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Smak celebrates 32 years



SMAK, the popular household brand of food products celebrated its 32nd anniversary on 5th February.


The proud owners of the ‘Smak’ brand, Country Style Foods (Pvt) Ltd., which was formed with just 10 employees in 1981 has steadily grown over the past three decades and today has become one of the market leaders in the beverage industry. Smak brand has carved out a niche in the minds of millions of Sri Lankans. The Company says it owes its success to the high standards it maintains in quality, processing, manufacturing, marketing, sales, human resource management, while maintaining a close relationship with the consumers and retail vendors.


The bold step in forming a company in the natural based food drinks sector was taken by three brothers, who are now Joint Managing Directors of the company - Dharmasiri Alahakoon, Daya Kumanayake and Sarath Alahakoon – when they ventured into the business foreseeing the growing demand for fruit drinks in the coming years.


Country Style Foods (Pvt) Ltd. strongly believes and strives to live up to its vision of becoming a corporate leader in the natural-based food and beverage industry and caters to a wide range of markets with a larger product portfolio.


The production process is equipped with state-of-the-art machinery and equipment with well trained, skilled and dedicated staff. SMAK products are being manufactured under strict hygienic conditions and quality control and being awarded with SLS certification.


Country Style Foods (Pvt) Ltd. commenced exports in late 1990s with the growing demand for its products in international markets and currently the products are exported to Australia, New Zealand , Italy, Germany, Canada, England and Middle East.


Fruit drinks in different varieties and in 190ml glass bottles were introduced at the inception and since then its product range expanded in to various packaging concepts such as Tetra Pack and PET Bottles. In the mean time, the company also introduced bottled drinking water to the market.


The Company recently ventured into ready-to-eat snacks which include bites, wafer sticks and breakfast cereals. An effective and efficient distribution system supported by dedicated sales team assures the availability of all Smak products island wide.


Being a company conscious of its social responsibility, Country Style Foods (Pvt) Ltd. uses only locally grown fruits and fresh milk in their production. By purchasing crops from the local cultivators and farmers, their social and economic standards have been improved throughout the years.


 
 
 
 
 
 
 
 
 
 
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