroeconomic conditions with notable resilience. By the end of the year, SLICLL’s total asset base expanded to Rs. 275 billion, while its Life Fund grew to Rs. 247 billion, retaining its status as the largest life fund in the country. The company’s profitability remained strong with a Profit Before Tax of Rs. 4.3 billion.
Growth metrics were equally impressive; Gross Written Premium (GWP) rose 24% year-on-year to Rs. 32.6 billion, and New Business Premium Income surged 42% to reach Rs. 7.56 billion. Demonstrating its commitment to policyholder liquidity, the firm settled approximately Rs. 16.2 billion in claims and maturities throughout the year, averaging over Rs. 1.35 billion monthly.
Beyond financial metrics, SLICLL prioritized customer centricity and digital transformation alongside substantial community investments. Guided by its foundational corporate social responsibility framework, the company’s ‘Pasal Piriyatha Surakimu’ initiative has refurbished over 3,365 underprivileged schools since 2007. Furthermore, its ‘Suba Pathum Scholarship Programme’ has granted over Rs. 240 million to exceptional students since 2014, including 225 scholarships awarded in 2025 alone.
Business
SLID Summit 2026 to equip Sri Lankan Boards for the future
The Sri Lanka Institute of Directors (SLID) will host the Sri Lanka Corporate Director Summit 2026 on 22 July at Cinnamon Grand Colombo, placing future-ready boards at the centre of corporate governance reform.
Under the theme of building boards that can navigate disruption and drive sustainable growth, the one-day forum will move beyond traditional compliance discussions. It will focus on how directors can become strategic leaders in technology oversight, talent development, reputation management, and long-term value creation.
Key sessions include “Governing AI, Cybersecurity & Digital Risk,” “Trust is Capital – Why Reputation is a Boardroom Issue,” and “Talent and Culture — What Boards Can No Longer Ignore.” A keynote address will draw lessons from India and other emerging markets on transitioning from compliance to competitive advantage.
Chairman Dinesh Weerakkody stressed that boards must treat governance as a strategic tool for resilience and investment attraction. CEO Anitra Perera noted that the summit marks SLID’s 25th anniversary and its commitment to strengthening board leadership. Summit Chair Charaka Perera and Technical Chair Sutheash Balasubramaniam highlighted the need for directors to anticipate disruption and think further ahead.
The event, held in partnership with Deloitte Sri Lanka and knowledge partners CPA, Ma Foi, and the University of Buckingham, is expected to set new benchmarks for board effectiveness in Sri Lanka’s corporate sector.
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