Ideal Group forays into hospitality and leisure industry

Introduces best-value Mahindra Holidays in unique resorts

Nalin Welgama, Founder/Chairman Ideal Motor Group - Pic by Gamini Munasinghe

Ideal Retreats, the most recent addition to the Ideal Group of Companies now offers the novel concept of vacation ownership-- for Sri Lankans who get away with their families whenever they can --to oblige their travel desires and enjoy the rejuvenating effects of vacations.

This has been made possible as Ideal Retreats (Pvt) Ltd, diversified its portfolio by entering into a Memorandum of Understanding (MoU) with Club Mahindra Holidays following its appointment as the franchise holder in Sri Lanka to introduce and market this novel holiday concept.

Ideal Group's foray into the burgeoning travel and leisure market will provide great vacation opportunities not only for existing Mahindra membership; but also to the corporate sector of Sri Lanka whether they be hard working executives, managers or when the organization itself wants to give their valuable employees the gift of quality time away.

Mahindra Holidays is the largest vacation ownership company, outside of the USA, and offers quality family holidays to its members. The Company is committed to creating 'Magical Moments' for its members when they holiday at any of its resorts in India and abroad, as well as in their city of residence all year round. The Company ensures its members take back memories which last them a lifetime; thus forging a long-lasting relationship.

Founded in 1996, Mahindra Holidays & Resorts India Limited (MHRIL) is the leisure and hospitality arm of the Mahindra Group, a USD 19 billion multinational group based in Mumbai, India.

As of 31st March, 2017, MHRIL has a cumulative membership base of —218,000 and operates 50 resorts across India and abroad. In September 2015, MHRIL acquired Holiday Club Resorts Oy, Finland (HCR), a leading European vacation ownership company. HCR has —50K members and 32 resorts across Finland, Sweden and Spain.

While "Club Mahindra" is the flagship brand, the other brands offered by the company include Club Mahindra Fundays, Svaastha, Spa, etc.

As a Club Mahindra member, one can avail of a 7 Nights 8 Days holiday each year, depending on eligibility and availability, for 25 years at any of its resorts in India and abroad. Apart from these, members also have access to a large network of resorts internationally through its affiliation with Resorts Condominium International (RCI), a global holiday exchange network of 4500+ resorts in 100 countries. MHRIL has the unique distinction of having 26 RCI ‘Gold Crown’, 1 ‘Silver Crown’ and 1 ‘Hospitality Accreditation’ Resorts in India, which bears testimony to the high standards of resort facilities, amenities & services that the Club Mahindra resorts offer.

Members also have the flexibility of splitting their 8—day holiday into smaller holidays of 2-3 days each. These options have been created in order to provide members with multiple options to customise and plan a perfect holiday. Members also have the option to holiday at the 32 exotic and picturesque resorts of Holiday Club Resorts in Finland, Sweden and Spain.

In October, 2016 MHRIL acquired a 12% stake in Nreach Online Services Pvt. Ltd. ("Nreach") as a strategic investment. Nreach is a tech-enabled marketplace that offers over 4000 categories of unique experiences and activities in and around the city of residence or in travel destinations.

For a membership fee of US$ 7,000, it brings multiple benefits and if you compare the costs with other holidays, Mahindra Holidays are designed to be best value holidays.

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